Creating great blogs

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Teresa Schmedding

Quick tips on how to create great blogs without investing a lot of time

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Rotary GlobalComms training • 13 Feb2017• Teresa Schmedding
CREATING GREAT BLOGS
CONTENT
Great contentis
 Passionate
 Powerful
 Shares solutions
 Solves a problem
 Fills a need
 Achievessomething

Rotary GlobalComms training • 13 Feb2017• Teresa Schmedding
BEYOND SUBJECT MATTER
Great blogs:
 Vary length
 Aggregatecontent
 Arepredictable, reliable
 Visual
 Interactive
 Talks to audience

Rotary GlobalComms training • 13 Feb2017• Teresa Schmedding
GREAT HEADLINES
Great headlines:
 6-9words
 How,what,why,how many
 Taps curiosity
 Connectswithreaders
 Contains key words

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