The document provides guidance on fostering innovation through building relationships, letting data drive decisions, keeping the user central to design, embracing change through experimentation and feedback, encouraging collaboration across government and partners, and recognizing that innovation has no single approach. It also lists 10 common barriers to innovation, such as siloed thinking, a lack of leadership support, limited resources, and outdated policies.

6. Foster Better
Culture
Build
Relationships

9. Let data drive decision-
making and be a key part of
your story.
Keep the customer/user at the
center of your design.
Embrace change: experiment
& seek feedback to lessen
risk of failure.
Everyone can (and should)
innovate.
Collaborate, communicate, &
share with partners in
government and beyond.
Innovation is not a
one-size-fits-all approach.

10. 1 Siloed thinking and working 6 Weak leadership support in prototyping
and scaling innovation
2 No holistic look at ecosystem
and the pathways to innovate
7 Rough political climate
3 Lack of definitive resources (e.g.
time, budget, policy)
8 Infrastructure doesn’t support proven
innovative/technology approaches
4 No incentive to innovate 9 Burdensome/outdated requirements
5 Lack of understanding of/access
to users
10 Competitive + conflicting policy
standards within/across agencies

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