2. Our vision is a world where people don’t die prematurely from heart disease.
We are the single biggest funder of heart research in the UK.
3. What is a crisis?
‘atimeofintensedifficultyordanger’
‘atimewhenanimportantordifficultdecisionmustbemade’
‘somethingwhichthreatenstooverwhelmyourorganisation’
8. 1. Briefs held by Senior Media Officers
2. Watching brief
3. Risk mapping
4. Response toolkit
5. Digital and internal comms essential
6. Regular updates to stakeholders
7. Disaster recovery plan
8. What if?
9.
10. Team Cobra
BE PREPARED
1. Get key staff in a room
2. Decide responses
3. Tailor to the audience
4. Contact stakeholders
5. Prepare Q and As
6. Expect the unexpected
7. To-do list
8. Monitor
9. Update
10. Monitor again
DON’T PANIC!
11. 1. Journalist calls
2. Social media responses
3. Emails received
4. Postal communications
5. Impact on fundraising
6. Dedicated email groups
7. Learn and adapt
8. Second guess senior management
9. Trust your instinct
10.Evaluate and summarise
11.Don’t be afraid to change approach
Monitor and evaluate...
18. What kind of crisis comms have you dealt with recently?
How prepared are you and what do you need to put in place?
Are your digital channels ready?
Discussion
Editor's Notes
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect
The above headline is just an example. The idea is to create a context to creds even when we just go through them. Never just have a neutral catalogue of what we do. Emphasise the action/effect