1. Ronald David Rodney Francis YohanGunawardena TharinduMunasinghe Mar Oung AmalPerera Post Graduate Diploma Business Administration – ABP Essex College Submitted to Daniel Rukare

2. INTRODUCTION Founded by Charles Dunstone in 1989 Initiated in his rented flat in London at the age of 25 with £6,000 of his savings. Aim was to offer customers simple, impartial advice for outstanding value. Strong track record as a responsible employer, consumer and distributor. Corporate responsibility activities: Charity & Community Employee activities Environmental ,Social and Regulatory responsibilities.

3. COMMUNITY Best Buy Europe supports Get Connected TalkTalk supports Treehouse Both related to communication Offering morepractical and technical support. The CPW Foundation

4. GET CONNECTED Helpline service providing information and support for youth A first point of contact for people who need help Originally a telephone service Hugely successful “webchat” platform Provides young people with help by: Providing emotional support; Advising on options available to them; and Putting them in touch with the services they need.

5. TREEHOUSE National charity for autism education Vision to transform lives of children with autism and the families through education. Established in 1997 by a group of parents campaigns for better autism education Runs a school for children and young people with autism

6. THE UK FOUNDATION Supporting employees with their own fundraising initiatives supports charitable activities in a number of ways: Awarding extra days holiday for employees Setting up sponsored events Raising money via handset recycling Donating money saved by sending out Christmas e-cards Holding a monthly collection in the support centres Using the call centre facilities and volunteers to support charities.

7. DISABILITY CUSTOMERS Reviewing and improving their websites Improving Stores providing accessibility for disabled customers Providing bills in a number of formats for the visually-impaired Over 90% of UK stores fully accessible for wheelchair users Induction loops been provided to all stores Drop counters fitted in new stores customer care packs with magnifying glasses and easy-grip pens

8. BUSINESS ACTION ON HOMELESSNESS Business Action on Homelessness (BAOH) a partnership between business, homeless agencies and the Government. BAOH aims to break the cycle of “no job, no home, no job” Helping gain and Sustain employment Partner of BAOH for a few years Providing work placements in CPW Plans to make BAOH one of the key areas of focus Employees are being trained as mentors

9. ETHICS Withdrawal of sponsorship from Celebrity Big Brother Sponsorship of X-Factor Encouraging young Brits to showcase their talents Affiliation to Great Ormond Street Hospital

10. COMMUNITY PROJECTS Group tackling an infrastructure project in developing countries Regularly organise overseas challenges for Employees “Moroccan Bridge” supporting Tribes transportation £30,000 for charity partners in 2009

11. EMPLOYEES Recognises the importance of diversity Systems in place to recruit different genders, ages, races, disabilities Recruit using: totaljobs.com jobability.com for disabled people number of ethnic magazines.

12. ENVIRONMENT Main focus on Reuse & Re-cycle All of the stores return all packaging and store waste to warehouses Mobile phones and related accessories are recycled, reconditioned and distributed for re-use All old mobile phone batteries are disposed by waste management and recycling company All UK carrier bags are made of low-density recyclable polyethylene. The UK monthly buyers' guide – uses chlorine free and made from wood from sustainable forests All company cars will be changed to diesel All cleaning products used in stores and Support Centre are non-toxic and eco-friendly

13. MOBILE RECYCLING Recycling mobile phones for many years by: Shipping for refurbishment Use in developing markets Breaking them down into their constituent parts for the materials Recycled over 130,000 handsets in 2008/09 For every recycled handset the supported charities receive £10

14. ENVIRONMENTAL INITIATIVES New environmental initiatives over the last year include: Journey Share: Now having over 500 members sharing lifts to work “Bin the bin” Water coolers: replacing spring water coolers with mains-fed units Lighting: support centre refits are using low intensity lighting and motion sensors Store lighting: Installing motion sensitive lighting in back office areas of stores.

15. CONCLUSION Being a part at something they company is good at No big budgets Support to Community, Employees & Environment CSR & Profitability CSR & Corporate governance