This document outlines different digital marketing techniques including SEO, SMO, SEM, SMM and analytics and provides a step-by-step program to learn digital marketing. It encourages interacting with customers on social media platforms like Facebook and Twitter and tailoring social media messages to have greater impact on specific groups. It also includes a website for a dynamic digital marketing program.

1. SEO
off page
on page
SEM
The topography of
materials
SMO
Messages on social media
platforms can be tailored
so that they have a greater
impact on specific groups
of individuals
SMM
Interact with your
customer base using social
sites like Facebook and
twitter.
ANALYTICS
STEP-BY-STEP
LEARN DIGITAL MARKETING
DYNAMIC DIGITAL MARKETING
PROGRAM
www.nidmindia.com