1. Medical Devices: The Challenge From e-ICU Team DANIN Marc Uemura Janet Lim Mehdi Sina-Khadiv Ninad M Deshmukh

2. Is Something Wrong Here?

3. The Healthcare Juggernaut

4. What is Wrong with the Current State of ICU Care?

5. Who can disrupt the ICU Care Status Quo?

6. What can eICUs do?

7. We are The Incumbents

8. Who are the Insurgents?

9. How does the ICU market space look like?

10. How Big is Hospital Care?

11. And how about ICU Care?

12. Do you know?

13. And on top of that…

14. The Bottom Line

15. What Are The Challenges For Incumbents To Adopt eICU?

16. Special Patient Base

17. Mission & Money

18. And….

19. Err… what is the strategy? So What Can Be Done?

20. The Profit Equation

21. Source: Daily cost of an intensive care unit day: the contribution of mechanical ventilation, Dasta JF, McLaughlin TP, Mody SH, Piech CT, The Ohio State University, Columbus, OH, USA

22. What it means….. Source: Dasta study - “ICU costs”

23. Finding Efficiencies…

24. Finding Efficiencies…

25. Changing Mindsets

26. Taking Necessary Steps

27. And Importantly… Focus on Key Catalysts for Change

28. Final thoughts

29. The Big Picture - I

30. The Big Picture - II

31. Thank You