The document outlines the concept of an eco-lifestyle business focused on constructing eco-homes that utilize recycled materials to reduce environmental impact and promote sustainability. It details the legal structure, investment requirements, and marketing strategies aimed at overcoming pollution challenges in Africa, particularly benefiting rural communities. The initiative emphasizes the importance of preserving the environment and offers various methods to educate and engage the public while highlighting the potential financial and ecological advantages of eco-friendly housing.

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GROUP MEMBERS :
DIOMANDE MOUSSA
KACOU APPIA JULES ROLAND
YAO KANH CHRIS DAVID BOHOUSSOU
SINDOU CHEICK MOHAMMED BAMBA
JEAN EMMANUEL KONAN
INSTRUCTOR: EVA ESTHER SHALIN
EBENEZER
ECO-LIFESTYLE BUSINESS
Let’s Go Green!!!

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Table Of Content
WHAT IS ECO-LIFESTYLE BUSINESS (ELB)?
WHAT THIS BUSINESS CONSISTS OF IN DETAIL?
WHAT KIND OF LEGAL FORM WILL BE WELCOMED
FOR THIS ORGANIZATION?
THE REQUIREMENTS
MARKETING AND SELLING STRATEGIES:
OUR STRATEGY TO CONQUER THE MARKET IS BASED
ON THESE DIFFERENT POINTS

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What made us think
of this particular
business?
• The cradle of the world and a lovely
continent both describe Africa.
• However, we have observed a significant
issue people do not want to use their
benefits. Numerous environmentally
hazardous substances affect Africa.
• We therefore questioned why we
couldn't take advantage of this situation
to further our own interests while also
helping Africa.

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WHAT IS ECO-LIFESTYLE BUSINESS
(ELB)?
 Eco-Lifestyle Business is a stand-
alone corporation with multiple
goals.
 Pollutants, cans, outdated
equipment, trash, and anything
else that can be recycled are
employed mostly in the
construction industry.

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• What exactly does
this company do?
 Eco-homes are low-impact homes
designed and built using materials and
technologies that reduce household
expenses and energy needs.
 All materials that come from a worksite
for reuse are recycled construction
materials. This will help reduce
pollution, landfill waste, and energy
consumption, save habitat, conserve
natural resources and slow global
warming.
 For our business, it will help mostly the
people in rural areas as material
pollution mostly affects people living
in rural area.

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Eco-Homes Examples

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WHAT STYLE OF LEGAL FORM
WILL BE ACCEPTED BY THIS
ORGANIZATION?
 This limited partnership will include
both general and limited partners.
 We would also require what are
known as real estate investors, of
which there are two types.
 a savvy investor who can purchase a
property, make necessary repairs
and/or renovations, and then resell it
for a profit.
 A passive investor may also contract
with a real estate agency to find and
look after investment property on
their behalf.
Investment and
Cost Option
• Lowest cost
option: $1,000 to
$25,000 or more
• Higher cost
option: $5,000 to
$50,000
• Investing in rental
properties -
$100,000 or more

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The Requirements
 purchasing land to construct homes.
 Making land administrative documents such as
building permits and land titles...
 to find the necessary funding to carry out the
project.
 To find employees, carpenters, masons, and
mason's aids...
 To keep the recovery materials, such as
discarded tires and plastic bottles, in storage...
 creating the substance.
 Bricks can be made by melting rubber
ingredients and placing them in molds.
 Create the homes Sell or lease the properties

9. MARKETING AND SELLING
STRATEGIES Assets Obstacles
INTERNAL
Strength Weaknesses
-Technology in constant
evolution
-Client portfolio to be built
-eco responsible
company
-Staff to be trained
(service providers)
-highly qualified
employees
-Logistics and waste
treatment
-patented construction
method and technology
-no construction
equipment
EXTERNAL
Opportunities Threats
-no identified
competition
-the market's receptivity to
our offer
-Possibility of state
and/or international
funding
-Difficulty in accessing
credit
-awareness of
environmental issues
;
• It is essential to maintain
and safeguard our
environment in an era of
global warming and
resource depletion.
• Our real estate selection
has therefore been
concentrated on a
contemporary sustainable
dwelling concept (more
broadly, sustainable
infrastructure).
• The following SWOT
matrix can be used to
assess the many parts of
our project.

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- Create high-quality real estate videos and photos for media advertising.
- Building a website.
- Contacting the business or clients.
- Educating people about the truths surrounding our environmental condition.
- Promoting and protecting our natural areas (to encourage green tourism...
establishing a fund to support these locations), which will undoubtedly require
our assistance.
- In order to carry out more significant projects, one should approach the various
institutions (state or international)
- To pique their interest (hotel, station road etc.)to attend the different
professional exhibitions.
- Publish your work in regional newspapers, trade journals, and more.
- Make a Google My Business profile and keep it updated.
- Utilize business directories to improve local SEO
- To educate your present clients and draw in new ones, start a blog.
- Utilize digital marketing services to lower your paid advertising expenses.
Marketing Strategy

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-Better Health
-Easy on pockets
-Save water
-Reduce heating and cooling
needs
-Environment Preservation
Why are ECO-HOUSES
Important?