Data2Content Press Release

1.
Data2Content,
the
smart
solution
that
lets
you
create
editorial
content
for
websites
automatically
Paris,
28th
January
2014
–
Syllabs,
the
French
expert
in
semantic
analysis,
announces
the
launch
of
Data2Content,
the
automated
solution
for
producing
editorial
content
for
websites.
Relying
on
a
cutting-­‐edge
semantic
technology,
Data2Content
makes
it
possible
to
create
large
volumes
of
unique,
relevant,
human-­‐quality
editorial
content.
A
fully
automated
and
standardized
solution,
Data2Content
is
already
used
by
leading
web
players
in
the
fields
of
e-­‐commerce,
e-­‐
tourism,
online
directories
and
classified
ads
websites
such
as
Brioude
Internet
(web
agency),
QuelleAutomobile.fr
or
Motoblouz.fr.
A
unique
solution
for
automatically
creating
content
from
structured
data
The
Data2Content
solution
relies
on
a
semantic
technology
developed
by
Syllabs,
the
result
of
several
years
of
research
and
development.
Using
a
structured
database
(e.g.,
product
information
and
specifications),
the
Data2Content
solution
automatically
produces
large
volumes
of
human-­‐quality
editorial
content
(e.g.,
product
descriptions,
technical
data
sheets,
etc.).
The
solution
also
takes
care
of
automatic
content
updates
and
supports
multilingualism
through
the
creation
of
content
in
several
languages
from
the
same
data
set,
without
the
need
for
translation.
Data2Content
makes
it
possible
to:
•
produce
coherent
and
consistent
content
(in
compliance
with
the
website’s
editorial
guidelines),
•
create
content
quickly:
the
solution
makes
it
possible
to
generate
texts
in
minutes
once
the
system
has
been
configured,
• get
better
value
for
money
than
other
offerings
on
the
market
(web
editors,
offshore
editors)
for
large
volumes
of
content,
• create
original,
unique
and
relevant
content:
the
generated
texts
show
a
high
level
of
variability
of
terms,
vocabulary
and
expressions
used.
These
elements
are
essential
for
SEO
and
make
it
possible
to
put
the
data
in
the
spotlight.
Content
in
the
service
of
website
performance
Data2Content
helps
websites
address
competitive
challenges
related
to
editorial
content
by
providing
quality
texts
that
are
optimized
to
efficiently
meet
the
criteria
for
search
engine
ranking.
According
to
domain
experts,
good
SEO
is
30
percent
based
on
content
and
is
a
key
element
in
any
company’s
web
strategy.
Thanks
to
Data2Content,
websites
significantly
improve
their
ranking
and
they
can
offer
rich,
high-­‐quality
editorial
content
that
serves
their
visitors’
information
needs,
a
decisive
factor
to
enhance
conversion
rate.

2. Data2Content
provides
the
following
client
benefits:
• improved
customer
experience
thanks
to
rich,
detailed
content
• increased
number
of
visitors
and
customer
retention
(relevant
and
attractive
content)
making
it
possible
to
lower
the
bounce
rate
•
adaptation
to
target
audience
through
the
choice
of
an
appropriate
style
• quick
integration
into
a
website’s
workflow
(various
formats
are
possible
and
texts
can
also
be
made
available
in
SaaS
mode
through
a
dedicated
web
service)
• better
visibility
of
the
website’s
content:
Data2Content
texts
are
optimized
to
boost
natural
ranking
•
About
Data2Content
Founded
in
2013
by
Helena
Blancafort
and
Claude
de
Loupy—also
co-­‐founders
of
Syllabs—
Data2Content
is
an
automated
solution
for
creating
editorial
content.
Relying
on
a
cutting-­‐edge
semantic
technology,
Data2Content
makes
it
possible
to
create
large
volumes
of
unique,
relevant,
human-­‐quality
editorial
content
for
websites.
The
solution
is
already
used
by
leading
players
in
the
fields
of
e-­‐commerce,
e-­‐tourism,
e-­‐reputation,
online
directories
and
classified
ads
websites
such
as
Brioude
Internet
(web
agency),
QuelleAutomobile.fr
or
Motoblouz.fr.
Data2Content
is
currently
available
in
SaaS
mode
and
in
3
languages:
English,
French
and
Spanish.
Press
Contact
–
StoriesOut
Anne
de
Forsan
–
Grace
Darguel
afg@storiesout.com
–
gd@storiesout.com
Phone:
+33
9
51
51
10
76