www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. No Budget for Community Infrastructure? No problem, use open source! (psst – we’re talking about Drupal) Presented by: Andrew Kelly Cognisync, Inc March 16, 2009
www.cognisync.com Agenda About Cognisync ISV Communities – Our View of the World Infrastructure Must-haves Drupal Introduction Case Study  Q&A Look Who Else is on Drupal (time permitting) Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com About Cognisync, Inc. Formed in February 2007 Developer Network Solution Provider Corporate Developer Networks General Developer Communities Full-service provider (implementation services, infrastructure, hosting/support, ongoing community services) Clients include… Informatica Corporation ( technet.informatica.com ) The Linux Foundation ( ldn.linux-foundation.org ) Time Warner Cable ( www.oedn.net ) Our product - the “Technology Community Platform”, a Drupal-based solution for technology communities Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Developer Network Maturity Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com ISV Community in Context Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com A Wikinomics Analogy Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Infrastructure Must-haves Must be a flexible web design platform Must have role-based access Must support sub-groups Must be modular with an open architecture Must support social networking/interaction Must support content categorization Must have active release schedule Must be inexpensive (service-heavy endeavor) Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Must-have Solution? “ Drupal” means “Drop” in Dutch Started in 2000 by Dries Buytaert A Leading Open Source Web Content Management System Platform of choice for interactive web communities Strong Community (2 nd  to MySQL in project hits) Modular Architecture, Open API Thousands of Contributed Modules Project Site:  www.drupal.org Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Drupal-based Developer Network Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Case Study:  Informatica TechNet Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Informatica at a Glance Copyright © 2009 Cognisync, Inc. All Rights Reserved. Founded: 1993 Headquarters: Redwood City, CA  Employees: 1,300+ Offices: N. & S. America,  Europe, Asia Pacific Revenue: $391 million (2007) 3-year Compound Annual Growth Rate: 21% per year Market share leader   (Gartner Dataquest) Customers:   2,950+  91 of Fortune 100 80%+ of Dow Jones Government organizations in 20 countries Partners : Over 400 major SI, ISV, OEM and On Demand Singular focus on Data Integration Products and Services
www.cognisync.com Informatica TechNet History Copyright © 2009 Cognisync, Inc. All Rights Reserved. Launched in 2001 targeting “ISV Partners” Grow the ecosystem via tools and extensions Activity quickly spread to users (customers, solution partners) Early Competitive Advantage Large Informatica consultant community Expanded Charter in 2007 Migrated site to WCMS (Drupal) Re-branded to TechNet Implemented Community Strategy Results are coming in… 100% increase in monthly hits Membership increasing at an increasing rate CGC on an upward trend
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Incentive Evidence of Action Commitment to Listening Soft Selling
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customized content type names, fields (also workflow and permissions) No vendor lock-in
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Role Types Customizable Roles and Permissions
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Permissions for a Role
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Easy Content Arrangement Location on Page Content “Blocks”
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Dynamic Meritocracy
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Web-based Content Publishing
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Content Categorization Easy Creation
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Support of sub-groups
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Customizable Profile Fields Ability to Hide Fields Relationship to Partner Management
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved. Social Networking/Interaction Personalization, Communication and Tracking
www.cognisync.com More Drupal Bells & Whistles RSS Syndication/News Aggregator Multimedia Capability Search WYSIWYG Editor Blogs Built-in Reporting Friendly URLs Discussion Forums Drupal “Book” (wiki-like hierarchical content type) Web Services (want to update a code sample from your IDE?) Newsletters > 2000 modules and growing… Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com What else is on the horizon? Software Collaboration Capability Working with CollabNet to bring distributed software development projects into the mix (CollabNet/Drupal Integration). Exercising the Open API Salesforce.com Integration (CRM System) Eclipse Plugin (direct access/publishing of content to/from the IDE!) Other Possibilities/Incubating Integrations Alfresco (ECM – WCM data flow) Other IDE Integrations (Netbeans) Helpdesk/Knowledgebase Integrations With Open Source, the Possibilities are Endless and DOABLE… Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Wrap Up…Questions/Comments? If you’d like to learn more about how your organization can turn its community into a strategic asset, please contact me directly at: [email_address]   Thank you! Andrew Kelly President & CEO Cognisync, Inc. Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Look Who Else is on Drupal…  Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Exemplary Drupal References  Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Exemplary Drupal References  Copyright © 2009 Cognisync, Inc. All Rights Reserved.
www.cognisync.com Copyright © 2009 Cognisync, Inc. All Rights Reserved.

Using Drupal to build your Developer Network

  • 1.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. No Budget for Community Infrastructure? No problem, use open source! (psst – we’re talking about Drupal) Presented by: Andrew Kelly Cognisync, Inc March 16, 2009
  • 2.
    www.cognisync.com Agenda AboutCognisync ISV Communities – Our View of the World Infrastructure Must-haves Drupal Introduction Case Study Q&A Look Who Else is on Drupal (time permitting) Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 3.
    www.cognisync.com About Cognisync,Inc. Formed in February 2007 Developer Network Solution Provider Corporate Developer Networks General Developer Communities Full-service provider (implementation services, infrastructure, hosting/support, ongoing community services) Clients include… Informatica Corporation ( technet.informatica.com ) The Linux Foundation ( ldn.linux-foundation.org ) Time Warner Cable ( www.oedn.net ) Our product - the “Technology Community Platform”, a Drupal-based solution for technology communities Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 4.
    www.cognisync.com Developer NetworkMaturity Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 5.
    www.cognisync.com ISV Communityin Context Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 6.
    www.cognisync.com A WikinomicsAnalogy Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 7.
    www.cognisync.com Infrastructure Must-havesMust be a flexible web design platform Must have role-based access Must support sub-groups Must be modular with an open architecture Must support social networking/interaction Must support content categorization Must have active release schedule Must be inexpensive (service-heavy endeavor) Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 8.
    www.cognisync.com Must-have Solution?“ Drupal” means “Drop” in Dutch Started in 2000 by Dries Buytaert A Leading Open Source Web Content Management System Platform of choice for interactive web communities Strong Community (2 nd to MySQL in project hits) Modular Architecture, Open API Thousands of Contributed Modules Project Site: www.drupal.org Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 9.
    www.cognisync.com Drupal-based DeveloperNetwork Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 10.
    www.cognisync.com Case Study: Informatica TechNet Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 11.
    www.cognisync.com Informatica ata Glance Copyright © 2009 Cognisync, Inc. All Rights Reserved. Founded: 1993 Headquarters: Redwood City, CA Employees: 1,300+ Offices: N. & S. America, Europe, Asia Pacific Revenue: $391 million (2007) 3-year Compound Annual Growth Rate: 21% per year Market share leader (Gartner Dataquest) Customers: 2,950+ 91 of Fortune 100 80%+ of Dow Jones Government organizations in 20 countries Partners : Over 400 major SI, ISV, OEM and On Demand Singular focus on Data Integration Products and Services
  • 12.
    www.cognisync.com Informatica TechNetHistory Copyright © 2009 Cognisync, Inc. All Rights Reserved. Launched in 2001 targeting “ISV Partners” Grow the ecosystem via tools and extensions Activity quickly spread to users (customers, solution partners) Early Competitive Advantage Large Informatica consultant community Expanded Charter in 2007 Migrated site to WCMS (Drupal) Re-branded to TechNet Implemented Community Strategy Results are coming in… 100% increase in monthly hits Membership increasing at an increasing rate CGC on an upward trend
  • 13.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved.
  • 14.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Incentive Evidence of Action Commitment to Listening Soft Selling
  • 15.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Customized content type names, fields (also workflow and permissions) No vendor lock-in
  • 16.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Customizable Role Types Customizable Roles and Permissions
  • 17.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Customizable Permissions for a Role
  • 18.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Easy Content Arrangement Location on Page Content “Blocks”
  • 19.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Dynamic Meritocracy
  • 20.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Web-based Content Publishing
  • 21.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Content Categorization Easy Creation
  • 22.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Support of sub-groups
  • 23.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Customizable Profile Fields Ability to Hide Fields Relationship to Partner Management
  • 24.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved. Social Networking/Interaction Personalization, Communication and Tracking
  • 25.
    www.cognisync.com More DrupalBells & Whistles RSS Syndication/News Aggregator Multimedia Capability Search WYSIWYG Editor Blogs Built-in Reporting Friendly URLs Discussion Forums Drupal “Book” (wiki-like hierarchical content type) Web Services (want to update a code sample from your IDE?) Newsletters > 2000 modules and growing… Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 26.
    www.cognisync.com What elseis on the horizon? Software Collaboration Capability Working with CollabNet to bring distributed software development projects into the mix (CollabNet/Drupal Integration). Exercising the Open API Salesforce.com Integration (CRM System) Eclipse Plugin (direct access/publishing of content to/from the IDE!) Other Possibilities/Incubating Integrations Alfresco (ECM – WCM data flow) Other IDE Integrations (Netbeans) Helpdesk/Knowledgebase Integrations With Open Source, the Possibilities are Endless and DOABLE… Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 27.
    www.cognisync.com Wrap Up…Questions/Comments?If you’d like to learn more about how your organization can turn its community into a strategic asset, please contact me directly at: [email_address] Thank you! Andrew Kelly President & CEO Cognisync, Inc. Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 28.
    www.cognisync.com Look WhoElse is on Drupal… Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 29.
    www.cognisync.com Exemplary DrupalReferences Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 30.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved.
  • 31.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved.
  • 32.
    www.cognisync.com Exemplary DrupalReferences Copyright © 2009 Cognisync, Inc. All Rights Reserved.
  • 33.
    www.cognisync.com Copyright ©2009 Cognisync, Inc. All Rights Reserved.