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THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12588 Copyright ⓒ 2019Authors
Digitalized Finclusion Through PMJDY In India
Dr. C. Paramasivan, Ph.D.
Assistant Professor of Commerce
Periyar E.V.R. College (Autonomous)
Tiruchirapplli-620023, India
ABSTRACT
Delivery of financial services to the enriched people is one of the services efforts of the country
which involves socio-economic development. Digital financial inclusion involves the
deployment of the cost-saving digital means to reach currently financially excluded and
underserved populations with a range of formal financial services suited to their needs that are
responsibly delivered at a cost affordable to customers and sustainable for providers. DFI
involves many intermediates intuitions, banks, NGO’s and public. This paper made an attempt
to discuss Digital financial inclusion with respect to PMJDY:
KEY WORDS: Digitalization, financial inclusion, PMJDY, AEPS, micro ATM, Finclusion
1. INTRODUCTION
Financial inclusion is one of the innovations imitative to include the excited people in the
country to avail banking and financial services in an affordable cost. India is one of the best
examples for the successful implementation of financial inculcation in 21th century information
and communication technology is the major reason for this kind of activities which help to
speedy and effective implementation of financial inculcation in the country. Effective
utilization of technology in financial inclusion is called as digital financial inclusion.
Paramasivan C and Ganeshkumar V (2013), they recommended the banking technology has
progressed fast enough and more importantly the realization that the poor is bankable has the
poor can access bank. Various measures which the government of India should implement or
which are under implementations but should be executed in a more effective manner through
micro finance institutions, business facilitators and business correspondents. Our very old post
offices will be an ideal channel to pursue the future long term goals of agency banking
especially in rural India. Technology can act as very important tool in bridging this gap and can
assist in developing a platform in remote areas to widen the financial services. These
sophisticated technologies are opening up the new avenues in providing the banking and
financial services to the unbanked and under banked people of the country.
DIGITAL FINANCIAL INCLUSION
Digital financial inclusion can be defined generally as digital access to and use of formal
financial services by excluded and underserved populations. Such services should be suited to
customers’ needs, and delivered responsibly, at a cost both affordable to customers and
sustainable for providers. There are three key components of any such digital financial services:
a digital transactional platform, retail agents, and the use by customers and agents of a device –
most commonly a mobile phone – to transact via the platform. The banks and financial
establishments need to invest in technology to facilitate delivery of financial products and
services in a transparent, righteous and equitable approach, for inclusive growth of the
economy.
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12589 Copyright ⓒ 2019Authors
Susantono, (2016) examined that digital economy is rapidly developing all over the world as
they are the huge driver’s of growth, competitiveness and innovation. Even though there are
many people excluded from the opportunities of digital economy for supporting the financial
inclusion for the sustainable economic development. India is creating new conditions in
developing the digital financial services which includes identification of good national system,
efficient settlements system between the service providers of finance, supportive regulatory
environment for different financial services from banks and non banks and government support
for the digital financial inclusion.
Priyanka Tanwar(2017), mentioned that the Digital India drive is a dream project of the
Indian Government to remodel India into a knowledgeable economy and digitally empowered
society, with good governance for citizens by bringing synchronization and co-ordination in
public accountability, digitally connecting and delivering the government programs and
services to mobilize the capability of information technology across government departments. It
is a well-known fact that digital India is the outcome of many innovations and technological
advancements.
Mathew Martin P. J. and Manukonda Rabindranath(2017), found that Even though there is
a lot yet to be done by BFIs in India in increasing web accessibility, some laudable efforts have
been made to use this new medium with global and local reach for financial inclusion. A good
website of BFIs in India, to promote financial inclusion for PWDs, would include all possible
features of accessibility, participation, information, and networking.
Nisha (2018), explained that majority of people in India don’t have access to banking and
financial services and as a result they remain excluded from the horizons of economic
development of the country. The main reason for this is the absence of the proper delivery
model and products which will suit the requirements of the low income group of people. There
is great need of the affordable products by the banks and financial institutions so that people
can use them and help them in mobilizing their savings into profitable investments.
Sheena Das and Marcus A (2019), suggested that financial inclusion has been the initiative of
the government to extend the universal access to banking services with at least one basic bank
account for every household. Technology act as an enabler in the implementation of the
financial inclusion process and various services being provided by various agencies is aimed at
extending banking services to the unbanked populations.
A digital transactional stage enables a customer to use a device to make or receive payments
and transfers and to store value electronically with a bank or nonbank permitted to store
electronic value. Retail agents armed with a digital device connected to communications
infrastructure to convey and receive transaction details enable customers to convert cash into
electronically stored value and to transform stored value back into cash. Depending on
applicable regulation and the arrangement with the principal financial institution, agents may
also perform other functions. Digitalization powers in financial inclusion help to deliver the
financial services to unreached people in an effective manner. It reaches the people in a short
span of period with least effort. Some of the Government schemes are listed below to enable
and successful Digital financial inclusion in the country.
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12590 Copyright ⓒ 2019Authors
AADHAAR ENABLED PAYMENT SYSTEM
AEPS is a bank led model which allows online interoperable financial inclusion transaction at
PoS (MicroATM) through the Business correspondent of any bank using the Aadhaar
Authentication.
DIGIDHAN ABHIYAAN
The initiative plans to enable citizens and merchants to undertake real time digital transactions
through the DIGIDHAN Bazaar.Through organising DigiDhan Mela’s across the country, it
aims to handhold users in downloading, installing and using various digital payment systems
for carrying out digital transactions.
NREGA-SOFT
NREGAsoft envisions implementing e-Governance across State, District and three tiers of
Panchayati Raj Institutions. It empowers the common man using the information technology as
a facilitator. NREGAsoft provides information to citizen in compliance with the right to
information Act (RTI Act).
PAHAL (DBTL)
The PAHAL (DBTL) aims to reduce diversion and eliminate duplicate or bogus LPG
connections. The scheme was earlier launched in 2013 and was modified in 2015. Under the
PaHaL scheme, LPG cylinders are sold at market rates and entitled consumers get the subsidy
directly into their bank accounts.
PAYGOV INDIA
A National Payment Service platform has been envisaged for a common e-Governance
infrastructure that will offer end-to-end transactional experience for a citizen which includes
accessing various services through internet with payment gateway interface for online
payments.
PRADHAN MANTRI JAN-DHAN YOJANA (PMJDY)
PMJDY is a National Mission on Financial Inclusion encompassing an integrated approach to
bring about comprehensive financial inclusion of all the households in the country. The plan
envisages universal access to banking facilities at least one basic banking account in every
household, financial literacy, access to credit, insurance and pension facility. The initiative
envisages channeling all Government benefits (from Centre / State / Local Body) to the
beneficiaries’ accounts and pushing the Direct Benefits Transfer (DBT) scheme of the Union
Government.
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12591 Copyright ⓒ 2019Authors
BANK CATEGORY WISE BENEFICIARIES & DEPOSITS AS ON 04/12/2019
S.
NO.
BANK NAME /
TYPE
NUMBER OF TOTAL
BENEFICIARIES
DEPOSITS IN
ACCOUNTS(IN LAC)
1
Public Sector
Banks
299856873 8524000.69
2
Regional Rural
Banks
64212161 1958173.45
3
Private Sector
Banks
12519848 308236.42
Grand Total 376588882 10790410.56
Sources www.PMJDY.gov.in
TABLE NO 1
Table no. 1 reveals that bank category wise performance of pm JDY as on 04.12.2019 with
respect to number of beneficiaries at rural semi urban, urban centre bank branches and deposits
in accounts. Total number of beneficiaries amounted to 376588882 with the deposit amount of
Rs 10790410.56, of which public sector bank opened bank account amounted to 299856873
with the deposited amount of Rs 8524000.69, Regional rural banks opened bank account
amounted to 64212161 299856873 with the deposited amount of Rs 1958173.45 and Private
sector banks opened bank account amounted to 12519848 with the deposited amount of Rs
308236.42.
0
50000000
100000000
150000000
200000000
250000000
300000000
350000000
400000000
1 2 3
Deposits in Accounts(In lac)
Number of Total Beneficiaries
Bank Name / Type
BANK CATEGORY WISE RUPAY DEBIT CARD ISSUED AS ON 04/12/2019
S.
NO.
BANK NAME /
TYPE
NUMBER OF RUPAY DEBIT CARDS ISSUED TO
BENEFICIARIES
1 Public Sector Banks 247401978
2 Regional Rural
Banks
37978570
3 Private Sector
Banks
11616324
Grand Total 296996872
Sources: www.PMJDY.gov.in
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12592 Copyright ⓒ 2019Authors
TABLE NO 2
Table no.2 Total number of Rupay debt card issued to the beneficiaries amounted to 296996872
of which 24401978 cards issued by public sector banks, 37978570 cards issued by RRP,
11616327 cards issued by private Banks as on 04.12.2019.
0
50000000
100000000
150000000
200000000
250000000
300000000
Public
Sector
Banks
Regional
Rural Banks
Private
Sector
Banks
Grand Total
Number of Rupay Debit Cards…
TOTAL BENEFICIARIES & DEPOSITS IN PUBLIC SECTOR BANKS
S. NO. BANK NAME / TYPE NUMBER OF TOTAL
BENEFICIARIES
DEPOSITS IN
ACCOUNTS(IN LAC)
1 Allahabad Bank 12004694 404913.58
2 Andhra Bank 2918027 60340.31
3 Bank of Baroda 39964911 1228965.78
4 Bank of India 23060078 676756.51
5 Bank of Maharashtra 6045139 166836.10
6 Canara Bank 7527450 260443.91
7 Central Bank of India 14300392 342260.03
8 Corporation Bank 3249031 122704.14
9 Indian Bank 3945174 68370.07
10 Indian Overseas Bank 5026891 123744.52
11
Oriental Bank of
Commerce
4968110 433834.85
12 Punjab & Sind Bank 1322331 65761.09
13 Punjab National Bank 19917104 531505.43
14 State Bank of India 118084077 2600133.13
15 Syndicate Bank 5163573 180754.55
16 UCO Bank 8357099 254499.71
17 Union Bank of India 10929831 261799.32
18 United Bank of India 13072961 740377.65
Sub Total 299856873 8524000.69
Sources: www.PMJDY.gov.in
TABLE NO.3
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12593 Copyright ⓒ 2019Authors
Table no. 3 indicates that the performance of public sector banks with respect to number of
beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 299856873
accounts were opened by public sector banks with available deposits of Rs 8524000.69, of
which SBI along constitute 11808407 beneficiaries with Rs 2600133.13 as deposits.
RUPAY CARD ISSUED BY PUBLIC SECTOR BANKS
S. NO. BANK NAME / TYPE
NUMBER OF RUPAY DEBIT
CARDS ISSUED TO
BENEFICIARIES
1 Allahabad Bank 6563832
2 Andhra Bank 2155348
3 Bank of Baroda 35056036
4 Bank of India 19692424
5 Bank of Maharashtra 1741292
6 Canara Bank 2032269
7 Central Bank of India 8740026
8 Corporation Bank 2806030
9 Indian Bank 3904695
10 Indian Overseas Bank 4623138
11 Oriental Bank of Commerce 4092165
12 Punjab & Sind Bank 1186750
13 Punjab National Bank 18691148
14 State Bank of India 110670315
15 Syndicate Bank 4149646
16 UCO Bank 4127532
17 Union Bank of India 6739312
18 United Bank of India 10430020
Total 247401978
Sources: www.PMJDY.gov.in
TABLE NO 4
Table no. 4 indicates that the performance of public sector banks with respect to number of
beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 247401978
accounts were opened by public sector banks with available deposits.
TOTAL BENEFICIARIES & DEPOSITS REGIONAL RURAL BANK
S. NO. BANK NAME / TYPE NUMBER OF TOTAL
BENEFICIARIES
DEPOSITS IN
ACCOUNTS(IN LAC)
1 Andhra Bank 184616 3645.67
2 Bank of Baroda 8790172 288927.54
3 Bank of India 7052856 168131.70
4 Bank of Maharashtra 1660800 40981.04
5 Canara Bank 3625720 126426.29
6 Central Bank of India 3556754 102198.47
7 Indian Bank 858834 12475.83
8 Indian Overseas Bank 1179373 47643.84
9 Jammu & Kashmir Bank Ltd 142565 7338.86
10 Punjab National Bank 6890159 343719.46
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12594 Copyright ⓒ 2019Authors
11 State Bank of India 15371440 396752.44
12 Syndicate Bank 2510307 80660.39
13 UCO Bank 747715 21560.71
14 Union Bank of India 1732767 51129.06
15 United Bank of India 9908083 266582.14
Sub Total 64212161 1958173.45
Sources: www.PMJDY.gov.in
TABLE NO 5
Table no. 5 indicates that the performance of Regional Rural Bank with respect to number of
beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 64212161 accounts
were opened by Regional Rural Bank with available deposits of Rs 1958173.45 of which SBI
along constitute 15371440 beneficiaries with Rs 396752.44 as deposits.
TOTAL BENEFICIARIES & DEPOSITS REGIONAL RURAL BANK
S.
NO.
BANK NAME / TYPE NUMBER OF RUPAY DEBIT CARDS ISSUED TO
BENEFICIARIES
1 Andhra Bank 101922
2 Bank of Baroda 6397935
3 Bank of India 4932514
4 Bank of Maharashtra 884667
5 Canara Bank 1710663
6 Central Bank of India 2992889
7 Indian Bank 595904
8 Indian Overseas Bank 592116
9 Jammu & Kashmir Bank
Ltd
28921
10 Punjab National Bank 3608730
11 State Bank of India 5967092
12 Syndicate Bank 2199818
13 UCO Bank 197300
14 Union Bank of India 975582
15 United Bank of India 6792517
Total 37978570
Sources: www.PMJDY.gov.in
TABLE NO 6
Table no. 6 indicates that the performance of Regional Rural Bank with respect to number of
beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 37978570 accounts
were opened by Regional Rural Bank with available deposits.
TOTAL BENEFICIARIES & DEPOSITS MAJOR PRIVATE BANKS
S. NO. BANK NAME / TYPE
NUMBER OF
TOTAL
BENEFICIARIES
DEPOSITS IN
ACCOUNTS(IN
LAC)
1 Axis Bank Ltd 884220 22467.91
2 City Union Bank Ltd 85719 1467.67
3 Federal Bank Ltd 574122 23305.08
4 HDFC Bank Ltd 2475499 119097.27
5 ICICI Bank Ltd 4734805 27660.27
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12595 Copyright ⓒ 2019Authors
6 IDBI Bank Ltd. 843100 25304.03
7 IndusInd Bank Ltd 429147 2918.87
8 Jammu & Kashmir Bank Ltd 1618335 74552.06
9 Karur Vysya Bank 205304 1779.25
10 Kotak Mahindra Bank Ltd 168539 2213.12
11 Lakshmi Vilas Bank Ltd 181300 1955.75
12 RBL Bank Ltd 107964 291.25
13 South Indian Bank Ltd 199951 5025.00
14 Yes Bank Ltd 11843 198.90
Sub Total 12519848 308236.42
Disclaimer: Information is based upon the data as submitted by Public Sector Banks,
Regional Rural Banks and Major Private Sector Banks.
Sources: www.PMJDY.gov.in
TABLE NO 7
Table no. 7 indicates that the performance of Major Private Banks with respect to number of
beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 12519848 accounts
were opened by Major Private Banks with available deposits of Rs 308236.42 of which ICICI
Bank Ltd 4734805 beneficiaries with Rs 308236.42 as deposits.
TOTAL BENEFICIARIES & DEPOSITS MAJOR PRIVATE BANKS
S. No. Bank Name / Type
Number of Rupay Debit Cards issued to
beneficiaries
1 Axis Bank Ltd 766425
2 City Union Bank Ltd 84541
3 Federal Bank Ltd 320310
4 HDFC Bank Ltd 2474821
5 ICICI Bank Ltd 4734805
6 IDBI Bank Ltd. 708545
7 IndusInd Bank Ltd 398591
8 Jammu & Kashmir Bank Ltd 1430885
9 Karur Vysya Bank 201832
10 Kotak Mahindra Bank Ltd 125991
11 Lakshmi Vilas Bank Ltd 152062
12 RBL Bank Ltd 105362
13 South Indian Bank Ltd 100636
14 Yes Bank Ltd 11518
Sub Total 11616324
Disclaimer: Information is based upon the data as submitted by Public Sector Banks,
Regional Rural Banks and Major Private Sector Banks.
Sources: www.PMJDY.gov.in
TABLE NO. 8
Table no. 8 indicates that the performance of Major Private Banks with respect to number of
beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 11616324 accounts
were opened by Major Private Banks with available deposits.
TOTAL BENEFICIARIES
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12596 Copyright ⓒ 2019Authors
S. NO. STATE NAME TOTAL
BENEFICIARIES
BALANCE IN
BENEFICIARY ACCOUNTS
(IN CRORE)
1 Andaman & Nicobar Islands 49,483 23.66
2 Andhra Pradesh 1,03,63,196 2,032.86
3 Arunachal Pradesh 3,29,171 121.42
4 Assam 1,61,22,415 3,733.02
5 Bihar 4,29,07,419 11,327.82
6 Chandigarh 2,51,078 115.04
7 Chhattisgarh 1,46,17,640 3,202.29
8 Dadra & Nagar Haveli 1,25,753 56.33
9 Daman & Diu 55,142 21.89
10 Delhi 45,10,476 1,879.82
11 Goa 1,64,481 94.68
12 Gujarat 1,46,68,513 4,634.88
13 Haryana 73,55,535 3,430.20
14 Himachal Pradesh 12,67,408 683.34
15 Jammu & Kashmir 21,05,406 958.47
16 Jharkhand 1,31,23,257 3,694.55
17 Karnataka 1,47,86,088 3,927.87
18 Kerala 42,84,110 1,343.99
19 Ladakh 18,927 14.07
20 Lakshadweep 5,447 8.15
21 Madhya Pradesh 3,22,52,017 5,458.93
22 Maharashtra 2,65,62,918 6,432.94
23 Manipur 9,43,260 200.58
24 Meghalaya 4,71,319 198.47
25 Mizoram 3,10,715 103.13
26 Nagaland 3,01,465 62.5
27 Odisha 1,53,39,765 5,200.72
28 Puducherry 1,56,968 43.35
29 Punjab 68,91,745 2,751.26
30 Rajasthan 2,65,24,586 8,000.21
31 Sikkim 93,517 39.76
32 Tamil Nadu 1,05,55,463 2,042.00
33 Telangana 97,50,500 1,667.41
34 Tripura 8,81,511 669.07
35 Uttar Pradesh 6,01,17,537 19,661.23
36 Uttarakhand 25,39,454 1,188.10
37 West Bengal 3,57,85,197 12,880.10
Total 37,65,88,882 1,07,904.11
Sources www.PMJDY.gov.in
TABLE NO.9
Table no. 9 reveals that state wise performance of PMJDY as on 04.12.2019 Highest number of
beneficiaries ( 6,01,17,537 ) found in Uttar Pradesh with the deposit of Rs 19,661.23 lash
followed by Highest number of beneficiaries (4,29,07,419) found in Bihar with the deposit of
Rs 19,661.23 lash (11,327.82), followed by Highest number of beneficiaries (3,22,52,017)
found in Madhya Pradesh with the deposit of Rs (5,458.93).
NO. OF RUPAY CARDS ISSUED TO BENEFICIARIES
S. NO. STATE NAME NO. OF RUPAY CARDS ISSUED
TO BENEFICIARIES
1 Andaman & Nicobar Islands 41,320
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12597 Copyright ⓒ 2019Authors
2 Andhra Pradesh 84,36,190
3 Arunachal Pradesh 2,87,601
4 Assam 1,24,93,420
5 Bihar 3,49,75,588
6 Chandigarh 1,87,060
7 Chhattisgarh 1,04,40,519
8 Dadra & Nagar Haveli 83,626
9 Daman & Diu 42,736
10 Delhi 38,47,715
11 Goa 1,23,940
12 Gujarat 1,20,96,388
13 Haryana 58,00,182
14 Himachal Pradesh 10,04,642
15 Jammu & Kashmir 17,11,906
16 Jharkhand 1,04,15,036
17 Karnataka 1,03,60,788
18 Kerala 26,68,034
19 Ladakh 19,301
20 Lakshadweep 5,173
21 Madhya Pradesh 2,50,58,528
22 Maharashtra 1,90,69,558
23 Manipur 7,23,504
24 Meghalaya 3,33,036
25 Mizoram 86,071
26 Nagaland 2,51,838
27 Odisha 1,28,11,832
28 Puducherry 1,18,089
29 Punjab 56,61,395
30 Rajasthan 2,08,47,019
31 Sikkim 71,133
32 Tamil Nadu 86,91,289
33 Telangana 80,15,306
34 Tripura 6,85,732
35 Uttar Pradesh 4,81,48,253
36 Uttarakhand 20,47,573
37 West Bengal 2,93,35,551
Total 29,69,96,872
Sources: www.PMJDY.gov.in
TABLE NO 10
THINK INDIA JOURNAL
ISSN:0971-1260
Vol-22- Issue-14-December-2019
P a g e |12598 Copyright ⓒ 2019Authors
Table no. 10 reveals that state wise performance of PMJDY as on 04.12.2019 Highest number
of beneficiaries (4,81,48,253) found in Uttar Pradesh. Highest number of
beneficiaries(3,49,75,588) found in Bihar, Highest number of beneficiaries (2,93,35,551) found
in West Bengal and Highest number of beneficiaries (2,50,58,528) found in Madhya Pradesh.
2. CONCLUSION
Proper distribution of assistance and subsidiary to the needy beneficiaries is one of challenging
task to success the government programme particularly in financial aspects. The Digital India
programme is a flagship programme of the Government of India with a vision to transform
India into a digitally empowered society and knowledge economy. The following are the major
initiatives of the central government taken to stronger then the digital financial inclusion in the
country. It is conclude that, PMJDY is one of the most significant schemes to include the
excluded people through opining of a bank account. As on 04.12.2019, there are 37.65 crore
bank account were open under PMJDY with the accumulated deposits of Rs 10790410.56.
3. REFERENCES
[1] Mathew Martin P. J. and Manukonda Rabindranath (2017), “Digital Inclusion for
Access to Information: A Study on Banking and Financial Institutions in India”, SAGE
Open, vol. 7, 3, First Published September 8, 2017.
[2] Nisha (2018), “Technology and Financial Inclusion: An Agenda for Holistic Growth”,
International Journal of Management Studies ISSN2249-0302, ISSN 2231-2528, Vol.–
V, Issue –2(2), April 2018.
[3] Paramasivan C and Ganeshkumar V (2013), “Overview of Financial Inclusion in India”
International Journal of Management and Development Studies Volume No. 2 (2013),
Issue No. 3 (March) ISSN (Online): 2320-0685.
[4] Priyanka Tanwar(2017), “A Stepping Stone Towards Digital Economy & Financial
Inclusion Through Digital India”, International Journal of Science Technology and
Management, Vol. No. 6, Issue No. 04, April, 2017.
[5] Sheena Das and Marcus A (2019), “Digital Technologies for Financial Inclusion in the
Banking Sector”, International Journal of Research in Advent Technology (IJRAT)
Special Issue E-ISSN: 2321-9637.
[6] Susantono, B. (2016). “Financial Inclusion in the digital economy” Asian Development
Bank. Pp. 1 74.

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Digitalized finclusion through pmjdy in india

  • 1. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12588 Copyright ⓒ 2019Authors Digitalized Finclusion Through PMJDY In India Dr. C. Paramasivan, Ph.D. Assistant Professor of Commerce Periyar E.V.R. College (Autonomous) Tiruchirapplli-620023, India ABSTRACT Delivery of financial services to the enriched people is one of the services efforts of the country which involves socio-economic development. Digital financial inclusion involves the deployment of the cost-saving digital means to reach currently financially excluded and underserved populations with a range of formal financial services suited to their needs that are responsibly delivered at a cost affordable to customers and sustainable for providers. DFI involves many intermediates intuitions, banks, NGO’s and public. This paper made an attempt to discuss Digital financial inclusion with respect to PMJDY: KEY WORDS: Digitalization, financial inclusion, PMJDY, AEPS, micro ATM, Finclusion 1. INTRODUCTION Financial inclusion is one of the innovations imitative to include the excited people in the country to avail banking and financial services in an affordable cost. India is one of the best examples for the successful implementation of financial inculcation in 21th century information and communication technology is the major reason for this kind of activities which help to speedy and effective implementation of financial inculcation in the country. Effective utilization of technology in financial inclusion is called as digital financial inclusion. Paramasivan C and Ganeshkumar V (2013), they recommended the banking technology has progressed fast enough and more importantly the realization that the poor is bankable has the poor can access bank. Various measures which the government of India should implement or which are under implementations but should be executed in a more effective manner through micro finance institutions, business facilitators and business correspondents. Our very old post offices will be an ideal channel to pursue the future long term goals of agency banking especially in rural India. Technology can act as very important tool in bridging this gap and can assist in developing a platform in remote areas to widen the financial services. These sophisticated technologies are opening up the new avenues in providing the banking and financial services to the unbanked and under banked people of the country. DIGITAL FINANCIAL INCLUSION Digital financial inclusion can be defined generally as digital access to and use of formal financial services by excluded and underserved populations. Such services should be suited to customers’ needs, and delivered responsibly, at a cost both affordable to customers and sustainable for providers. There are three key components of any such digital financial services: a digital transactional platform, retail agents, and the use by customers and agents of a device – most commonly a mobile phone – to transact via the platform. The banks and financial establishments need to invest in technology to facilitate delivery of financial products and services in a transparent, righteous and equitable approach, for inclusive growth of the economy.
  • 2. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12589 Copyright ⓒ 2019Authors Susantono, (2016) examined that digital economy is rapidly developing all over the world as they are the huge driver’s of growth, competitiveness and innovation. Even though there are many people excluded from the opportunities of digital economy for supporting the financial inclusion for the sustainable economic development. India is creating new conditions in developing the digital financial services which includes identification of good national system, efficient settlements system between the service providers of finance, supportive regulatory environment for different financial services from banks and non banks and government support for the digital financial inclusion. Priyanka Tanwar(2017), mentioned that the Digital India drive is a dream project of the Indian Government to remodel India into a knowledgeable economy and digitally empowered society, with good governance for citizens by bringing synchronization and co-ordination in public accountability, digitally connecting and delivering the government programs and services to mobilize the capability of information technology across government departments. It is a well-known fact that digital India is the outcome of many innovations and technological advancements. Mathew Martin P. J. and Manukonda Rabindranath(2017), found that Even though there is a lot yet to be done by BFIs in India in increasing web accessibility, some laudable efforts have been made to use this new medium with global and local reach for financial inclusion. A good website of BFIs in India, to promote financial inclusion for PWDs, would include all possible features of accessibility, participation, information, and networking. Nisha (2018), explained that majority of people in India don’t have access to banking and financial services and as a result they remain excluded from the horizons of economic development of the country. The main reason for this is the absence of the proper delivery model and products which will suit the requirements of the low income group of people. There is great need of the affordable products by the banks and financial institutions so that people can use them and help them in mobilizing their savings into profitable investments. Sheena Das and Marcus A (2019), suggested that financial inclusion has been the initiative of the government to extend the universal access to banking services with at least one basic bank account for every household. Technology act as an enabler in the implementation of the financial inclusion process and various services being provided by various agencies is aimed at extending banking services to the unbanked populations. A digital transactional stage enables a customer to use a device to make or receive payments and transfers and to store value electronically with a bank or nonbank permitted to store electronic value. Retail agents armed with a digital device connected to communications infrastructure to convey and receive transaction details enable customers to convert cash into electronically stored value and to transform stored value back into cash. Depending on applicable regulation and the arrangement with the principal financial institution, agents may also perform other functions. Digitalization powers in financial inclusion help to deliver the financial services to unreached people in an effective manner. It reaches the people in a short span of period with least effort. Some of the Government schemes are listed below to enable and successful Digital financial inclusion in the country.
  • 3. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12590 Copyright ⓒ 2019Authors AADHAAR ENABLED PAYMENT SYSTEM AEPS is a bank led model which allows online interoperable financial inclusion transaction at PoS (MicroATM) through the Business correspondent of any bank using the Aadhaar Authentication. DIGIDHAN ABHIYAAN The initiative plans to enable citizens and merchants to undertake real time digital transactions through the DIGIDHAN Bazaar.Through organising DigiDhan Mela’s across the country, it aims to handhold users in downloading, installing and using various digital payment systems for carrying out digital transactions. NREGA-SOFT NREGAsoft envisions implementing e-Governance across State, District and three tiers of Panchayati Raj Institutions. It empowers the common man using the information technology as a facilitator. NREGAsoft provides information to citizen in compliance with the right to information Act (RTI Act). PAHAL (DBTL) The PAHAL (DBTL) aims to reduce diversion and eliminate duplicate or bogus LPG connections. The scheme was earlier launched in 2013 and was modified in 2015. Under the PaHaL scheme, LPG cylinders are sold at market rates and entitled consumers get the subsidy directly into their bank accounts. PAYGOV INDIA A National Payment Service platform has been envisaged for a common e-Governance infrastructure that will offer end-to-end transactional experience for a citizen which includes accessing various services through internet with payment gateway interface for online payments. PRADHAN MANTRI JAN-DHAN YOJANA (PMJDY) PMJDY is a National Mission on Financial Inclusion encompassing an integrated approach to bring about comprehensive financial inclusion of all the households in the country. The plan envisages universal access to banking facilities at least one basic banking account in every household, financial literacy, access to credit, insurance and pension facility. The initiative envisages channeling all Government benefits (from Centre / State / Local Body) to the beneficiaries’ accounts and pushing the Direct Benefits Transfer (DBT) scheme of the Union Government.
  • 4. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12591 Copyright ⓒ 2019Authors BANK CATEGORY WISE BENEFICIARIES & DEPOSITS AS ON 04/12/2019 S. NO. BANK NAME / TYPE NUMBER OF TOTAL BENEFICIARIES DEPOSITS IN ACCOUNTS(IN LAC) 1 Public Sector Banks 299856873 8524000.69 2 Regional Rural Banks 64212161 1958173.45 3 Private Sector Banks 12519848 308236.42 Grand Total 376588882 10790410.56 Sources www.PMJDY.gov.in TABLE NO 1 Table no. 1 reveals that bank category wise performance of pm JDY as on 04.12.2019 with respect to number of beneficiaries at rural semi urban, urban centre bank branches and deposits in accounts. Total number of beneficiaries amounted to 376588882 with the deposit amount of Rs 10790410.56, of which public sector bank opened bank account amounted to 299856873 with the deposited amount of Rs 8524000.69, Regional rural banks opened bank account amounted to 64212161 299856873 with the deposited amount of Rs 1958173.45 and Private sector banks opened bank account amounted to 12519848 with the deposited amount of Rs 308236.42. 0 50000000 100000000 150000000 200000000 250000000 300000000 350000000 400000000 1 2 3 Deposits in Accounts(In lac) Number of Total Beneficiaries Bank Name / Type BANK CATEGORY WISE RUPAY DEBIT CARD ISSUED AS ON 04/12/2019 S. NO. BANK NAME / TYPE NUMBER OF RUPAY DEBIT CARDS ISSUED TO BENEFICIARIES 1 Public Sector Banks 247401978 2 Regional Rural Banks 37978570 3 Private Sector Banks 11616324 Grand Total 296996872 Sources: www.PMJDY.gov.in
  • 5. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12592 Copyright ⓒ 2019Authors TABLE NO 2 Table no.2 Total number of Rupay debt card issued to the beneficiaries amounted to 296996872 of which 24401978 cards issued by public sector banks, 37978570 cards issued by RRP, 11616327 cards issued by private Banks as on 04.12.2019. 0 50000000 100000000 150000000 200000000 250000000 300000000 Public Sector Banks Regional Rural Banks Private Sector Banks Grand Total Number of Rupay Debit Cards… TOTAL BENEFICIARIES & DEPOSITS IN PUBLIC SECTOR BANKS S. NO. BANK NAME / TYPE NUMBER OF TOTAL BENEFICIARIES DEPOSITS IN ACCOUNTS(IN LAC) 1 Allahabad Bank 12004694 404913.58 2 Andhra Bank 2918027 60340.31 3 Bank of Baroda 39964911 1228965.78 4 Bank of India 23060078 676756.51 5 Bank of Maharashtra 6045139 166836.10 6 Canara Bank 7527450 260443.91 7 Central Bank of India 14300392 342260.03 8 Corporation Bank 3249031 122704.14 9 Indian Bank 3945174 68370.07 10 Indian Overseas Bank 5026891 123744.52 11 Oriental Bank of Commerce 4968110 433834.85 12 Punjab & Sind Bank 1322331 65761.09 13 Punjab National Bank 19917104 531505.43 14 State Bank of India 118084077 2600133.13 15 Syndicate Bank 5163573 180754.55 16 UCO Bank 8357099 254499.71 17 Union Bank of India 10929831 261799.32 18 United Bank of India 13072961 740377.65 Sub Total 299856873 8524000.69 Sources: www.PMJDY.gov.in TABLE NO.3
  • 6. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12593 Copyright ⓒ 2019Authors Table no. 3 indicates that the performance of public sector banks with respect to number of beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 299856873 accounts were opened by public sector banks with available deposits of Rs 8524000.69, of which SBI along constitute 11808407 beneficiaries with Rs 2600133.13 as deposits. RUPAY CARD ISSUED BY PUBLIC SECTOR BANKS S. NO. BANK NAME / TYPE NUMBER OF RUPAY DEBIT CARDS ISSUED TO BENEFICIARIES 1 Allahabad Bank 6563832 2 Andhra Bank 2155348 3 Bank of Baroda 35056036 4 Bank of India 19692424 5 Bank of Maharashtra 1741292 6 Canara Bank 2032269 7 Central Bank of India 8740026 8 Corporation Bank 2806030 9 Indian Bank 3904695 10 Indian Overseas Bank 4623138 11 Oriental Bank of Commerce 4092165 12 Punjab & Sind Bank 1186750 13 Punjab National Bank 18691148 14 State Bank of India 110670315 15 Syndicate Bank 4149646 16 UCO Bank 4127532 17 Union Bank of India 6739312 18 United Bank of India 10430020 Total 247401978 Sources: www.PMJDY.gov.in TABLE NO 4 Table no. 4 indicates that the performance of public sector banks with respect to number of beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 247401978 accounts were opened by public sector banks with available deposits. TOTAL BENEFICIARIES & DEPOSITS REGIONAL RURAL BANK S. NO. BANK NAME / TYPE NUMBER OF TOTAL BENEFICIARIES DEPOSITS IN ACCOUNTS(IN LAC) 1 Andhra Bank 184616 3645.67 2 Bank of Baroda 8790172 288927.54 3 Bank of India 7052856 168131.70 4 Bank of Maharashtra 1660800 40981.04 5 Canara Bank 3625720 126426.29 6 Central Bank of India 3556754 102198.47 7 Indian Bank 858834 12475.83 8 Indian Overseas Bank 1179373 47643.84 9 Jammu & Kashmir Bank Ltd 142565 7338.86 10 Punjab National Bank 6890159 343719.46
  • 7. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12594 Copyright ⓒ 2019Authors 11 State Bank of India 15371440 396752.44 12 Syndicate Bank 2510307 80660.39 13 UCO Bank 747715 21560.71 14 Union Bank of India 1732767 51129.06 15 United Bank of India 9908083 266582.14 Sub Total 64212161 1958173.45 Sources: www.PMJDY.gov.in TABLE NO 5 Table no. 5 indicates that the performance of Regional Rural Bank with respect to number of beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 64212161 accounts were opened by Regional Rural Bank with available deposits of Rs 1958173.45 of which SBI along constitute 15371440 beneficiaries with Rs 396752.44 as deposits. TOTAL BENEFICIARIES & DEPOSITS REGIONAL RURAL BANK S. NO. BANK NAME / TYPE NUMBER OF RUPAY DEBIT CARDS ISSUED TO BENEFICIARIES 1 Andhra Bank 101922 2 Bank of Baroda 6397935 3 Bank of India 4932514 4 Bank of Maharashtra 884667 5 Canara Bank 1710663 6 Central Bank of India 2992889 7 Indian Bank 595904 8 Indian Overseas Bank 592116 9 Jammu & Kashmir Bank Ltd 28921 10 Punjab National Bank 3608730 11 State Bank of India 5967092 12 Syndicate Bank 2199818 13 UCO Bank 197300 14 Union Bank of India 975582 15 United Bank of India 6792517 Total 37978570 Sources: www.PMJDY.gov.in TABLE NO 6 Table no. 6 indicates that the performance of Regional Rural Bank with respect to number of beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 37978570 accounts were opened by Regional Rural Bank with available deposits. TOTAL BENEFICIARIES & DEPOSITS MAJOR PRIVATE BANKS S. NO. BANK NAME / TYPE NUMBER OF TOTAL BENEFICIARIES DEPOSITS IN ACCOUNTS(IN LAC) 1 Axis Bank Ltd 884220 22467.91 2 City Union Bank Ltd 85719 1467.67 3 Federal Bank Ltd 574122 23305.08 4 HDFC Bank Ltd 2475499 119097.27 5 ICICI Bank Ltd 4734805 27660.27
  • 8. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12595 Copyright ⓒ 2019Authors 6 IDBI Bank Ltd. 843100 25304.03 7 IndusInd Bank Ltd 429147 2918.87 8 Jammu & Kashmir Bank Ltd 1618335 74552.06 9 Karur Vysya Bank 205304 1779.25 10 Kotak Mahindra Bank Ltd 168539 2213.12 11 Lakshmi Vilas Bank Ltd 181300 1955.75 12 RBL Bank Ltd 107964 291.25 13 South Indian Bank Ltd 199951 5025.00 14 Yes Bank Ltd 11843 198.90 Sub Total 12519848 308236.42 Disclaimer: Information is based upon the data as submitted by Public Sector Banks, Regional Rural Banks and Major Private Sector Banks. Sources: www.PMJDY.gov.in TABLE NO 7 Table no. 7 indicates that the performance of Major Private Banks with respect to number of beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 12519848 accounts were opened by Major Private Banks with available deposits of Rs 308236.42 of which ICICI Bank Ltd 4734805 beneficiaries with Rs 308236.42 as deposits. TOTAL BENEFICIARIES & DEPOSITS MAJOR PRIVATE BANKS S. No. Bank Name / Type Number of Rupay Debit Cards issued to beneficiaries 1 Axis Bank Ltd 766425 2 City Union Bank Ltd 84541 3 Federal Bank Ltd 320310 4 HDFC Bank Ltd 2474821 5 ICICI Bank Ltd 4734805 6 IDBI Bank Ltd. 708545 7 IndusInd Bank Ltd 398591 8 Jammu & Kashmir Bank Ltd 1430885 9 Karur Vysya Bank 201832 10 Kotak Mahindra Bank Ltd 125991 11 Lakshmi Vilas Bank Ltd 152062 12 RBL Bank Ltd 105362 13 South Indian Bank Ltd 100636 14 Yes Bank Ltd 11518 Sub Total 11616324 Disclaimer: Information is based upon the data as submitted by Public Sector Banks, Regional Rural Banks and Major Private Sector Banks. Sources: www.PMJDY.gov.in TABLE NO. 8 Table no. 8 indicates that the performance of Major Private Banks with respect to number of beneficiaries in PMJDY and their deposits as on 04.12.2019. On the whole, 11616324 accounts were opened by Major Private Banks with available deposits. TOTAL BENEFICIARIES
  • 9. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12596 Copyright ⓒ 2019Authors S. NO. STATE NAME TOTAL BENEFICIARIES BALANCE IN BENEFICIARY ACCOUNTS (IN CRORE) 1 Andaman & Nicobar Islands 49,483 23.66 2 Andhra Pradesh 1,03,63,196 2,032.86 3 Arunachal Pradesh 3,29,171 121.42 4 Assam 1,61,22,415 3,733.02 5 Bihar 4,29,07,419 11,327.82 6 Chandigarh 2,51,078 115.04 7 Chhattisgarh 1,46,17,640 3,202.29 8 Dadra & Nagar Haveli 1,25,753 56.33 9 Daman & Diu 55,142 21.89 10 Delhi 45,10,476 1,879.82 11 Goa 1,64,481 94.68 12 Gujarat 1,46,68,513 4,634.88 13 Haryana 73,55,535 3,430.20 14 Himachal Pradesh 12,67,408 683.34 15 Jammu & Kashmir 21,05,406 958.47 16 Jharkhand 1,31,23,257 3,694.55 17 Karnataka 1,47,86,088 3,927.87 18 Kerala 42,84,110 1,343.99 19 Ladakh 18,927 14.07 20 Lakshadweep 5,447 8.15 21 Madhya Pradesh 3,22,52,017 5,458.93 22 Maharashtra 2,65,62,918 6,432.94 23 Manipur 9,43,260 200.58 24 Meghalaya 4,71,319 198.47 25 Mizoram 3,10,715 103.13 26 Nagaland 3,01,465 62.5 27 Odisha 1,53,39,765 5,200.72 28 Puducherry 1,56,968 43.35 29 Punjab 68,91,745 2,751.26 30 Rajasthan 2,65,24,586 8,000.21 31 Sikkim 93,517 39.76 32 Tamil Nadu 1,05,55,463 2,042.00 33 Telangana 97,50,500 1,667.41 34 Tripura 8,81,511 669.07 35 Uttar Pradesh 6,01,17,537 19,661.23 36 Uttarakhand 25,39,454 1,188.10 37 West Bengal 3,57,85,197 12,880.10 Total 37,65,88,882 1,07,904.11 Sources www.PMJDY.gov.in TABLE NO.9 Table no. 9 reveals that state wise performance of PMJDY as on 04.12.2019 Highest number of beneficiaries ( 6,01,17,537 ) found in Uttar Pradesh with the deposit of Rs 19,661.23 lash followed by Highest number of beneficiaries (4,29,07,419) found in Bihar with the deposit of Rs 19,661.23 lash (11,327.82), followed by Highest number of beneficiaries (3,22,52,017) found in Madhya Pradesh with the deposit of Rs (5,458.93). NO. OF RUPAY CARDS ISSUED TO BENEFICIARIES S. NO. STATE NAME NO. OF RUPAY CARDS ISSUED TO BENEFICIARIES 1 Andaman & Nicobar Islands 41,320
  • 10. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12597 Copyright ⓒ 2019Authors 2 Andhra Pradesh 84,36,190 3 Arunachal Pradesh 2,87,601 4 Assam 1,24,93,420 5 Bihar 3,49,75,588 6 Chandigarh 1,87,060 7 Chhattisgarh 1,04,40,519 8 Dadra & Nagar Haveli 83,626 9 Daman & Diu 42,736 10 Delhi 38,47,715 11 Goa 1,23,940 12 Gujarat 1,20,96,388 13 Haryana 58,00,182 14 Himachal Pradesh 10,04,642 15 Jammu & Kashmir 17,11,906 16 Jharkhand 1,04,15,036 17 Karnataka 1,03,60,788 18 Kerala 26,68,034 19 Ladakh 19,301 20 Lakshadweep 5,173 21 Madhya Pradesh 2,50,58,528 22 Maharashtra 1,90,69,558 23 Manipur 7,23,504 24 Meghalaya 3,33,036 25 Mizoram 86,071 26 Nagaland 2,51,838 27 Odisha 1,28,11,832 28 Puducherry 1,18,089 29 Punjab 56,61,395 30 Rajasthan 2,08,47,019 31 Sikkim 71,133 32 Tamil Nadu 86,91,289 33 Telangana 80,15,306 34 Tripura 6,85,732 35 Uttar Pradesh 4,81,48,253 36 Uttarakhand 20,47,573 37 West Bengal 2,93,35,551 Total 29,69,96,872 Sources: www.PMJDY.gov.in TABLE NO 10
  • 11. THINK INDIA JOURNAL ISSN:0971-1260 Vol-22- Issue-14-December-2019 P a g e |12598 Copyright ⓒ 2019Authors Table no. 10 reveals that state wise performance of PMJDY as on 04.12.2019 Highest number of beneficiaries (4,81,48,253) found in Uttar Pradesh. Highest number of beneficiaries(3,49,75,588) found in Bihar, Highest number of beneficiaries (2,93,35,551) found in West Bengal and Highest number of beneficiaries (2,50,58,528) found in Madhya Pradesh. 2. CONCLUSION Proper distribution of assistance and subsidiary to the needy beneficiaries is one of challenging task to success the government programme particularly in financial aspects. The Digital India programme is a flagship programme of the Government of India with a vision to transform India into a digitally empowered society and knowledge economy. The following are the major initiatives of the central government taken to stronger then the digital financial inclusion in the country. It is conclude that, PMJDY is one of the most significant schemes to include the excluded people through opining of a bank account. As on 04.12.2019, there are 37.65 crore bank account were open under PMJDY with the accumulated deposits of Rs 10790410.56. 3. REFERENCES [1] Mathew Martin P. J. and Manukonda Rabindranath (2017), “Digital Inclusion for Access to Information: A Study on Banking and Financial Institutions in India”, SAGE Open, vol. 7, 3, First Published September 8, 2017. [2] Nisha (2018), “Technology and Financial Inclusion: An Agenda for Holistic Growth”, International Journal of Management Studies ISSN2249-0302, ISSN 2231-2528, Vol.– V, Issue –2(2), April 2018. [3] Paramasivan C and Ganeshkumar V (2013), “Overview of Financial Inclusion in India” International Journal of Management and Development Studies Volume No. 2 (2013), Issue No. 3 (March) ISSN (Online): 2320-0685. [4] Priyanka Tanwar(2017), “A Stepping Stone Towards Digital Economy & Financial Inclusion Through Digital India”, International Journal of Science Technology and Management, Vol. No. 6, Issue No. 04, April, 2017. [5] Sheena Das and Marcus A (2019), “Digital Technologies for Financial Inclusion in the Banking Sector”, International Journal of Research in Advent Technology (IJRAT) Special Issue E-ISSN: 2321-9637. [6] Susantono, B. (2016). “Financial Inclusion in the digital economy” Asian Development Bank. Pp. 1 74.