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Lucy
Age: 24
Education: Master’s degree in Finance
Hometown: Champagne, Illinois
Family: Lives with Patner
Occupation: Finance Analyst
“I’d love to have a pet, to train for when I have a kid lol, but I
don’t have the time to go to a shelter”
Goals
• To be able to maximize
time available to her
• To become very efficient
at work
Frustrations
• “Not having time to go
out to pick out a pet
from a shelter”
• “It takes too long to give
necessary information at
the shelter”
Lucy is a newly employed Finance Analyst in a big firm. Her work
requires her to dedicate a lot of time, and she’s always to tired after
work. She’d like to have a pet from an animal shelter but doesn’t have
the time to go there. She would love to be able to pick a list of
preferences before finally go there or have it delivered
Chris
Age: 45
Education: College
Hometown: Newport, Rhode Island
Family: Married with two kids
Occupation: Sales Manager
“We want a pet in the family,it will make my
children happy ”
Goals
• To be a good father to his
kids
• To do well at his job
Frustrations
• “the animal shelter is too far
from my house, I haven’t be
able to go there”
• “I’d like for my kids and wife
to be part of the choosing
process but she’s to busy
with work also
Chris is a Sales Manager in a mall. He is always to busy. The family has
longed for a pet, but he has not been able to create time to go down to
the shelter with his family. He would like to be able to go through the lists
of animals at the shelter with his family, and they can choose which one
they want before he goes to the shelter.

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Create Personas.pdf

  • 1. Lucy Age: 24 Education: Master’s degree in Finance Hometown: Champagne, Illinois Family: Lives with Patner Occupation: Finance Analyst “I’d love to have a pet, to train for when I have a kid lol, but I don’t have the time to go to a shelter” Goals • To be able to maximize time available to her • To become very efficient at work Frustrations • “Not having time to go out to pick out a pet from a shelter” • “It takes too long to give necessary information at the shelter” Lucy is a newly employed Finance Analyst in a big firm. Her work requires her to dedicate a lot of time, and she’s always to tired after work. She’d like to have a pet from an animal shelter but doesn’t have the time to go there. She would love to be able to pick a list of preferences before finally go there or have it delivered
  • 2. Chris Age: 45 Education: College Hometown: Newport, Rhode Island Family: Married with two kids Occupation: Sales Manager “We want a pet in the family,it will make my children happy ” Goals • To be a good father to his kids • To do well at his job Frustrations • “the animal shelter is too far from my house, I haven’t be able to go there” • “I’d like for my kids and wife to be part of the choosing process but she’s to busy with work also Chris is a Sales Manager in a mall. He is always to busy. The family has longed for a pet, but he has not been able to create time to go down to the shelter with his family. He would like to be able to go through the lists of animals at the shelter with his family, and they can choose which one they want before he goes to the shelter.