This document summarizes the Better Bristol Crowdfunding Campaign. It provides information on crowdfunding types like equity, lending, rewards, and community shares. It then discusses how the Better Bristol campaign worked, delivering coaching to projects and hosting workshops. The campaign raised over £174,000 from 28 projects and provided benefits like marketing, validation of ideas, and advocates for the projects. A case study on Leeds Bread is also mentioned.

2. LOOKING FORWARD:
An independent, partnership based, civil society, leadership
organisation for the city
A powerful legacy vehicle post European Green Capital 2015
Working with over 800 member organisations and a strong
group of project partners and specialist networks in food,
energy, resources, transport, nature…
An extraordinary opportunity for Bristol as a global leader in
city wide collaborative working

3. A NEW LEADERSHIP CONSORTIUM:

4. INSPIRING CHANGE
Community Challenge
Fund catalysed grass
roots innovation &
carbon reduction
projects
Who Feeds Bristol
Report commissioned
by BGCP & BCC –
formed Food Policy
Council & Good Food
Plan for Bristol
Bristol Green Capital
Partnership launching
the Bristol Pound
local currency in 2011

5. Better Bristol Crowdfunding Campaign
http://www.crowdfunder.co.uk/better-bristol
Better Bristol Crowdfunding Campaign

6. What is crowdfunding?
There are four different types of crowdfunding
Equity
• Sell a % of your
established business
for money
• Dragon’s Den
Lending
• Borrow money online
from lots of people
rather than the bank
• Peer to peer
• Minibonds
Rewards
• Only type that helps
Start-ups
• People pledge money
in return for rewards
• Crowdfunder has
raised over £11m for
1,000s of UK projects
Community Shares
• Perfect for community
projects that need
substantial capital
• Organisations need the
correct legal structure
• Become
#OwnedByTheCrowd
What is crowdfunding?

7. How it works . . .
Create your project
on Crowdfunder
Share your idea with
the crowd, they pledge
cash for rewards
Your idea gets
funded!
How it works

8. www.crowdfunder.co.uk/
better-bristol
Delivered 120 hours of coaching to projects
Launch event: 90 attendees
Workshop 1: 50 attendees
Workshop 2: 30 attendees
Workshop 3: 25 attendees

9. www.crowdfunder.co.uk/better-bristol
Raised £174,672 from
28 projects
£89,910 has been
pledged by businesses

11. Leeds Bread Case Study

12. Benefits to the projects
It’s so much more than money . . .
Marketing
Validation Funding
Advocates
Benefits

15. Press

16. Funding!

17. Pitching!

18. Pretty Pictures

19. • June-September: Research & Development
• October: Funding
• December: Crowdfunder launch
• 2017: Keep Growing (hopefully)
www.lettusgrow.org
Next Steps