This document outlines the requirements and structure for a design process journal assignment worth 20% of a grade. It consists of 5 exercises: 1) Understanding a toy through exploration diagrams; 2) Transforming keywords into design elements; 3) Researching display boxes; 4) Compiling a portfolio in A4 format of the design process; and 5) Creating a magazine cover highlighting information about the toy character through hand-drawn diagrams, sketches, and annotations. The journal must be between 5-15 pages in A4 or A3 format using any paper type and template provided, showing the process of ideas, explorations, and research through visuals.

1. The Design Process Journal
20%

2. The Design Process Journal
20%
1. Understand Your Toy - exploration – 5%
2. Exploring Key Words - transforming keywords into
design elements – 5 %
3. Research & Requirements– what is a display box– 5 %
4. The Hard COPY Portfolio Compilation A4 size –
portfolio & design process – 5%

3. The Design Process Journal
20%
1. All work should be in an A4 or A3 size format.
2. You may use any type of paper
3. Please use the template provided.
4. Minimum 5 page and max 15 pages per submission.
5. You will need to show the “process of ideas”, explorations and
some research such as definitions etc… through sketches and
doodles etc.
6. All hand drawn… but could be supported
by printed images if necessary

4. The Design Process Journal
Exercise 01
1. Understand Your Toy - exploration
– 5%

5. The Design Process Journal Exercise 01
Understand Your Toy - diagrams exploration – 5%
Students are required to explore, record and
understand the followings;
1. The characteristic and personality of the toy
character. (example batman – mysterious, bats,
mask etc)
2. The physical characteristic of the toy. (height,
weight, color etc)
3. The history, concept, aim of the toy character.
4. Others if any
Each of the above, students will have to explain it
through diagrams, sketches, mind map with
visuals and annotations.

10. The final page will be a magazine
cover.. Featuring your toy character.
Highlight the important information
about the your toy character.
*important keywords
Hand drawn*
A4 size

11. The Design Process Journal
Exercise 01
29th October 2014