Panita Thawron is a designer with over 10 years of experience in brand design, marketing, and product design. She currently manages design for Smooth Express, overseeing their logo, branding, marketing campaigns, and website. Previously, she held senior brand design roles at Brandi Corporation and Beyond Living, where she created branding identities, marketing materials, and ensured projects met deadlines and budgets. Panita also has experience in product design, having created packaging, displays, and graphics for several companies. She holds a Bachelor's Degree in Industrial Design from Rangsit University.

1. PANITA THAWRON
DESIGNER
PROFESSIONAL EXPERIENCE
DESIGN MANAGEMENT (present)
Company : SMOOTH EXPRESS
Bussiness : local express
Manage Design everything about brand. Begin logo , corporate color
, touchpoint , advertising for social media , website , coordinating with
suplier , pland maketing bussiness over all white marketing team.
SENIOR BRAND DESIGNER (2014-2016)
Company : Brandi Corporation
Bussiness : BRANDi is Brand Centralisation Group.
Reported directly to Design director with accountability for the design
and production of brand identity projects. Projects included brochures,
logos, packaging and style guides.
Created brand identity for GoNorthThailand – designed brand
mascot “นองสุขใจ” “นองลานนา” which was used in national campaign.
Designed distinctive logo and official website for IT security system,
INFOSEC Thailand- created new logo and developed collateral designs
such as business cards, brochures, catalogs to improve business’s
marketing potential
Created Healthy brochures for Siriraj Piyamahakarun Hospital
ensured designs are composed well and easy to read and understand
EDUCATION
KEY SKILL
MARKETING COORDINATOR (2014-2015)
Company : Beyond Living Co., Ltd
Bussiness : Arts, Crafts and home designs company
Plans meetings and trade shows by identifying, collecting, and
coordinating requirements. Working with clients and designers to
devise a project that meets the client’s brief and budget
Meeting clients to discuss their design and artwork needs
Negotiating with clients, solving any problems and making sure
deadlines are met
Briefing the team who will produce the products
Checking and reporting on the project's progress
Presenting project ideas and costings to clients
PRODUCT DESIGNER (2010-2014)
Company : Kiddee design
Bussiness : Kiddee comprises of a caliber of
experienced and skilled designers.
Created packaging, products, retail displays and show booth graphics.
Defined client’s need and implemented 3D sketching and models to
establish final models. Produced conceptual design and created artwork
mockup for presentation.
Ensured product design and brand are in the same direction- designed
product shape and created packaging form Nra Handmade Soap.
Project included defined client’s need and brand identity, sketching,
create 3D mockup. Responsibilities included designed show booth after
product launched.
Creative effective retail and trade show environment through the design
point of purchase display and trade show booth graphics for Santavee,
The Blam, MAYA, Nra and Falcon company. Responsibilities includes
defined brand identity and tell their story through designs, specified
suitable material and technique for construction.
Designed graphics for TOT, Giffarine and BDG Company, ensure
brands are well told through graphic works
Bachelor Degree : Fine and apply art
Major : Industrial Design
From : Rangsit University
3D Rhinoceros
51/106 landcio Radsadonpattana R. klongsongtonnun ladkrabang
Bkk. 10520
097 138 6945
http://panitayui.wixsite.com/panitayui
2010
Adobe Illustrator
Adobe Photoshop
Microsoft Excel
LANGUAGE SKILL
Thai (Native)
English (Good)