The document discusses the objectives and facts about Dhaka Fashion Week (DFW) from 2008-2011. The key points are: 1) The objective of DFW is to create a platform to showcase the works of fashion professionals in Bangladesh and generate interest in the Bangladesh fashion industry internationally. 2) DFW 2013 will feature 100 brands and leading designers, photographers, and other professionals from Bangladesh, India, the US, UK and Middle East. It will be held at the American Club in Dhaka. 3) Past DFW events were held from 2008-2011 at various venues in Dhaka and featured Bangladeshi and some international designers sponsored by different companies with media coverage from national and

6. objective of DFW:
To build a common platform where we’d be able to showcase the works of all the talented and creative fashion
professionals working in the industry. Not just the designers but also works done by fashion
photographers, fashion journalists, models, choreographers, make up artists, musicians, light and sound directors
, stage directors and so on. I felt by bringing in all these professionals in a common platform , we could start
building an image of Bangladesh full of creativity and imaginative people and projects. Our aim is to generate
enough interest in Bangladesh fashion industry in both home and abroad so that in 5 years down the line Dhaka
could become an international fashion capital like Delhi or London.

13. DFW 2013 factsheet
100 fashion, lifestyle and beauty products and services brands will participate.
Leading fashion designers and fashion professionals including photographers, choreographers, make up artists,
light and sound directors, stage directors, and fashion and life style journalists will participate.
American club (ARA Dhaka).
Leading celebrities will be among the audiences.
The audiences will include diplomats, civil society and business leaders, media personalities and celebrities.
Extensive media coverage by national and international media.
Presence of RMG sector representatives including BGMEA and BKMEA.

14. DFW 2013 factsheet
International designers including those from India, USA, UK and middle East will participate.
The event will be telecast live by DFW 2013 Media Partner (broadcast/telecast).
A promotional event will be held at American club Dhaka.
Advertisements in National dailies.
Pre-event coverage in National print and electronic media.
Website lunch of the event/ Facebook page.
Leading models of the country including some celebrities will walk the ramp.

15. DFW in 2008 & 2009 2008 2009
Duration 7 days 3days
Venue Gulshan Club / Dhaka Club Dhaka Club
Designers 16 Bangladeshi 20 Bangladeshi
Marico Bangladesh ltd.
Title Sponsor Marico Bangladesh ltd.
ETV, Radio Today, The Daily Star,
ETV, Radio Today, The Daily Star,
Media Partners Annodin, Ice Today
Annodin, Ice Today

17. DFW in 2010
Duration 7 days
Venue The Westin Club / Dhaka Club
Designers 16 Bangladeshi, 1 USA
Title Sponsor Otobi
ETV, The Independent, Charbela Chardik, Ice Today,
Media Partners
Bengal Music, New Age, Vorer Kagoj
Venue Partner The Westin Dhaka
International Media AFP, Reuters, EPA, AP

19. DFW in 2011
Duration 4 days
The Westin Dhaka, Izumi, University of South Asia, Raffles Design
Venue
Institute
Designers 45 Bangladeshis, 5 Indians, 1 French, 1 Spanish
Gold Sponsor New Jarwa House, Raffles Design Institute
Media Partners ETV, New Age, Canvas, Purple
Hospitility Partner The Westin Dhaka
International Media AFP, Reuters, EPA, AP