dipak badhe-1.ppt about the lot of information pptx
1. “To Study the importance of Seed Treatment
in Soyabean and marketing of the products
used in seed treatment “
Prepared By :- Dipak Badhe
2. INDEX
Sr. No Title Page No.
1 Executive Summary
2 Introduction
3 Industry Profile
4 Company's profile
5 Objectives of the Study
6 Questionaries
3. EXECUTIVE SUMMARY
In this report, I have discussed about every major aspect of Market
survey of GSP Crop Science Pvt.Ltd. which I observed and perceived
during my internship program. During my internship program, I mainly
worked in collecting information required for the company from
farmers, dealers and consultants. All the sectors have been discussed in
detail and all the activities have been described thoroughly. The study
was carried out under the mentorship and guidance of Mr. Rajendra
Landge ,Mr. Sadhu Jadhav and Mr.Shashikant Bhapkar.
4. Introduction
It is a process of planning and executing the conception, pricing, promotion and distribution of ideas, goods, and
services to create exchanges that satisfy individual and organizational goals.
Marketing is meeting the needs profitably both of marketers and customers.
The aim of marketing is to know and understand the customers so well that the product or service fits him and sells
itself.
Example – Waiting lines and customer full restaurants, waiting period for the vehicles etc.
Marketing concept – This job is to find right products for your customers. The key to achieve organizational goals
consists of the company being more effective than competitors in creating, delivering and communication superior
customer value to its chosen target marketers.A marketing plan is the central instrument for direction and coordination
the marketing efforts.
The strategic marketing plan lays out the target markets and the value proposition that will be offered based on an
analysis of the best market opportunities.
The tactical marketing plan specifies the marketing tactics including product features, promotion, merchandising,
pricing, sales channels and service.
5. Industry Profile
• Promoted Late by Mr. Vrajmohan R. Shah in 1985, as a Manufacturer of
Single Super Phosphate in the fertilizers industry. Today, it manufactures
technical grade ingredients and formulates insecticides, fungicides and
herbicides, intermediates, biopesticides, seed-treatment chemicals and public
health products.
• A team of more than 1000 experienced employees working at all sites of
Ahmedabad and Baroda, Gujarat-India.
• GSP products reach its customers through more than 8600 dealers across
India. It’s products are successfully exported in around 45 countries.
• More than 250 Sales Professionals and 400 Field Representatives
demonstrate Product Field Trials for effective penetration of its products to
the Indian market with technical support.
8. The product I worked on
Product Description -
• It protects against target pests by interfering with receptors
that transmit the message to continue feeding.
• It acts on different sites of action in the insect.
• It provides control of a wide range of early season sucking
and chewing, leaf-feeding and soil-dwelling insect pests, such
as aphids, wireworms, flea beetles, and leaf miners.
• It is used to treat the seeds of corn, cotton, sugar beets, oil
seed rape, canola, wheat, barley, soybeans, sorghum and
other field crops.
9. Objectives of study
• To study the benifits of the seed treatment in soyabean crop.
• To study product used to seed treatment in soyabean.
• To spread awareness of the product used to seed treatment in
soyabean.
• To study methods used in seed treatment.
10. Questionaries
1) Is farmer aware about seed treatment?
2) What is Purpose of seed treatment?
3) Which product is used for seed treatment?
4) How tur seed treatment affordable?
5) Which product is very effective for seed treatment?
6) Which benefits you get from seed treatment?
