There has never been anything as contentious in the business of airline distribution. DeepLine Consulting is advocating for airlines to urgently accelerate their adoption of NDC and can assist them. This PDF summarizes the benefits, risks, and which airlines should come next. DeepLine Consulting City: Waxahachie Address: 701 Sycamore St Website: https://www.deeplineconsulting.com/ Email: Peter@VomoVentures.com

1. Distribution Expert DeepLine Consulting:
Airlines Should Implement NDC Now

2. "It's well known that I have always
been a proponent of rapid
deployment of NDC, even when
the IATA standard was being
bashed by critics defending the
legacy status quo.
"With over 70 airlines already
selling through NDC channels,
it's case closed", said Peter
von Moltke, CEO of DeepLine
Consulting.

3. The more obvious and well-known benefits
are widely known. Here are some of the less-
known benefits: 1. For an airline, NDC
enhances its Integration with airline alliance
partners. It facilitates improved airline
partnership infrastructure, including code
sharing & interlining.
NDC also facilitates the
integration of loyalty programs
within alliances, making the
implementation between NDC
carriers far more efficient, with
richer functionality.

4. 2. Not deploying NDC presents
significant future risks that the airline
will increasingly become isolated and
fall behind its competitors, with most of
the innovation now occurring in the new
digital channels versus legacy Edifact.
Others have driven incremental
profitability by withholding low-
fare content from the GDS
channel, realizing lower booking
costs and higher fares from GDS
bookings.

5. 3. Airline distribution is changing
more rapidly right now than at any
time in its history. Quoting Lenin:
“There are decades where nothing
happens, and there are weeks
where decades happen”.
Non-NDC airlines risk being
caught by surprise by sudden
competitor moves in NDC
channels or are oblivious to
emerging opportunities.

6. 4. NDC will enable rich
partnerships with other travel-
related businesses, generating
incremental revenues and
traveler convenience (e.g. with
railroads).
“We help guide airlines through
the most complex challenges they
will face with the implementation
of NDC, lay out roadmaps, as well
as detailed implementation plans”,
said von Moltke.

7. Find Out More at:
https://www.deeplinecon
sulting.com/