ECOLUXE LOUNGE is a COVID-safe, innovative, private ABC4 TV News Media Lounge created and produced by Durkin Entertainment, that executes engaging memorable experiences for our clients, stars and media guests, in its 15th year in Park City. We are storytellers and content creators, custom designing a destination experience that connects brands with environmental, social causes, health and wellness, media, pop culture Influencers, athletes, music artists and industry VIP’s. Producer Debbie Durkin created USA’s very first celebrity DRIVE-THRU Lounge in September 2020 in the throes of the pandemic with no vaccine in sight by working with the Beverly Hilton Hotel and their partner Lysol to execute health mandates designed for maximum protection. #EventResponsibly The same mandates will apply for our January event. Space is limited as health safety is our #1 priority! Aligning your brand with the industry’s top tastemakers, capitalizing on media attention from stars interacting with your brand, producing relevant social media content, elevates awareness across a variety of mediums. Our team specializes in building brands through smart strategic TV/Film product placements, top tier media, and influencers that deliver authentic and powerful opportunities resulting in wide media coverage that drives momentum and translates into increased sales and leveraged brand awareness. Voted “Best Vibe” 2016 by media and attending stars, ECOLUXE Park City partnered with ABC4 Utah News who will interview the stars of the 2024 film premieres,GETTY Images exclusive editorial photo content globally, with select brands featured in ECOLUXE “Must-Haves” ABC4 TV Segments (that benefit local Utah Charities) that air in primetime during the festival’s milestone 40th Anniversary on UTAH’s # 1 Lifestyle show “Good Things Utah”. Escorted by our team of Celebrity Ambassadors spearheaded by our Production coordinator Kami Christiansen, guests will dine on amazing foods and cocktails while our DJ delivers cool ambiance, and be introduced to brands who create purposeful products that are good for the Planet and sustainable living. With the expertise of our event designers each brand will activate their own pop-up presentation on-site. Host your nighttime brand or film premiere parties with us from 6:00 pm - 1:00 am. ECOLUXE Park City will benefit a non-profit Charity organization TBA. As purposeful producers and a collective of creatives, we move forward with resolve in our brand message commitment of sustainability, uplifting businesses with a social conscience, bringing lifestyle brands to life!

1. ECOLUXE Park City/ABC4TV Media Lounge
When: Saturday January 21, 2023
11:30am - 5:30pm
Where: TEKILA, 255 Main Street
Park City, UT. 84060
ABC4 TV interviews * Food * Spirits * DJ
Non-Profit Charity * Brand Sponsors
.
#EventResponsibly
DISCLAIMER: Durkin Entertainment is not an official sponsor or affiliated with the
Sundance Film Festival or the SundanceInstitute.org
ECOLUXE PARK CITY/ABC4 TV MEDIA LOUNGE
WHEN: Saturday, January 20, 2024
Hours: 12:00 noon - 5:30pm.
Press Junkets: 11:00 am - 5:30pm
Parties: 6:00 pm - 1:00 am
WHERE: TEKILA, 255 Main Street, Park City, Utah
84060
ABC4 TV News Interviews * FOOD * Cocktails
*Music * Brand Sponsors * Charity Partner
Disclaimer: Durkin Entertainment and ECOLUXE Lounges are not official
sponsors of the Sundance Film Festival or Sundance.org.

2. About ECOLUXE Park City/ABC4 TV News Media Lounge
ECOLUXE LOUNGE is a COVID-safe, innovative, private ABC4 TV News Media Lounge created and produced by Durkin Entertainment, that executes
engaging memorable experiences for our clients, stars and media guests, in its 15th year in Park City. We are storytellers and content creators, custom
designing a destination experience that connects brands with environmental, social causes, health and wellness, media, pop culture Influencers,
athletes, music artists and industry VIP’s. Producer Debbie Durkin created USA’s very first celebrity DRIVE-THRU Lounge in September 2020 in the
throes of the pandemic with no vaccine in sight by working with the Beverly Hilton Hotel and their partner Lysol to execute health mandates designed
for maximum protection. #EventResponsibly The same mandates will apply for our January event. Space is limited as health safety is our #1 priority!
Aligning your brand with the industry’s top tastemakers, capitalizing on media attention from stars interacting with your brand, producing relevant social
media content, elevates awareness across a variety of mediums. Our team specializes in building brands through smart strategic TV/Film product
placements, top tier media, and influencers that deliver authentic and powerful opportunities resulting in wide media coverage that drives momentum
and translates into increased sales and leveraged brand awareness. Voted “Best Vibe” 2016 by media and attending stars, ECOLUXE Park City partnered
with ABC4 Utah News who will interview the stars of the 2024 film premieres,GETTY Images exclusive editorial photo content globally, with select
brands featured in ECOLUXE “Must-Haves” ABC4 TV Segments (that benefit local Utah Charities) that air in primetime during the festival’s milestone
40th
Anniversary on UTAH’s # 1 Lifestyle show “Good Things Utah”. Escorted by our team of Celebrity Ambassadors spearheaded by our Production
coordinator Kami Christiansen, guests will dine on amazing foods and cocktails while our DJ delivers cool ambiance, and be introduced to brands who
create purposeful products that are good for the Planet and sustainable living. With the expertise of our event designers each brand will activate their
own pop-up presentation on-site. Host your nighttime brand or film premiere parties with us from 6:00 pm - 1:00 am. ECOLUXE Park City will benefit a
non-profit Charity organization TBA. As purposeful producers and a collective of creatives,we move forward with resolve in our brand message
commitment of sustainability, uplifting businesses with a social conscience, bringing lifestyle brands to life!

3. PRESS COVERAGE

4. PREVIOUS CELEBRITY GUESTS
• Pierce Brosnan
• Danny Glover
• Liam Neeson
• Bethenny Frankel
• Naomi Watts
• John Hawkes
• Sam Rockwell
• Justin Bieber
• Jennifer Lawrence
• Amy Poehler
• Rachel Dratch
• Jane Lynch
• Missy Pyle
• Eric Roberts
• Gilles Marini
• FLEA (Red Hot Chili Peppers)
• Elle Fanning
• Patricia Arquette
• Cuba Gooding, Jr.
• John Cusak
• Michael Douglas
• Paul Rudd
• Jerry O’Connell
• Kendra Wilkinson
• Christina Milian
• Jason Ritter
• Dule Hill
• Lakeith Stanfield
• James Maslow/GTR
• Keith Harris/BlackEyed Peas
• Vera Farmiga
• Don Cheadle
• TABOO/Black Eyed Peas
• Jason Issacs
• Tom Felton
• Dash Mihok
• Willie Gault
• William Fichtner
• Eddie Olmos
• Cloris Leachman
• LA LA Kent
• Ntare Mwine
• Alex Meneses
• Scout Taylor-Compton
• Elijah Wood
• Peter Gallager
• Gretchen Rossi
• Courtney Sixx
• Jill Zarin
• Jim Gaffigan
• Tony Hale
• Shanola Hampton
• Robert Townsend
• Tyler Hilton
• U2
• Darryl Hannah
• Evan Rachel Wood
• William Shatner
• America Ferrera
• Sam Neil
• Cissy Spacek

5. SPONSORSHIP OPPORTUNITIES
PRESENTING SPONSOR
• PR Campaign (broadcast, print, online, social media)
• Prime Brand Placement in event press and throughout the event
• Custom brand activation, including custom design, prime space in lounge
• Genre exclusivity
• 6 on-site staff
• Introductions to stars and media guests
• Guaranteed placement in a TV broadcast segment & national publication
• Opportunity to seed products into hands of stars, nedia & top influencers
• Opportunity for stars to autograph products to donate to Charity of your choice
• Access to food and bar service
• Inclusion in global GETTY IMAGES gallery
• Event photos, press wrap post-event with media impression analytic
PREMIUM SPONSOR
• Premium brand placement in event press
• Premium branded space within the lounge
• 4 on-site staff
• Genre exclusivity
• Guaranteed placement in TV broadcast segment & top tier media
• Opportunity to host an on-site interactive brand activation
• Introductions to stars and media guests
• Access to food and bar service
• Inclusion in global GETTY IMAGES gallery
• Event photos, press wrap post-event, media impression analytic
EVENT SPONSOR
• Linen draped table and 2 chairs
• Up to 2 on-site staff
• Introductions to stars and media guests
• Seed your products to stars & media
• Inclusion in global GETTY IMAGES gallery
• Access to food and bar service
• Event photos & Brand mention in event press
CELEBRITY GIFT BAG SPONSOR
• Brand products included in the bags
• No on-site rep
• Brand mention in select event press
SPONSORSHIP CONTACT:
Debbie Durkin, Producer @producerdeb
debbie@durkinentertainment.com
https://linktr.ee/producerdeb
TALENT RSVP: <rsvp@emcbrands.com>
Press Junkets/ABC4 TV News Interviews RSVP:
arkaylucy@gmail.com

6. ECOLUXE PARK CITY / ABC4 TV News MEDIA Lounge – CASE STUDY
CHALLENGE
ECOLUXE Lounge is a luxury destination experience created by Debbie Durkin, Los Angeles’ leading sustainable TV/Film product
placement veteran producer, in its 17th year, that connects non-profit causes and brands with social impact, aligning them with top-tier
celebrities, pop culture social media personalities, world-class athletes, music artists, TV network executives, film producers and media.
Debbie and her creative team were tasked with cultivating media coverage and securing VIP talent attendance during the film festival in
partnership with ABC4 TV News anchors who interview the film premiere stars and producers. Debbie strictly adhered to current health
mandates, which ensured the health safety of everyone. With Debbie, her team’s years of celebrity and media connections and strong
relationships in the entertainment industry, they combined forces to broaden awareness for ECOLUXE Lounge, filmmakers, stars, and
participating brand sponsors. We utilized our nationwide and global network to expand visibility in the media, elevating brand awareness
across a variety of mediums.
STRATEGY
To distinguish ECOLUXE Lounge as more than an event celebrating the world’s top independent film festival amongst the many other
experiences that have been taking place, we devised a smart strategy that appealed to talent, media, influencers and filmmakers alike. In
order to facilitate this narrative to members of the press, we implemented our network of media gatekeepers to effectively reach the
participant’s key audiences and shine a light on how brands can activate experientially in a safe way winding down from COVID-19. Our
tactics not only targeted the loyal and devoted following that ECOLUXE Lounge has cultivated over the years, but also expanded into a
newfound global audience as well.
RESULTS
Our team developed a strategic communications roadmap for ECOLUXE Lounge which proved to be an absolute success, as we were
able to secure coverage from top-tier media on behalf of the event and all brands involved. As a result of our efforts, we secured over
12 billion media impressions. Highlights included, but were not limited to media placements broadcast, print, online, streaming
TV, and social media in outlets such as: Yahoo! Entertainment, Hollywood Life, The WRAP, iHeartRadio, Hollywood Reporter, ABC4
TV News, Spectrum News, Variety, FOX news, In Touch, EXTRA!, US Weekly, E! News, and more.