The document discusses Creative Commons, a non-profit organization that provides open licenses for creative works. It describes Creative Commons' core licensing options, tools like their license generator and metadata standards. It also reviews Creative Commons' history of developing search tools to locate works with different Creative Commons licenses. Finally, it discusses future opportunities and challenges for improving metadata standards, search capabilities, and facilitating open licensing of content like images, video and derivatives.

5. Core Licensing Suite: Creator/Licensor chooses license options NonCommercial No Derivatives ShareAlike Every Creative Commons licenses allows the world to copy and distribute a work provided that the licensee credits the creator/licensor In addition creator/licensor may apply the following conditions:

7. Simple License Generator

8. License Property Breakdown Simple License Generator

9. Internet Archive Free Hosting for CC works http://www.archive.org/

10. Creative Commons Search

12. Rights Description Use Cases Discovery Expression Commerce Management(1)

13. Rights Description vs. Rights Management(2) Copy/Use promotion vs. Copy/Use protection Encourage fans vs. Discourage casual pirates Resource management vs. Customer management Web content model vs. 20 th century content model Not mutually exclusive in theory.

14. Why Semantic Web? Small organization, no central registration for every license Decentralization: Let a thousand search engines bloom; web as API Existing RDF tools could take advantage of CC RDF

27. CC Search History V (the future) Better metadata formats Image and Video search Derivatives search Content commerce search “ Live” web search “ Management” (desktop, workgroup) Semantic mashups

32. Image and Video search Better metadata formats Image and Video search Derivatives search Content commerce search “ Live” web search “ Management” (desktop, workgroup) Semantic mashups

33. Searching for Derivative Works

34. Creative Commons (0)

35. Creative Commons (0)

36. Creative Commons (0)

37. Creative Commons (0)

38. Derivatives search RDF/XML snippet: <dc:source rdf:resource=”http://ccmixter.org/media/files/victor/3385”/> Query like Yahoo! link: search or Technorati Cosmos search source:http://ccmixter.org/media/files/victor/3385 “ Who sampled this” as the new “who linked to this”

39. Content commerce search Transaction costs should be low even if rights are reserved Commercial terms and other commerce described by metadata associated with a work Find me work I can use at a price I can pay for usage rights warranty/paper trail (even if rights not reserved) Reintermediate consumer and creator

40. “ Live” web search (feeds) Feeds are explicitly metadata-rich (unlike typical web page) Existing blog search ignores metadata Web search will become more like blog search, vice versa?

41. “ Management” (desktop, workgroup) Desktop search (OS-level) Content creation and media player integration XMP (Flash 8 support?) Semantic Wikis

42. Semantic mashups

43. Issues for Semantic Search on the Public Web Metadata quality Trust Scalability Usability Compatibility Critical mass State of the art IR works very well – high expectations!

44. Issues for Open Licensing and Flash CC is for “content”, offers broad range of choices Free/Open Source licenses have code covered very well Flash can be used for pure content (e.g, movies), pure software “applications” Flash developers and designers come from a different pool than software developers, different mindset. Maybe? Flash development customers need to be educated about CC and open source

45. Non-Issues for Open Licensing and Flash Tons of CC-licensed content (images, music, video) available for use in your next Flash production!