The document provides dos and don'ts for using social media. It recommends doing things like using a professional profile picture, customizing your URL, creating a headline and summary, and personalizing connection requests. However, it advises against uploading your resume, sharing too much personal information, making your job search obvious to your network, neglecting your network, and ignoring how your profile appears to others. The overall message is to curate your social media presence strategically while maintaining privacy and professionalism.