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Digiex Solutions
DIGITAL
MARKETING
AGENCY
ASHWINI AGRAWAL
For all purpose
2023, March 6
2
OVERVIEW OF DIGITAL MARKETING
Digital marketing, also called online
marketing, is the promotion of brands to
connect with potential customers using
the internet and other forms of digital
communication. This includes not only
email, social media, and web-based
advertising, but also text and multimedia
messages as a marketing channel.
3
INTRODUCTION OF DIGITAL MARKETING
The first step in our introduction to digital
marketing is to determine what it is exactly.
Essentially, it’s a term used to describe any
marketing efforts that take place on the
internet or on a digital device. There are many
different channels that businesses use to
entice customers into buying their products
and services.
4
TYPES OF MARKETING
Digital Marketing.
1.
2. Traditional Marketing.
Methods Of Marketing
Social Media Marketing
1.
2. Search Engine Optimisation
3. Social Media Optimisation
4. Search Engine Marketing
5. Affiliate Marketing
6. Email Marketing
7. Mobile Marketing
Levels Of Marketing
1. Above The Line
2. Below The Line
3. Through The Line
Conclusion
Simply put, digital marketing is the method of sales and
promotion of a brand through digital media, particularly
with the help of various tools available on the Internet.
Compared to traditional sales and marketing strategies it
is more complex, omnipresent and efficient. This produces
quicker positive results than traditional techniques, and is
a more versatile form of marketing than conventional
methods.
The great thing about digital marketing is that it offers
numerous resources for an immediate study of the impact
of every digital marketing industry. And if a vendor uses
Google AdSense, they have a method to find full statistics
of the effects.
Thank You

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Digital Marketing Agency | Wordpress Website | Online Business Advertisement

  • 2. 2 OVERVIEW OF DIGITAL MARKETING Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.
  • 3. 3 INTRODUCTION OF DIGITAL MARKETING The first step in our introduction to digital marketing is to determine what it is exactly. Essentially, it’s a term used to describe any marketing efforts that take place on the internet or on a digital device. There are many different channels that businesses use to entice customers into buying their products and services.
  • 4. 4 TYPES OF MARKETING Digital Marketing. 1. 2. Traditional Marketing.
  • 5. Methods Of Marketing Social Media Marketing 1. 2. Search Engine Optimisation 3. Social Media Optimisation 4. Search Engine Marketing 5. Affiliate Marketing 6. Email Marketing 7. Mobile Marketing
  • 6. Levels Of Marketing 1. Above The Line 2. Below The Line 3. Through The Line
  • 7. Conclusion Simply put, digital marketing is the method of sales and promotion of a brand through digital media, particularly with the help of various tools available on the Internet. Compared to traditional sales and marketing strategies it is more complex, omnipresent and efficient. This produces quicker positive results than traditional techniques, and is a more versatile form of marketing than conventional methods. The great thing about digital marketing is that it offers numerous resources for an immediate study of the impact of every digital marketing industry. And if a vendor uses Google AdSense, they have a method to find full statistics of the effects.