Dealer e Process is proud to be the recipients of the most glorified awards in the auto industry during a recent trip to Las Vegas on October 4th through October 11th 2011. Dealerships looking to adapt to changes in their marketplace and incorporate better solutions should take a hard look at the solutions being provided by Dealer e Process, a leading website provider in the United States & Canada.

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Dealer e Process Sweeps 2011 Auto Website Awards In Las Vegas
Blog Post Categories Las Vegas, Nevada – October 4 t h -October 11t h – Dealer e Process is proud to be the
Auto Dealer BDC Co nsulting recipients of the most glorif ied awards in the auto industry during a recent trip to Las Vegas on
Auto Dealer Internet Marketing October 4 th through October 11th 2011. Dealerships looking to adapt to changes in their
Auto Dealer SEO
marketplace and incorporate better solutions should take a hard look at the solutions being
provided by Dealer e Process, a leading website provider in the United States & Canada.
Auto Dealer Website Live Chat
Auto Dealer Website Spo tlight
Auto Dealer Website Vendo r Ratings
Auto Dealer Websites
Endo rsement
Fixed Ops
Press Releases
So cial Media
Dealer e Process Wins Highest Award – Search Marketing Category
PCG Digital Marketing today announced that Dealer e Process was chosen to receive a ‘Pinnacle’
2011 Automotive Website Award (AWA) f or search marketing. Dealer e Process is also 2010 AWA
‘Pinnacle‘ winner.
T he Pinnacle award is the highest recognition the AWA provides in the Search Marketing category.
Dealer e Process and the companies receiving this award have designed and delivered search
compliant websites that stood above their peers. Pinnacle Platf orm winners deliver outstanding
digital marketing platf orms f or car dealers and show an unprecedented attention to detail in live
production. Members of this elite group of website design prof essionals have demonstrated that
their products deliver outstanding results f or clients.
Dealer e Process Wins Technology Award – Fixed Ops Revenue – Virtual Service
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2. Consultant
PCG Digital Marketing today announced that Dealer e Process was chosen to receive a 2011
Automotive Website Award (AWA) in the Technology category f or Best Fixed Ops Website
Marketing Sof tware.
Car dealers looking f or new ways to increase Fixed Ops revenue need to start with the basics.
Dealer e Process took a hard look at the traf f ic that is already coming to service pages on dealer
websites. T hey decided that they could increase the conversion experience by rethinking the
appointment process. T he result of their conversion and engagement study was the creation of
the Virtual Service Advisor (VSA). T he sof tware replaces boring service appointment f orms and
interacts with consumers by providing live pricing and service suggestions f or their vehicle. T he
end result is a 300% increase in service leads through this online scheduling tool when compared
to service appointments booked with traditional “boring” f orms.
Dealer e Process Win Most Leads Per Inventory Page Views
Dataium, the largest aggregator of internet shopper behaviors f or auto dealer website,
announced on October 5th, 2011 during Digital Dealer 11 that Dealer e Process was chosen to
receive the 2011 Award f or Most Leads Per Inventory Page Views.
With each click, search, and submission, consumers leave behind valuable and insightf ul data and
statistics about their habits, interests, and f uture behaviors. Like f ootprints in the sand, these
behavioral events leave behind digital f ootprints—data. T hese f ootprints, when collected,
aggregated, and analyzed, provide important inf ormation regarding online purchasing behavior and
activity, consumer trends, interests, and intent, and the ef f ectiveness of promotions and web
design.
Dealer e Process Win Most Leads Per Vehicle Details Page Views (VDP’s)
Dataium, the largest aggregator of internet shopper behaviors f or auto dealer website,
announced on October 5th, 2011 during Digital Dealer 11 that Dealer e Process was chosen to
receive the 2011 Award f or Most Leads Per Vehicle Details Page Views.
A VDP occurs when the shopper selects one of your vehicles to explore f urther. Dealer e Process
websites outperf ormed all other websites providers when it comes to conversion to a lead.
According to Dave Page, owner of Dealer e Process, “T his award represents a metric that is the
key to success f or auto dealers today. T he inventory f or an auto dealer is the bloodline to their
success. Dealers must ask themselves, why is my website not generating opportunity/leads f or me
when customers are on the website? Is it the website design or the f act it looks like everyone
else’s in my market? Lack of engagement? Typical lead f orms that don’t convert? “
About Dealer e Process
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3. Dealer e Process is a leading company in online marketing solutions f or the automotive industry,
providing award winning automotive dealer websites to auto dealers and media companies. T he
company’s f ocus on innovative websites and integrated online tools engage consumers and
produce more opportunity and conversion f or auto dealers than any website provider in the
industry.
Tags: auto dealer website provider, auto dealership websites, awa awards 2011, best auto
website, brian pasch, dataium, dave page, Dealer e, dealer e process, dealereprocess
This entry was posted on Monday, October 17th, 2011 at 5:31 pm and is filed under Auto Dealer Internet Marketing ,
Auto Dealer SEO , Auto Dealer Websites , Endorsement, Fixed Ops , Press Releases . You can follow any responses
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One Response t o “Dealer e Process Sweeps 2011 Aut o Websit e Awards In Las
Vegas”
1. Website Awards | Information Technology says:
October 19, 2011 at 6:25 pm
[...] Dealer e Process took a hard look at the traf f ic that is already coming to service pages on
dealer Websites. T hey decided that they could increase the conversion experience by
rethinking the appointment [...]
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