SlideShare a Scribd company logo
12 1312
Customer Sales Tip
“We also hang the previous
year’s shirt so that new
customers can see how the
shirt will look. Some people
don’t realize that the names
will be on the back.”
 — Norma’s School of Dance, NY Autograph Back
SHIRT BACK OPTIONS
1. TYPESET CAST BACK
Kids and parents love seeing
their names in print—including
on shirts. Boosts your sales, and your kids
take home a keepsake item! Just email us
your preproofed cast list in an appropriate
text file format. We’ll alphabetize and
typeset the list for you. Set up fee of $15
refunded if you pre-proof the names, with
no changes after original proof.
2. FULL ART or
OTHER TEXT BACK
Apopular alternative: studio name
or logo on the front printed
heartpocket size, with full-size theme
art on the back. We can also typeset
text such as “Staff,” Studio Dancer,
“Competition Team,” “Dance Mom,”
etc. No set up with small minimums.
3. Autograph Back
Simplify and be creative!
Typeset Cast List Back
Full Art Back
Shown by Sherry's School of Dance, PA
Take personalization one step
further! Who knows which of your
students will be famous some day?
The Autograph Back lets everyone
dream! We’ll send you a Signature
Sheet with special black felt-tip pens.
After students have signed their names,
mail it back to us in the postage-paid
envelope provided. We’ll scan and print
it on the back of your shirts! Need to
add a name later? Just have the child
sign their own and their friends’ shirts.
Great fun for the kids—and eliminates
the hassle of proofing names! Is your
cast huge? Split your cast into smaller
performance groups. Or, get creative
and have students sign in a spiral,
sideways, etc. Perhaps your shirts will
be hot on eBay some day! No set up.
For personal assistance please call
1-800-880-8002 • Fax 262-376-7771 • design@danceartfx.com
ART ON FRONT, BACK, . . .
“Walking ads” that kids love to wear!
Use all “sides” of your shirt to promote
your studio  event!
. . . HOOD, Sleeve  Leg!
Extra Coolwear — only $2.50 extra per “side!”
Coordinating art for the sleeve, hood and leg is available for any design, and can
be set up to be art only, or can include typesetting to include your studio name,
“Cast Member,” “Staff,” “Company Dancer,” “Dance Mom,” etc. Call us for best-
selling ideas for your sleeve, hood and leg art. Personalization now available as well!
Put each child’s name on their shirt for $5 extra. Call for details.

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Dafx2010 pp12-13

  • 1. 12 1312 Customer Sales Tip “We also hang the previous year’s shirt so that new customers can see how the shirt will look. Some people don’t realize that the names will be on the back.” — Norma’s School of Dance, NY Autograph Back SHIRT BACK OPTIONS 1. TYPESET CAST BACK Kids and parents love seeing their names in print—including on shirts. Boosts your sales, and your kids take home a keepsake item! Just email us your preproofed cast list in an appropriate text file format. We’ll alphabetize and typeset the list for you. Set up fee of $15 refunded if you pre-proof the names, with no changes after original proof. 2. FULL ART or OTHER TEXT BACK Apopular alternative: studio name or logo on the front printed heartpocket size, with full-size theme art on the back. We can also typeset text such as “Staff,” Studio Dancer, “Competition Team,” “Dance Mom,” etc. No set up with small minimums. 3. Autograph Back Simplify and be creative! Typeset Cast List Back Full Art Back Shown by Sherry's School of Dance, PA Take personalization one step further! Who knows which of your students will be famous some day? The Autograph Back lets everyone dream! We’ll send you a Signature Sheet with special black felt-tip pens. After students have signed their names, mail it back to us in the postage-paid envelope provided. We’ll scan and print it on the back of your shirts! Need to add a name later? Just have the child sign their own and their friends’ shirts. Great fun for the kids—and eliminates the hassle of proofing names! Is your cast huge? Split your cast into smaller performance groups. Or, get creative and have students sign in a spiral, sideways, etc. Perhaps your shirts will be hot on eBay some day! No set up. For personal assistance please call 1-800-880-8002 • Fax 262-376-7771 • design@danceartfx.com ART ON FRONT, BACK, . . . “Walking ads” that kids love to wear! Use all “sides” of your shirt to promote your studio event! . . . HOOD, Sleeve Leg! Extra Coolwear — only $2.50 extra per “side!” Coordinating art for the sleeve, hood and leg is available for any design, and can be set up to be art only, or can include typesetting to include your studio name, “Cast Member,” “Staff,” “Company Dancer,” “Dance Mom,” etc. Call us for best- selling ideas for your sleeve, hood and leg art. Personalization now available as well! Put each child’s name on their shirt for $5 extra. Call for details.