The document discusses various new media tools that news organizations can use to share documents, text, maps, and data online in order to provide transparency, more efficient storytelling, and audience engagement. It provides examples of documents, text formats, maps, and data that can be shared, as well as free and easy-to-use tools like Google Docs, Blogger, CoverItLive, UMapper, and Mapalist that require basic skills to use for sharing these elements online.