SlideShare a Scribd company logo
Working with Yieldify
Fast results through easy personalisation
A straightforward agenda
What we do
Why we do it
How we do it
Who we do it for
How to know if it’s right for you
We deliver
customer journeys made personal
200,000 Campaigns
30 billion Interactions
Trusted by 500+ brands
73 million Sales influenced
$3bn revenue generated
What we do
Personalisation
made
Fast
Easy
Connected
We personalise
your website
5X faster
without dealing
with code
for different
behaviours and
segments
...and it’s all
connected
into journeys
...all managed
on your behalf
+30%
CR uplift
+15.7%
CR uplift
Why we do it
because
personalisation
sucks
IT
Roadmap
Risk
Skillsets
Time
Budget
Personalisation can be made
fast
and
painless
How we do it
1. Customer Journey Analysis
2. Customer Journey Benchmarking
20%
15%
10%
5%
0%
1 homepage 2 search 3 category 4 product 5 basket 6 checkout 7 sale
Abandonmentrate(%)
website abandonment
vertical abandonment
Visitor abandonment rate by funnel stage
Display the percentage of total visitors that left the website at each funnel stage.
3. Customer Journey Strategy
3. Customer Journey Strategy
Conversion rate: number of campaigns seen
3. Customer Journey Strategy
4. Customer Journey Creation
Who we do it for
Is it right for you?
Lead
capture
Conversion Average
Spend
Lifetime
value
If you need to build your database...
Lead
capture
Conversion Average
Spend
Lifetime
value
If you need to optimise paid traffic...
Lead
capture
Conversion Average
Spend
Lifetime
value
If you need to cross-sell...
Lead
capture
Conversion Average
Spend
Lifetime
value
If you need to increase conversions
(without discounting)...
Lead
capture
Conversion Average
Spend
Lifetime
value
If you need to reduce abandonment...
If you need to drive loyalty...
Lead
capture
Conversion Average
Spend
Lifetime
value
If you need to drive strategic website personalisation
If you need to do it quickly
If you need to do it easily
Thanks
Come visit us in Dealspace
Hannah Nakano Stewart Digby Fordham Hitesh Kapadia Imad Briki Phoebe McCarthy

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