Digital Convergence Master Class - Michelle Geere, Elevator
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Fine tune your digital marketing strategy with a deeper understanding of Digital Convergence. Join Michelle Geere and Karabo Sitto on this master class and learn how to capitalize on the revolutionary opportunities created by digital convergence.
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Mastering Email Campaign Automation Strategies and Best Practices - Michelle...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
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>> Strategic Selection and Integration: Understand how to select AI tools that align with your business goals and how to conceptually integrate them into your workflows to enhance efficiency and innovation.
>> Understanding AI Tool Categories: Gain a deeper understanding of how AI tools can be leveraged in the areas of ideation, creation, and operation—transforming each aspect of your business.
>> Practical Starting Points: Learn how you can start using these tools in your business with practical tips on initial steps and integration ideas.
>> Future-Proofing Your Business: Discover how staying informed about and utilizing the latest AI tools and strategies can keep your business competitive in a rapidly evolving digital landscape.Email Marketing Master Class - Chris Ferris
Email Marketing Master Class - Chris FerrisDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Forgotten Secret Weapon of Digital Marketing: Email
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Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
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2024 Creator Economy LandscapeConsumer Journey Mapping & Personalization Master Class - Sabrina Killgo
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The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
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Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
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Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
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Understand how search engines work
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Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
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And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
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When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
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Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
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- 1. Michelle Geere mgeere@elevator.co.za CHIEF INTEGRATION OFFICER ELEVATOR JOHANNESBURG ~ NOVEMBER 8 - 9, 2018 DIGIMARCONAFRICA.COM | #DigiMarConAfrica DIGIMARCONSOUTHAFRICA.CO.ZA | #DigiMarConSouthAfrica Digital Convergence Master Class MASTERCLASS Karabo Sitto karabositto@gmail.com LECTURER UNIV OF JOHANNESBURG
- 3. UNREACHABLES
- 4. IT ALL STARTED IN
- 5. • • • • •
- 10. Authenticity
- 13. Re-connecting
- 18. • • ASKING FOR LB (LOVE BACK)
- 20. THANK YOU _