Filippo Bazzanella has over 20 years of experience in sports event management, tourism marketing, and communications. He has held senior roles such as Secretary General of the 2013 Winter Universiade in Trentino, Italy where he oversaw the organization of the event in just 15 months on a limited budget. More recently, he has worked as the Communication Director for an outdoor clothing brand and has consulted for various organizations on developing projects in sports and tourism. He has authored several publications on developing sustainable models for large-scale sports events.

1. Page 1 - Curriculum vitae of Filippo BAZZANELLA
Filippo Bazzanella
Personal Information
Address Via Delle Rive, 14 - 38030 Castello Molina di Fiemme TN, ITALIA
Mob +39 335 6893 442
E-mail filippo.bazzanella@gmail.com
Place and Date of Birth Trento, 02/01/1974
Nationality Italian
Marital Status Married, two children
Military Service Performed from 1995 to 1996 as a specialist in the Alpine Corps
Occupational Field
EXECUTIVE IN SPORT & TOURISM - Marketing | Sales & Sponsorship | Communication | External
Relations | PR | Events |
Work Experience
March 2016 – Present
Selfemployed
Sport and tourism
I take the opportunity to share my experiences as sport event manager, tourism manager and university sport manager for
many years. I am looking for opportunities in worldwide organizations or international bodies, for consulting and
developing projects. Available for frequent travel abroad and intensive challenge.
November 2014 – February 2016
Tasci S.r.l. – Via Trento, 138 – 36010 Zanè (VI) IT
Tel: +39 0445 31 89 11, e-mail: info@montura.it
Sport Industry
Communication Director
I coordinate the communication team of MONTURA, one of the most famous brand of outdoor clothing in Italy.
We follow cultural, sports and solidarity projects. We manage the budget assigned.
We are responsible for sponsorship contracts and we manage the enhancement. Together with the commercial department
we follow the dynamics of business marketing. We also support our foreign partners in the management of activities, events
and projects.
August 2012 – October 2014
Organizing Committee of Trentino 2013 FISU Winter Universiade Via Lunelli, 4 IT - 38122 Trento
Tel: +39 0461 49 93 37, e-mail: info@universiadetrentino.org
Sport Events
Secretary general
From 11th till 21st of December 2013 Trentino Region in Italy hosted the 26th edition of Winter Universiade. More than
3.000 athletes and officials from 61 countries and 78 medals. We organized the event in 15 months instead of 5 years. The
Organizing Committee is a No Profit company composed by (Autonomous Province of Trento, Municipality of Trento,
University of Trento and Italian Sport University Association CUSI). I was responsible of the budget and the master plan,
managing 7 strategic departments and having the direct control of the corporate structure. I supervised the tv production
agreement with FISU. I answered directly to the board of directors and to the President. I had the supervision of more than
60 staff people, 2.100 volunteers and more than 500 partners people from other companies involved in the event.
January 2010 - November 2011
Bidding Committee of Trentino 2017 FISU Winter Universiade Via Romagnosi, 11 IT - 38122 Trento
Tel: +39 0461 21 74 75, e-mail: info@unisport.tn.it

2. Page 2 - Curriculum vitae of Filippo BAZZANELLA
Sport Events
Secretary general
I coordinated the bidding committee from the constitution till the end of the bidding process. I personally managed the
budget, the master plan, the President and the board of directors agenda. I worked on the Bidding Book and managed
relations with the international community. I was the person who represent the local stakeholders for any relation with the
International Federation for University Sports.
June 2009 – December 2014
University of Trento – Opera Universitaria di Trento – Via Belenzani, 12, IT - 38122 Trento (TN)
Tel: +39 0461 28 11 11, Fax: +39 0461 23 67 81, e-mail: info@unisport.tn.it
Sport Manager
Sport manager and director of the Unisport Project of the University of Trento
I lead the team who was appointed to organize the sport for the whole University of Trento network (20.000 people). It
means: events, courses, projects, sport venues. I personally coordinated a team in order to achieve the strategic objectives in
sport practice, education and research. We invented and developed the Unisport Card Network, through Rfid technology.
We directly managed three main sub-projects: TOP SPORT (for élite athletes prvinding academic support), Uniteam (for
élite athletes provinding academic and technical support), Unifit (for all students provinding support to improve the
physical condition).
June 2009 – April 2015
Sport Management
Football player agent authorized by FIFA
I like football thus I try to help some young player in the region to find the right career target.
June 2008 – June 2009
Consorzio Cortina Turismo– Via Marconi, 15/b, IT - 32043 Cortina d’Ampezzo (BL)
Tel: 0436 86 62 52, Fax: 0436 86 74 48, e-mail: cortina@dolomiti.org
Tourism marketing company
General Director
Serve as executive of one of the most famous tourism destination in Italy, leading a staff of 20 and 200+ members while
overseeing dynamic, highly complex entity that handles economic development, business marketing, tourism promotion,
community awareness, and business advocacy for City of Cortina d’Ampezzo.
In particular:
Agreeing to and managing a budget;
Acted as liaison among all local stakeholders.
Developed marketing collateral material for hotels, restaurants, and other activities; reviewed and assisted in designing
advertising materials; handled public-relations and media campaigns.
Represented hotels at national and international tradeshows.
Coordinated many large events.
Managed Visitors and Information Center that served more than 200,000 visitors annually.
January 2008 – June 2008
Scuola dello sport del CONI – Roma, rif. dott. Fabrizio Biffi tel. 06 3685 9274,
e-mail: fabrizio.biffi@coni.it
I was teacher in some courses for sport manager. In particular I developed subjects like: sponsorship, sport tourism, brand
equity, volunteering, event organization.
Moreover I managed the marketing plan of the Culture&Sport program aimed at partner like Samsung.
July 2005 – November 2007
Azienda per il Turismo Dolomiti di Brenta Paganella Andalo Lago di Molveno Fai della Paganella Cavedago
Spormaggiore S.c.p.a.– Piazza Dolomiti, 1, IT - 38010 Andalo (TN)
Tel: 0461 58 58 36, Fax: 0461 58 55 70, e-mail: info@esperienzatrentino.it.
Tourism marketing company
General Director
Serve as executive of one famous tourism destination in Italy, leading a staff of 12 people.
In particular:
Agreeing to and managing a budget;
Acted as liaison among all local stakeholders.
Developed marketing material, reviewed and assisted in designing advertising materials; handled public-relations and media
campaigns.
Represented hotels at national and international tradeshows.
Coordinated many large events.

3. Page 3 - Curriculum vitae of Filippo BAZZANELLA
Managed Visitors and Information Center.
June 2001 - July 2005
Marcialonga S.c.a.r.l. - loc Stalimen, 38037 Predazzo TN
Tel: 0462 50 11 10, Fax: 0462 50 11 20, e-mail: info@marcialonga.it.
Sport event organization
Secretary General
I was executive of the biggest cross country ski marathon in Italy and one of the best in the World (7.000+ participants),
with competitions also in cycling and running. In particular I was directly responsible of:
Producing detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets);
Agreeing to and managing a budget;
Securing and booking a suitable venue or location;
Ensuring insurance, legal, health and safety obligations are adhered to;
Coordinating venue management, caterers, stand designers, contractors and equipment hire;
Organising facilities for car parking, traffic control, security, first aid, hospitality and the media;
Identifying and securing speakers or special guests;
Planning room layouts and the entertainment programme, scheduling workshops and demonstrations;
Coordinating staffing (2.000+ volunteers) requirements and staff briefings;
Selling sponsorship/stand/exhibition space to potential exhibitors/partners;
Liaising with marketing and PR colleagues to promote the event;
Liaising with clients and designers to create a brand for the event and organising the production of tickets, posters,
advertising brochures;
Coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs smoothly;
Overseeing the dismantling and removal of the event and clearing the venue efficiently;
post-event evaluation (including data entry and analysis and producing reports for event stakeholders).
Coordinating and implementing the tv production plan together with RAI TV and managing tv rights domestic and
international.
October 2000 – June 2001
Marcialonga S.c.a.r.l. - loc Stalimen, 38037 Predazzo TN
Tel: 0462 50 11 10, Fax: 0462 50 11 20, e-mail: info@marcialonga.it.
Secretary General assistant
I was the assistant of the executive with a special commitment:
Support sponsorship and managed potential exhibitors/partners;
Develop the entertainment programme, and scheduling workshops and demonstrations.
Education and Training
28th May 2015 – Trento
Seminar”Linkedin for Business, advanced course”, speaker Andrea Albanese
Ideaturismo
22nd May 2015 – Milan
Seminar “I blog aziendali come strumento di promozione e fidelizzazione”, speaker: Dott. Giorgio
Borgognoni
Assosport
12th May 2008 - Rome
Seminar “Marketing in the team sports – the sport organization like an agency”, speaker: Professor
William Sutton – University of Central Florida and former Vice-President of the Marketing and Business
Operation Team of the National Basketball Association (NBA).
School of Sport (ROME) and Il Sole 24 Ore Sport Magazine.
9-10 May 2008 – Rome
Seminar “Sponsorship plan in a tennis tournament - The International Italian BNL Open”
School of Sport (ROME) and Italian Tennis Federation.
9-10 February 2008 – Rome
Seminar “The marketing of a great event - The Six Nations Tournament”.
School of Sport (ROME) and Italian Rugby Federation.

4. Page 4 - Curriculum vitae of Filippo BAZZANELLA
December 2007 – Padova
Seminar “Sport & Communication”.
School of Sport (Padova – Veneto Region).
June 2003 – September 2004
MEMOS: Executive Masters in Sports Organization Management (Lousanne-Bruxelles-San Marino),
final Project “Developing Sport Events Brand Equity”, ref. Prof. Jean-Loup Chappelet and Prof. Alain
Ferrand.
University of Lousanne (SUI), University of Lyon (FRA) and IOC (International Olympic Committee).
July-August 1999
Advanced programme in Business German Language: Vorbereitungskurs PWD.
University of Clausthal-Zellerfeld – GER.
August 1997 – June 1998
Erasmus - 1 Academic year of the Economy & Business Degree.
University of Göteborg (Economics & Business Department Erasmus Project ) - SWE
1994 - 2000
Degree in Economy & Business.
University of Trento.
Personal Skills and Competences
Mother tongue: Italian
Other languages:
English German Swedish French
• Reading Proficient user Good user Elementary knowledge Elementary knowledge
• Writing Proficient user Good user Elementary knowledge Elementary knowledge
• Spoken interaction Proficient user Good user Elementary knowledge Elementary knowledge
Computer and technical skills and competences
Advanced knowledge of Microsoft Office programmes and other software for Windows, Linux and Mac
systems.
Advanced knowledge of Novell system for business network and software GroupWise e Groupware.
European Computer Driving Licence (ECDL), International standard licence.
Additional Information
Other experiences:
January 2011: member of the board of Magnifica Comunita’ di Fiemme in Cavalese, owner of 20.000
hectares of the forest and a sawmill in the valley.
January 2008: Official teacher in the School of Sport of Italian Olympic Committee in Rome.
September 2007: license of football player agent authorized by FIFA.
January 2001 - July 2001: Leonardo Project with EU, 7 months working stage for Vasaloppet AB Mora
(Sweden), sport event company (they organise the biggest winter event in Europe with more than 50.000
participants);
I represented the Italian Ski Association inside the popular x-country ski sub-committee of FIS
(International Ski Federation) for 4 years: 2003-2004 e 2005-2006 in two Congresses (Portroz SLO
and Miami USA);
2001-2005, I represented Marcialonga in the Worldloppet Association with the biggest 14 worldwide
cross country ski races.
2004 collaboration with Athens Olympic Games (Aquatic sport – contact Mrs. Giorgia Firigou);

5. Page 5 - Curriculum vitae of Filippo BAZZANELLA
2002-2003 collaboration with the marketing area of the FIS World Championships of Nordic Ski –
Val di Fiemme 2003 O. C. ;
Since 2004, member of the Council of the Bank CASSA RURALE DI FIEMME, Via G. Garibaldi, 10
38037 Predazzo TN tel. 0462 81 57 00 (contact Mr. Paolo Defrancesco);
Publication
Developing Sport Events Brand Equity - Model for evaluating your brand
EU September 15, 2004
“The brand value”- SDS - School of Sport of CONI Journal (Italian Olympic Committee); n. 58-59 July -
December 2003.
Collaboration for the book “Marketing of Olympic Sport Organisations” by A. Ferrand e L. Torrigiani, 2005 –
Human Kinetics.
Crowd Funding and Sport: A New Item in the Budget? Isportconnect.com - June 19, 2014
Crowdfunding is by definition, “the practice of funding a project or venture by raising many small amounts of money from
a large number of people, typically via the Internet." Trentino used the Indiegogo platform, whilst another well-known
crowdfunding site is Kickstarter.Often used by bands and the music industry, it seems as though crowdfunding schemes are
now being used for sporting events. It is interesting to read about Trentino 2013’s use of Indiegogo; the obstacles they
faced, the lessons learned and how I thinks crowdfunding will be used in the future.
A New Model of Event on a Human Scale Isportconnect.com - March 25, 2014
Italy and Trentino organized the 26th edition of the FISU Winter Universiade in 2013 last December. We are aware that we
have traced a new route for the big events to "human scale". In Italy and Trentino, we have experienced what it means to
organize a big event with few resources and short time. Unknowingly we built a new model. Attention to detail through
organizational tools and precise control master plan on time and budget, creativity. The exploitation of the existing plant is
a condicio sine qua non for addressing a global challenge like that of a global event.
Must Have. Nice to Have: How to establish big sport events on a human scale again
EGOTH - January 2, 2015
Written by major sports event organizer Filippo Bazzanella and sports communications/operations manager Egon Theiner,
"Must Have, Nice to Have!" examines how major sports events are organized and gives an in-depth look into the synergies
between sports, media, politics and business. It documents the excesses, wasted public investments, abandoned stadiums
and "white elephant" projects that have been made in the name of sporting excellence in recent years, and that have caused
increasing controversy. In addition, it discusses the often negative public attitudes toward event bidding and staging
currently prevalent in many parts of the globe, and offers a practical response to the measures announced by the
International Olympic Committee in its 40-step reform program Agenda 2020 at the end of 2014.
Based on interviews, case studies and examples of good practice, the book provides pragmatic, constructive advice and
examples of organizational systems that could be useful to future organizers adopting a structured and "human-scale"
approach that trims budgets, refocuses events back on sports and that reflects the needs and views of all the different
stakeholders involved.
Including contributions by leading sports experts ranging from FISU World University Championships President Claude
Louis Gallien, International Ski Federation President Gian Franco Kasper, International Skating Union President Ottavio
Cinquanta, Olympic Games Executive Director Christophe Dubi, former World Ski super-star Alberto Tomba, World
Federation of Sporting Goods Industry President Frank Dassler to Italian Football Federation General Director Michele
Uva, this book goes beyond the present status quo, and makes proposals for future, possible solutions for dilemmas faced
by event organizers, sports associations, governments and public bodies today.
JURISPORT N. 158 - 26e Universiade d'Hiver: le défi d'une relocalisation
Jurisport - Dalloz - Juris editions - November 2, 2015
Suite au retrait de la Slovénie, c'est finalement la région du Trentino, en Italie, qui a organisé du 11 au 21 décembre 2013 la
26e édition des Universiades d'hiver. Un véritable défi pour cette région, qui a su mettre en place des stratégies
collaboratives pour assurer en moins de deux ans et à moindre cout l'organisation d'un événement sportif de grande
ampleur, et la promotion de l'attractivité touristique de son territoire.
SPAZIO SPORT N. 35 – 26a Universiade Invernale Trentino 2013
Trimestrale di CONI Servizi – October – November, 2015

6. Page 6 - Curriculum vitae of Filippo BAZZANELLA
Consultancy’s Qualification
April, 2016 - Krasnoyarsk, RUS.
Support at FISU Seminar for Krasnoyarsk 2019 Winter Universiade Organizing Committee.
Topic: Marketing and Licensing.
November, 2009 - Val di Fiemme, ITA.
Research on Tourism Management promoted by Val di Fiemme Tourism Board.
Topic: A Golf Course in Fiemme Valley. Analysis, Financial and Master Plan for a Golf Course in Fiemme.
January, 2010 - Val di Fiemme, ITA.
Research on Tourism Management promoted by Val di Fiemme Tourism Board.
Topic: Lavazè:Dolomiti Green Space. Local Strategic Plan for the Dolomiti Area of Lavazè – Varena.
March, 2010 - Val di Fiemme, ITA.
Research on Tourism Management promoted by Val di Fiemme Tourism Board.
Topic: Analysis on development plan for the mineral spring in Carano district.
Teacher’s and Speaker’s Qualification
January- October 2015, Rome ITA.
Tutor at Advanced Course of Design and Management of Sport Event promoted by School of Sport of CONI
(Italian Olympic Committee) in partnership with International University LUISS of Rome.
June 11, 2015, Rome ITA.
Gli Eventi sportivi come leva turistica: l’Universiade Invernale Trentino 2013
Lesson at Advanced Course of Design and Management of Sport Event promoted by School of Sport of
CONI (Italian Olympic Committee) in partnership with International University LUISS of Rome.
November 26-29, 2014, Dubai EAU.
Speaker at International Conference HOST CITIES (ref. Michael Maclennan).
Effecting strategies for winning and hosting major events- 26th FISU Winter Universiade Trentino 2013.
November 13-14, 2014, Paris FRA.
Speaker at International Conference CITY EVENTS (ref. Pierre Emmanuel Danger).
A New Model of Event on a Human Scale - 26th FISU Winter Universiade Trentino 2013.
July 21- August 6, 2014, Innsbruck AUT.
How to manage a major sport event: Winter Universiade Trentino 2013
Lessons at Summer School, Advanced Course of Sport- & Event Management promoted by the University of
Innsbruck and University of New Orleans.
June 16-20, 2014, Rome ITA.
Gli Eventi sportivi come leva turistica: l’Universiade Invernale Trentino 2013
Lesson at Advanced Course of Design and Management of Sport Event promoted by School of Sport of
CONI (Italian Olympic Committee) in partnership with International University LUISS of Rome.
January- October 2014, Rome ITA.
Tutor at Advanced Course of Design and Management of Sport Event promoted by School of Sport of CONI
(Italian Olympic Committee) in partnership with International University LUISS of Rome.
January- October 2013, Rome ITA.
Tutor at Advanced Course of Design and Management of Sport Event promoted by School of Sport of CONI
(Italian Olympic Committee) in partnership with International University LUISS of Rome.
January- October 2012, Rome ITA.
Tutor at Advanced Course of Design and Management of Sport Event promoted by School of Sport of CONI
(Italian Olympic Committee) in partnership with International University LUISS of Rome.
October 4th, 2011, Rome ITA.
Seminar of Sport & Tourism Management promoted by School of Sport of CONI (Italian Olympic
Committee). Personal speech: “Trentino Region and Cortina d’Ampezzo Cases”.
September-October 2011, Rome ITA.
Course for European Sport Manager organized by Clorofilla Learning Association in Rome. “Organizing a major
sport event” - “Sponsoring a major sport event”.
January- October 2011, Rome ITA.

7. Page 7 - Curriculum vitae of Filippo BAZZANELLA
Tutor at Advanced Course of Design and Management of Sport Event promoted by School of Sport of CONI
(Italian Olympic Committee) in partnership with International University LUISS of Rome.
3rd-5th June 2011, Tirana - ALBANIA.
Advanced Sport Management Course organized by Albanian Olympic Committee in Tirana. Personal speech:
“Organizing a major sport event.
January 2010, Verona (VR-ITA).
Teacher to the University of Verona in the Degree in Sport Sciences and Techniques.
Course of "Sports Organizations and Communications”.
October-November 2009, Cles-Pergine-Arco (Trentino Region- ITA).
Advanced Course for Club Manager in partnership with the Italian Athletics Association (FIDAL) and the School of
Sport of the Italian Olympic Committee (CONI) in Rome.
13th-16th December 2008, Doha - QATAR.
Advanced Sport Management Course organized by Qatar Olympic Committee in Doha. Personal speech: “Organizing
a major sport event.
27th-30th November 2008, Barcelona - SPAIN.
1st
MEMOS Graduates Worldwide Convention organized by MEMOS and INEFC in Barcelona. Personal speech:
“Sport&Tourism: the case of Cortina d’Ampezzo, Dolomiti-Italy”.
19th-20th June 2008, Termeno BZ - ITA.
Advanced Course for Top Level Management in partnership with Italian Association of Table Tennis (FITET) and
School of Sport of Italian Olympic Committee in Rome. Personal speech: “Leadership”, “New Marketing approach
for sport events” and “The rule of the sport manager“.
28th November 2007, Trento ITA.
Seminar: “RFID Technology for the sport event management” promoted by International University of
Trento.
27th-28th September 2007, Rome ITA.
Advanced Course of Design and Management of Sport Event promoted by School of Sport of CONI (Italian
Olympic Committee) in partnership with International University LUISS of Rome. Personal speech: How
managing human source? Volunteers management in sport events.
28th-29th October 2004 Turin ITA.
Congress “A worldwide sport event: the effects for the territory” – Torino Region before the Olympic Games.
Personal speech “Marcialonga, a winning brand, the strength of the territory”
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