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Edited by Cary Krosinsky
with Nick Robins & Stephen Viederman
Evolutions in
Sustainable
InvestingStrategies, Funds, and Thought Leadership
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
Contents
Acknowledgments xix
About the Editor xxi
About the Contributors xxiii
Introduction xxxv
CHAPTER 1
The Sustainability Imperative 1
David A. Lubin and Daniel C. Esty
Sustainability: A Business Megatrend 1
Getting the Vision Right 3
Getting the Execution Right 4
Building a Sustainability Performance System 6
Summary 8
Note 9
CHAPTER 2
Jupiter Ecology 11
Mark L. Trevitt
Roots of the Fund 11
Jupiter Ecology’s Investment Process 12
Good Governance 16
Building a Following 17
Building on Firm Foundations 18
Assessing Companies for the Long Term 19
Voting and Engagement: Participating in the Process of Change 20
Finding Great Green Companies 21
Fund Performance 24
Notes 25
vii
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
viii CONTENTS
CHAPTER 3
A Predictor of Performance 27
Paul Hawken
Investment in Natural Capitalism 27
Discovering Opportunities 28
Identifying the Companies of the Future 30
Summary 32
CHAPTER 4
Highwater Global 35
Alexis van Gelder, Dean Martucci, and Erika Kimball
Hawken Takes on Domini 36
Fund Drivers Based on Global Sustainable Themes 38
Finding Investment Opportunities 38
Sustainable Investing Is Responsible Investing 44
Summary 45
Notes 46
CHAPTER 5
Further Context 47
Cary Krosinsky
Starting Point for Measuring Sustainability 48
Sustainability 2.0’s Five Factors 49
Summary 51
Notes 51
CHAPTER 6
Sustainable Asset Management 53
Thomas O. Murtha and Ashley Hamilton
SAM’s Origins and Evolution 54
Building a Sustainable Investing Practice: Basic Business
Segments 56
Measuring Intangibles: Sustainability Research Methodology 57
Sustainability Lens: Active Portfolio Management 62
SAM and Performance 63
SAM’s Extended Family: Dow Jones Sustainability Indexes 66
Sustainability Advocacy and Company Engagement 74
Summary 76
Notes 77
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
Contents ix
CHAPTER 7
Domini and BP 81
Colm Fay
Domini Social Investments 83
Safety, Environmental, and Ethical Concerns 84
Domini Investment Philosophy 84
Business Model Analysis: Key Performance Indicator
Alignment Model 85
Integrating Business Model Alignment and Stakeholder
Relationship Strength 87
Notes 90
CHAPTER 8
The Story of Calvert 91
Sam Brownell and Sara Herald
Unconventional History 91
Calvert’s People 93
Calvert’s Methodologies: Signature, Solution, and SAGE 96
Calvert’s Performance 102
Summary 105
Notes 106
CHAPTER 9
Winslow 107
Amrita Vijay Kumar
Blazing a Trail 107
Investment Process 108
Performance Considerations 112
Summary 112
Notes 113
CHAPTER 10
Portfolio 21 115
Ashley Hamilton
Portfolio 21: A History 116
Theory of Sustainability and Change 117
In Search of Forward-Looking Companies 119
Results 120
Summary 121
Notes 122
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
x CONTENTS
CHAPTER 11
Northwest and Ethical Investments 123
Dana Krechowicz
Humble Beginnings 124
New Direction 124
Evolving Investment Approach 126
Corporate Engagement Program 128
Key Products and Performance over Time 130
Looking Forward: NEI’s Merger with Northwest Funds 131
Note 132
CHAPTER 12
Looking for a Green Century: Passive-Indexed versus Active Portfolio
Management 133
Fernando Viana
Background 134
Green Century Funds 134
Green Century Equity Fund 135
Trillium Asset Management and the Balanced Fund 136
Trillium Asset Management Corporation 137
Carbon Footprint of the Balanced Fund 140
Seeking Safer Packaging: The Bisphenol-A
Report 140
Shareholder Advocacy 141
Summary 144
Notes 144
CHAPTER 13
Pictet Water 145
Jenna Manheimer and Nancy Degnan
Evolution of Investment Strategy over Time: Original versus
Current Mission 147
Founders and Key Decision Makers 148
Methodology 149
Metrics: What Is Important and Why 150
Pictet’s Investments 151
Companies Pictet Has Not Invested in, and Why 153
Performance Review 154
Summary 155
Notes 155
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
Contents xi
CHAPTER 14
Inflection Point Capital Management and Strategically Aware Investing 159
Matthew J. Kiernan
Strategically Aware Investing 161
Beyond Environmental, Social, and Governance toward a New
Model of Corporate Sustainability 162
Portfolio Construction 163
Investment Process 164
Summary 167
Note 167
CHAPTER 15
Environmental Metrics 169
James Salo
Theoretical and Practical Needs for Sustainable Investment 170
Available Data and Metrics 172
Challenges and Opportunities Moving Forward 175
Summary 178
Notes 179
CHAPTER 16
Crawford Chemicals 181
Thomas J. Nist, Pavel Yakovlev, and Becky Weisberg
Crawford’s Environmental Dilemma 182
Markets for Carbon Permits and Cap and Trade 185
European Union Emissions Trading Scheme 188
Pros and Cons of the Market for Carbon Permits 190
Predicament of Sustainability in the Chemical Industry 193
Summary 199
Notes 199
CHAPTER 17
Using Statistical Tools 203
Sam Brownell
Understanding the Trend 205
Summary 206
Notes 209
CHAPTER 18
Barriers to Sustainable Investing 211
Stephen Viederman
Missing Planet Problem 212
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
xii CONTENTS
Overcoming the Barriers 213
Strategy and Tactics 214
Notes 215
CHAPTER 19
The Silent “S” in ESG 217
Dan Viederman
Assessing Social Metrics to Increase Business Performance 218
Risk Management 218
Summary 220
CHAPTER 20
Sustainable Investing 221
Nancy Degnan
The New Normal 222
Climate Change Mitigation, Adaptation and Sustainability
Research 222
Adaptation as Key to Investment and Practice 224
Ecosystem Services 226
Making Use of Data and Findings 227
Summary 230
Notes 230
CHAPTER 21
Bloomberg 235
Curtis Ravenel
Providing Investor Insight and Increasing Transparency 236
Summary 238
Notes 239
CHAPTER 22
Aviva 241
Malte Griess-Nega and Nick Robins
Aviva’s History and Investment Philosophy 242
Aviva’s SRI Investment Process 242
SRI Portfolio Construction 246
Case Study 1: Green Tires 246
Case Study 2: The Responsible Supply Chain 248
Engagement Across All Asset Classes 249
Conclusion 251
Notes 251
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
Contents xiii
CHAPTER 23
Generation Investment Management 253
Malte Griess-Nega and Nick Robins
A New Model for Global Equities 254
Summary 258
Notes 259
CHAPTER 24
Insight Investment: Reflections and Lessons Learned from
Integrating Sustainability 261
Rory Sullivan
About Insight 262
Investment Research on ESG Issues 263
Case Study: Climate Change 266
Case Study: European Electricity Utilities 267
Case Study: Biofuels 268
Reflections/Takeaways from the Case Studies 269
Summary 274
Notes 274
CHAPTER 25
China 277
J. Jason Mitchell
China’s Resource Scarcity and Its Empirical Need
for Efficiency 280
Shaping Chinese Energy-Efficiency Norms 288
Chinese Policy Setting 290
Translating China’s Environmental Policies into Industrial
Opportunities 292
Summary 296
Notes 297
CHAPTER 26
Ethical Asia 301
Simon Powell
Reporting Is on the Rise 302
CSR Works when Companies and Society Are Aligned 305
Focuses in Asia: Labor and Environment 306
Summary 310
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
xiv CONTENTS
CHAPTER 27
Mitigating ESG Risk in Asian Portfolios 313
Lucy Carmody and Laura Dodge
The Challenge: Lack of Disclosure 314
ESG Integration in Asian Portfolios 315
Funding ESG Research 317
Building Institutional Capacity 318
Use of Indices, Benchmarking, and Screening 319
Summary 320
Notes 320
CHAPTER 28
Sustainable Investing and Canada 323
Dana Krechowicz and Alex Wood
The Basics 324
Growth of Canada’s Sustainable Investment Industry 325
Context and Trends 325
Summary 327
Notes 327
CHAPTER 29
High-Risk Areas, Resources and Sustainability 329
N.A.J. Taylor
Blacklisted 330
Background 331
Enter Rio Tinto 336
Ordinary Business Activities 339
Summary 342
Notes 342
CHAPTER 30
Sustainable Investing in Africa’s Frontier Markets 345
Graham Sinclair and Roselyne Yao
Stronger Economics: The Case for Investing in Africa 346
Sustainability Issues in Africa 348
Role of Indexes 350
International Exposure 350
Future Trends: ESG, Media Coverage, and Networks 352
Summary 353
Notes 354
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
Contents xv
CHAPTER 31
Evolution of ESG in India 359
Sumantra Sen
Sustainability Issues in India 359
Opportunities in India’s Sustainable Investing Market 361
Considering the Integration of ESG Factors 362
Summary 363
References 364
CHAPTER 32
Indexes 365
Graham Sinclair
The “What” and “Why” of Indexes 366
Index Architecture 369
Research Quality and Independence 372
Lessons from the Leading Sustainability Indexes 373
Company Reactions to Indexes and Their Impacts 378
Summary 380
Notes 381
CHAPTER 33
How Asset Owners Can Achieve a Sustainable Investing Framework 383
Roger Urwin
Importance of Values and Beliefs 384
Integrated Allocations and Targeted Allocations 385
Risk Factors and ESG Beta 386
Quantitative Methods of Risk and Return 388
Monitoring Framework 389
Summary 391
Notes 392
CHAPTER 34
On Performance 393
Bud Sturmak and Cary Krosinsky
SRI Techniques 394
ESG Affects Investment Performance 395
Trends from Performance Reports 396
Summary 398
Notes 398
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
xvi CONTENTS
CHAPTER 35
Private Equity 401
Graham Sinclair
Private Equity as a Niche of General Asset Management 402
PE’s Fit within Sustainable Investing 404
Development Finance Institutions Leverage of Emerging
Markets Private Equity 405
PE-Specific ESG Methods 406
PE Best Practices and ESG Case Studies 408
Contrasting PE and Listed Equity Investors 409
New SI Activity in the PE Asset Class 410
PE Allocations Increase 410
Increased PE Funds Focused on Emerging Markets 411
Future Sustainability Themes in PE 412
Summary 413
Notes 414
CHAPTER 36
Blue Wolf: Implications for Private Equity 417
Adam Blumenthal and Michael Musuraca
Challenges and Opportunities 419
Generating Results 420
Labor Relations Coda 421
Summary 422
CHAPTER 37
New Business Models, Measurement, and Methodologies 423
Howard Brown
Resources and Products versus Wealth 425
Trend of Doing More with Less 426
Improving Overall Performance 426
Summary 427
CHAPTER 38
Terminology and Intention 429
Lloyd Kurtz
Values 430
Financial Performance 432
Fiduciary Duty: Universal Ownership 433
Impact 435
P1: TIX/XYZ P2: ABC
JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come
Contents xvii
Mapping Techniques to Motivation 436
Summary 437
Notes 438
CONCLUSION
441Cary Krosinsky
Notes 446
APPENDIX A
Sample Curriculum 447
Syllabus 447
APPENDIX B
Investors 453
Index 455

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Cover and TOC

  • 1. Edited by Cary Krosinsky with Nick Robins & Stephen Viederman Evolutions in Sustainable InvestingStrategies, Funds, and Thought Leadership
  • 2. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come Contents Acknowledgments xix About the Editor xxi About the Contributors xxiii Introduction xxxv CHAPTER 1 The Sustainability Imperative 1 David A. Lubin and Daniel C. Esty Sustainability: A Business Megatrend 1 Getting the Vision Right 3 Getting the Execution Right 4 Building a Sustainability Performance System 6 Summary 8 Note 9 CHAPTER 2 Jupiter Ecology 11 Mark L. Trevitt Roots of the Fund 11 Jupiter Ecology’s Investment Process 12 Good Governance 16 Building a Following 17 Building on Firm Foundations 18 Assessing Companies for the Long Term 19 Voting and Engagement: Participating in the Process of Change 20 Finding Great Green Companies 21 Fund Performance 24 Notes 25 vii
  • 3. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come viii CONTENTS CHAPTER 3 A Predictor of Performance 27 Paul Hawken Investment in Natural Capitalism 27 Discovering Opportunities 28 Identifying the Companies of the Future 30 Summary 32 CHAPTER 4 Highwater Global 35 Alexis van Gelder, Dean Martucci, and Erika Kimball Hawken Takes on Domini 36 Fund Drivers Based on Global Sustainable Themes 38 Finding Investment Opportunities 38 Sustainable Investing Is Responsible Investing 44 Summary 45 Notes 46 CHAPTER 5 Further Context 47 Cary Krosinsky Starting Point for Measuring Sustainability 48 Sustainability 2.0’s Five Factors 49 Summary 51 Notes 51 CHAPTER 6 Sustainable Asset Management 53 Thomas O. Murtha and Ashley Hamilton SAM’s Origins and Evolution 54 Building a Sustainable Investing Practice: Basic Business Segments 56 Measuring Intangibles: Sustainability Research Methodology 57 Sustainability Lens: Active Portfolio Management 62 SAM and Performance 63 SAM’s Extended Family: Dow Jones Sustainability Indexes 66 Sustainability Advocacy and Company Engagement 74 Summary 76 Notes 77
  • 4. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come Contents ix CHAPTER 7 Domini and BP 81 Colm Fay Domini Social Investments 83 Safety, Environmental, and Ethical Concerns 84 Domini Investment Philosophy 84 Business Model Analysis: Key Performance Indicator Alignment Model 85 Integrating Business Model Alignment and Stakeholder Relationship Strength 87 Notes 90 CHAPTER 8 The Story of Calvert 91 Sam Brownell and Sara Herald Unconventional History 91 Calvert’s People 93 Calvert’s Methodologies: Signature, Solution, and SAGE 96 Calvert’s Performance 102 Summary 105 Notes 106 CHAPTER 9 Winslow 107 Amrita Vijay Kumar Blazing a Trail 107 Investment Process 108 Performance Considerations 112 Summary 112 Notes 113 CHAPTER 10 Portfolio 21 115 Ashley Hamilton Portfolio 21: A History 116 Theory of Sustainability and Change 117 In Search of Forward-Looking Companies 119 Results 120 Summary 121 Notes 122
  • 5. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come x CONTENTS CHAPTER 11 Northwest and Ethical Investments 123 Dana Krechowicz Humble Beginnings 124 New Direction 124 Evolving Investment Approach 126 Corporate Engagement Program 128 Key Products and Performance over Time 130 Looking Forward: NEI’s Merger with Northwest Funds 131 Note 132 CHAPTER 12 Looking for a Green Century: Passive-Indexed versus Active Portfolio Management 133 Fernando Viana Background 134 Green Century Funds 134 Green Century Equity Fund 135 Trillium Asset Management and the Balanced Fund 136 Trillium Asset Management Corporation 137 Carbon Footprint of the Balanced Fund 140 Seeking Safer Packaging: The Bisphenol-A Report 140 Shareholder Advocacy 141 Summary 144 Notes 144 CHAPTER 13 Pictet Water 145 Jenna Manheimer and Nancy Degnan Evolution of Investment Strategy over Time: Original versus Current Mission 147 Founders and Key Decision Makers 148 Methodology 149 Metrics: What Is Important and Why 150 Pictet’s Investments 151 Companies Pictet Has Not Invested in, and Why 153 Performance Review 154 Summary 155 Notes 155
  • 6. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come Contents xi CHAPTER 14 Inflection Point Capital Management and Strategically Aware Investing 159 Matthew J. Kiernan Strategically Aware Investing 161 Beyond Environmental, Social, and Governance toward a New Model of Corporate Sustainability 162 Portfolio Construction 163 Investment Process 164 Summary 167 Note 167 CHAPTER 15 Environmental Metrics 169 James Salo Theoretical and Practical Needs for Sustainable Investment 170 Available Data and Metrics 172 Challenges and Opportunities Moving Forward 175 Summary 178 Notes 179 CHAPTER 16 Crawford Chemicals 181 Thomas J. Nist, Pavel Yakovlev, and Becky Weisberg Crawford’s Environmental Dilemma 182 Markets for Carbon Permits and Cap and Trade 185 European Union Emissions Trading Scheme 188 Pros and Cons of the Market for Carbon Permits 190 Predicament of Sustainability in the Chemical Industry 193 Summary 199 Notes 199 CHAPTER 17 Using Statistical Tools 203 Sam Brownell Understanding the Trend 205 Summary 206 Notes 209 CHAPTER 18 Barriers to Sustainable Investing 211 Stephen Viederman Missing Planet Problem 212
  • 7. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come xii CONTENTS Overcoming the Barriers 213 Strategy and Tactics 214 Notes 215 CHAPTER 19 The Silent “S” in ESG 217 Dan Viederman Assessing Social Metrics to Increase Business Performance 218 Risk Management 218 Summary 220 CHAPTER 20 Sustainable Investing 221 Nancy Degnan The New Normal 222 Climate Change Mitigation, Adaptation and Sustainability Research 222 Adaptation as Key to Investment and Practice 224 Ecosystem Services 226 Making Use of Data and Findings 227 Summary 230 Notes 230 CHAPTER 21 Bloomberg 235 Curtis Ravenel Providing Investor Insight and Increasing Transparency 236 Summary 238 Notes 239 CHAPTER 22 Aviva 241 Malte Griess-Nega and Nick Robins Aviva’s History and Investment Philosophy 242 Aviva’s SRI Investment Process 242 SRI Portfolio Construction 246 Case Study 1: Green Tires 246 Case Study 2: The Responsible Supply Chain 248 Engagement Across All Asset Classes 249 Conclusion 251 Notes 251
  • 8. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come Contents xiii CHAPTER 23 Generation Investment Management 253 Malte Griess-Nega and Nick Robins A New Model for Global Equities 254 Summary 258 Notes 259 CHAPTER 24 Insight Investment: Reflections and Lessons Learned from Integrating Sustainability 261 Rory Sullivan About Insight 262 Investment Research on ESG Issues 263 Case Study: Climate Change 266 Case Study: European Electricity Utilities 267 Case Study: Biofuels 268 Reflections/Takeaways from the Case Studies 269 Summary 274 Notes 274 CHAPTER 25 China 277 J. Jason Mitchell China’s Resource Scarcity and Its Empirical Need for Efficiency 280 Shaping Chinese Energy-Efficiency Norms 288 Chinese Policy Setting 290 Translating China’s Environmental Policies into Industrial Opportunities 292 Summary 296 Notes 297 CHAPTER 26 Ethical Asia 301 Simon Powell Reporting Is on the Rise 302 CSR Works when Companies and Society Are Aligned 305 Focuses in Asia: Labor and Environment 306 Summary 310
  • 9. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come xiv CONTENTS CHAPTER 27 Mitigating ESG Risk in Asian Portfolios 313 Lucy Carmody and Laura Dodge The Challenge: Lack of Disclosure 314 ESG Integration in Asian Portfolios 315 Funding ESG Research 317 Building Institutional Capacity 318 Use of Indices, Benchmarking, and Screening 319 Summary 320 Notes 320 CHAPTER 28 Sustainable Investing and Canada 323 Dana Krechowicz and Alex Wood The Basics 324 Growth of Canada’s Sustainable Investment Industry 325 Context and Trends 325 Summary 327 Notes 327 CHAPTER 29 High-Risk Areas, Resources and Sustainability 329 N.A.J. Taylor Blacklisted 330 Background 331 Enter Rio Tinto 336 Ordinary Business Activities 339 Summary 342 Notes 342 CHAPTER 30 Sustainable Investing in Africa’s Frontier Markets 345 Graham Sinclair and Roselyne Yao Stronger Economics: The Case for Investing in Africa 346 Sustainability Issues in Africa 348 Role of Indexes 350 International Exposure 350 Future Trends: ESG, Media Coverage, and Networks 352 Summary 353 Notes 354
  • 10. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come Contents xv CHAPTER 31 Evolution of ESG in India 359 Sumantra Sen Sustainability Issues in India 359 Opportunities in India’s Sustainable Investing Market 361 Considering the Integration of ESG Factors 362 Summary 363 References 364 CHAPTER 32 Indexes 365 Graham Sinclair The “What” and “Why” of Indexes 366 Index Architecture 369 Research Quality and Independence 372 Lessons from the Leading Sustainability Indexes 373 Company Reactions to Indexes and Their Impacts 378 Summary 380 Notes 381 CHAPTER 33 How Asset Owners Can Achieve a Sustainable Investing Framework 383 Roger Urwin Importance of Values and Beliefs 384 Integrated Allocations and Targeted Allocations 385 Risk Factors and ESG Beta 386 Quantitative Methods of Risk and Return 388 Monitoring Framework 389 Summary 391 Notes 392 CHAPTER 34 On Performance 393 Bud Sturmak and Cary Krosinsky SRI Techniques 394 ESG Affects Investment Performance 395 Trends from Performance Reports 396 Summary 398 Notes 398
  • 11. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come xvi CONTENTS CHAPTER 35 Private Equity 401 Graham Sinclair Private Equity as a Niche of General Asset Management 402 PE’s Fit within Sustainable Investing 404 Development Finance Institutions Leverage of Emerging Markets Private Equity 405 PE-Specific ESG Methods 406 PE Best Practices and ESG Case Studies 408 Contrasting PE and Listed Equity Investors 409 New SI Activity in the PE Asset Class 410 PE Allocations Increase 410 Increased PE Funds Focused on Emerging Markets 411 Future Sustainability Themes in PE 412 Summary 413 Notes 414 CHAPTER 36 Blue Wolf: Implications for Private Equity 417 Adam Blumenthal and Michael Musuraca Challenges and Opportunities 419 Generating Results 420 Labor Relations Coda 421 Summary 422 CHAPTER 37 New Business Models, Measurement, and Methodologies 423 Howard Brown Resources and Products versus Wealth 425 Trend of Doing More with Less 426 Improving Overall Performance 426 Summary 427 CHAPTER 38 Terminology and Intention 429 Lloyd Kurtz Values 430 Financial Performance 432 Fiduciary Duty: Universal Ownership 433 Impact 435
  • 12. P1: TIX/XYZ P2: ABC JWBT558-fm JWBT558-Krosinsky August 6, 2011 9:42 Printer: Yet to Come Contents xvii Mapping Techniques to Motivation 436 Summary 437 Notes 438 CONCLUSION 441Cary Krosinsky Notes 446 APPENDIX A Sample Curriculum 447 Syllabus 447 APPENDIX B Investors 453 Index 455