Digiwomen - the art of in mails

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Michael Van de Velde

Small deck on how to write good inMails. Pitched at GEC, Digiwoman #1.

Business

Sales Navigator : The Art of inMails
Michael Van de Velde
Account Executive
LinkedIn Sales Solutions Benelux
©2014 LinkedIn Corporation. All Rights Reserved.

Jill Konrath
Learned
me how to sell
©2014 LinkedIn Corporation. All Rights Reserved. LSS 2

Can you become a better salesperon
through LinkedIn ?
https://www.youtube.com/watch?v=sB7zhqua-oo
©2014 LinkedIn Corporation. All Rights Reserved. LSS 3

How ? LinkedIn defines social selling
Engage
How do I
write a good inMail ?
Find
Who are the
right people?
+330M
members
Relate
What to
talk about?
+2B
member updates
per week
Billions
connections
©2014 LinkedIn Corporation. All Rights Reserved. LSS 4

How can I engage with
people using inMails ?
©2014 LinkedIn Corporation. All Rights Reserved. LSS 5

As it turns out, Inmails are a
lot like hamburgers…
THE CHEESE:
An observation
THE MEAT:
Your value proposition
THE BUN:
Request for contact
©2014 LinkedIn Corporation. All Rights Reserved. LSS 6

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