Ihave premade business plan intitled '' Business plan for organic coffee growing and sales of coffee cherries to coffee washing station .it is phase I, because i have other business plan on coffee processing. This is preview details related to upload, payment for product will be handled on selar.co link :https://selar.com/882h8v5h25:

1. GREEN YIELD LTD
BUSINESS PLAN
TITLE:BUSINESS PLAN FOR ORGANIC COFFEE GROWING
AND SUPPLY OF COFFEE CHERRIES DISTRICT{ NAME
}PROVINCE NAME RWANDA
PLAN : PERIOD: 2025 – 2035
PROJECT LOCATION: SECTOR {NAME},DISTRICT {NAME}
PROVINCE {NAME}, RWANDA
SUBMITTED BY
UWAYEZU Sylvio
DATE OF SUBMISSION :25/6/2025

2. i
Table of content
1.Executive summary ………………………………………………………… 1
Mission…………………………………………………………………….1
Vision…………………………………………………………………….. .1
objectives……………………………………………………………….. 2
Company description…………………………………………………....4
The main activities………………………………………………………5
Origin of idea…………………………………………………………… 5
Project plan &projection……………………………………………… 5
Market for Innovative Product…………………………………...........6
Production projection…………………………………………………...7
Direct
beneficiaries……………………………………………………………….7
Indirect beneficiaries……………………………………………………7
Product and services…………………………………………………… 8
Main product……………………………………………………………...8
Key Service………………………………………………………….........9
Future Service Expansion………………………………………………9
Market analysis…………………………………………………………..10
Demand from Local buyers (Processors)…………………………..10
Market Gap……………………………………………………………….10
Strategic Location Advantage…………………………………………11
Growing Demand for Organic and Specialty Coffee……………...11

3. ii
Marketing and sales strategy……………………………………….....11
sales strategy……………………………………………………………12
Revenue Generation…………………………………………………….12
Promotion and Relationship Building………………………………..13
Operations………………………………………………………………..14
The mains activities planned………………………………………….14
Farm size………………………………………………………………….15
. Climate …………………………………………………………………..15
Altitude …………………………………………………………………… .16
Ideal Soil pH for Coffee…………………………………………………17
coffee arabica bourbon from nursery - harvest ……………………18
Raise nursery budget……………………………………………………19
Field Activities……………………………………………………………19
Planting …………………………………………………………………….20
Harvesting…………………………………………………………………21
Infrastructure and Resources………………………………………….21
Quality assurance ………………………………………………………..22
Symptoms …………………………………………………………………23
Management team …………………………………………………….24
Governance and management structure………………………….25
Administrative Organs………………………………………………….25
Management team………………………………………………………25

4. iii
Financial plan……………………………………………………………...26
Case of equity investor:………………………………………………...26
Availability of land…………………………………………………….....27
Total Project Investment ……………………………………………….27
Partnership to be registered……………………………………………27
Total project investment ………………………………………………..28
Acquisition of 16ha ……………………………………………………..29
Other support to the project …………………………………………...29
Investment outcome……………………………………………………..30
Funder ……………………………………………………………………..30
Cash flow…………………………………………………………………..32
Balance sheet …………………………………………………………….33
Pitch deck………………………………………………………………….34
Pitch deck………………………………………………………………….35
Pitch deck …………………………………………………………………36
Pitch deck …………………………………………………………………37
Pitch deck …………………………………………………………………38
Disclaims ………………………………………………………………….39

5. 1
BUSINESS PLAN FOR ORGANIC COFFEE GROWING AND SUPPLY OF COFFEE
CHERRIES DISTRICT {NAME}, PROVINCE{NAME} , RWANDA
1. EXECUTIVE SUMMARY :
The organic Coffee Growing Project is an agribusiness initiative promoted
by Green yield Ltd, a legally registered company operating in [Village
Name], [Cell Name], [Sector Name], located in [District Name], [Province
Name], Rwanda.
The main objective of the project is to cultivate Arabica Bourbon coffee and
supply fresh coffee cherries to local coffee processing companies operating
in the area.
Currently, Company owns 2 hectares of farmland, and plans to expand it’s
coffee plantation to a total of 16 hectares . This expansion will be financed
primarily through a loan facility, which the company is in the process of
securing.
Green yield ltd is a registered company growing organic coffee arabica
bourbon in high mountain where It plans to grow 48 000 trees of coffee in
16ha .
The company plans to raise nursery of coffee since April 2025, the coffee
plant spend 9 months in coffee nursery, after the seedling will be planted in
January 2026 in company’s plantations.
1.1 Mission : to produce high quality of organic coffee arabica bourbon for
local and export market.
1.2 Vision : Green yield ltd plans to become an organic coffee growing
model in the area and expand to phase of processing coffee cherries into
fully washed coffee in its own coffee washing station, which will be
constructed after 6 years ; since the first coffee seedling are planted in its
farms.
-To become a leading provider of suitable traceable Rwanda coffee.
Green yield ltd is structured with clearly defined administrative and
operational management systems. The company aims to contribute to the

6. 2
local economy through job creation, support for smallholder farmers, and
alignment with national strategies for export growth and rural development.
By leveraging the favorable agro - climatic conditions of the region,
company will adopt best agricultural practices to ensure high yields and
quality coffee production. With a reliable local market of processors and
increasing global demand for specialty coffee, this project is both
economically viable and socially impactful.
Green yield ltd in partnership with local stakeholders, is initiating an
organic Coffee Growing Project aimed at addressing the shortage of
sufficient coffee trees in several sectors of [District Name], [Province
Name], Rwanda. Despite being a region with ideal agro-climatic conditions
for both coffee and horticulture farming, coffee cultivation remains
underdeveloped, and organic farming practices despite the presence of
abundant cow manure are rarely adopted.
This project seeks to promote the cultivation of Bourbon Arabica coffee in
the following sectors: {Sector 1 name }, {Sector 2 name}, {Sector 3 name}
with the goal of establishing sustainable, high-yield coffee farms.
Initially, Green yield ltd owns 2 hectares of land and plans to expand by
purchasing an additional 14 hectares, bringing the total to 16 hectares.
Funding need :This expansion will be supported through loan financing, or
equity financing, other funding.
1.3 objectives are :
1. Short-term (Years 1–6): To become a consistent and quality supplier
of coffee cherries to nearest coffee washing stations, especially
during the coffee season from March to July.
2. Medium- to Long-term: To vertically integrate by establishing
company’s own coffee processing facilities, thereby capturing more
value within the value chain.
The project is supported by skilled personnel, including one of the
company's founding members with over three years of experience in coffee

7. 3
washing station operations, including coffee farming, processing, and
marketing. His technical knowledge and practical insights will guide the
implementation of best practices and ensure the delivery of high-quality
produce.
This project not only aligns with country’s national agricultural
transformation goals but also offers opportunities for:
-Expanding green and inclusive rural employment
-Promoting organic and climate-resilient farming practices
-Enhancing export-quality coffee production.
Through strategic use of available resources, experienced personnel, and
strong partnerships, green yield ltd aims to become a leading player in the
regional coffee value chain.
2.Company description
Types of company : Green yield ltd is registered company , founded in
2016 which is composed of shareholders. it is a limited company, which is
on startup stage.
2.1 THE MAIN ACTIVITIES :
To acquire land, raise nursery, land preparation ,planting coffee seedling ,
weeding , irrigation fertilization, compost, organic insecticides, pruning,
strawing, harvesting , transport of coffee cherries from farm to coffee
washing stations , weighing, production , packing and sales coffee cherries
to processors, (actually) and packing and sales to exported (in future) by
2029.
The planting seedling start 1/1/2026 other activities have been done before
this date, like coffee raising nursery, tender to contractor, search land for
nursery…

8. 4
2.2 ORIGIN OF OUR IDEA
The idea for this coffee farming project emerged from a progressive journey
of agricultural entrepreneurship. Starting in 2018, company began by
rearing small cattle s, operating at a small scale until 2020. In 2022, the
company shifted its focus to horticulture farming , cultivating crops such
as tree tomatoes and passion fruits. These activities provided valuable
experience in agribusiness and allowed us to generate income, particularly
from passion fruit farming, and the income from fruits enabled company to
expend to coffee growing.
Based on the success in horticulture and the identification of coffee as a
strategic cash crop with high demand, we have decided to expand into
coffee farming, targeting the Bourbon Arabica variety, after noticing that it
give production after a short time about 18 months , the farmer start
harvesting after 24 - 28 months , since planting seedling . This decision is
driven by three main factors:
1. Favorable agro-climatic conditions for coffee in our target sectors.
2. Untapped potential of organic farming using locally available cow
manure, which is currently underutilized.
3. Strong market opportunity due to the presence of multiple coffee
factories in the area ready to purchase cherries.
2.3 PROJECT PLAN & PROJECTIONS
 Target Coffee Plants: 48,000 Bourbon Arabica trees
 Estimated Yield: 144,000 kg of coffee cherries
 Target Marketable Output: 144,000 kg (based on average
loss/selection)
 Sale Price per kg: 500 RWF
 Estimated Annual Revenue:
144,000 kg × 500 RWF = 72,000,000 RWF (≈ $[50 908,5 USD ])

9. 5
-Land Requirement: 16 hectares total
To be distributed across 3 sectors (approx. 5.3 ha per sector)
-Coffee Nursery: We will establish a nursery to produce high-quality
organic seedlings for our farm and possibly to supply other farmers in the
future. We gave a tender to contractor to raise for company this coffee
nursery.
-Sales Channels: company plans to supply coffee cherries to four local
coffee factories during the main harvest season from March to July each
year.
This coffee expansion will be financed through a mix of internal revenue
from passion fruit production from previous years 2024 ,and loan facilities.
With this project, Green yield Ltd aims to become a leading regional
player in organic coffee production, contributing to the national agenda of
increasing country ’s high-value agricultural exports.
2.4 MARKET FOR INNOVATIVE PRODUCT
Our core product : organic coffee cherries of the Bourbon Arabica variety
will be supplied to three established coffee factories located in our area in
District { name } during the initial 6 years of operations. These coffee
washing stations are already operational and in need of high-quality raw
materials.
Starting from Year 7, Green yield Ltd plans to establish it’s own coffee
washing station within the production area. This strategic move will allow
the company to:
-Retain more value along the coffee value chain,Control quality throughout
the processing cycle.
2.5 PRODUCTION PROJECTION

10. 6
 Total Coffee Plants: 48,000,Yield per Plant: Approx. 3 kg of
cherries/year ,Total Cherries per Year: 144,000 kg of coffee cherries
This level of production is sufficient to meet the supply needs of current
partner coffee washing station and, in the future to feed our own washing
station .
2.6 DIRECT BENEFICIARIES
1. Company Members: Shareholders and founders who will benefit
from business growth and profit-sharing
2. Owners of Coffee Washing Stations: Benefiting from stable supply
of quality cherries
3. Company Workers: Including nursery staff, field workers,
harvesters, and future processing employees
4. Local Farmers: Involved in supporting tasks or learning from our
model farm
5. Suppliers of Cow Manure: Farmers and livestock keepers who sell
organic fertilizers to us
2. 7 INDIRECT BENEFICIARIES
Owners and Workers of Coffee washing station : Through increased
volume and quality of cherries
Technicians and Agricultural Advisors: Providing support in nursery
management and farm operations
Transporters: Moving plants, manure, and cherries between sites and to
factories
Local Economy: Through increased trade, employment, and service
demand
Community-Based Organizations and Youth Groups: Potential partners
in outreach and expansion.

11. 7
3.PRODUCTS AND SERVICES
Green yield ltd is engaged in the cultivation and supply of high-quality
Bourbon Arabica coffee cherries.
Our core product is organic coffee cherries, which are grown in our
farms and supplied directly to nearest fully washed coffee washing
stations located in the area .
3.1 Main Product:
Organic Bourbon Arabica Coffee Cherries
These coffee cherries are cultivated using sustainable and organic farming
methods, including the use of cow manure readily available in the region.
Our goal is to produce cherries of premium quality, suitable for fully washed
coffee processing.
Arabica Bourbon is a high-quality variety of Coffea arabica that traces its
genetic origins to coffee plants first cultivated in Yemen, and later
introduced to Bourbon Island (now Réunion) by the French in the 18th
century. It was then spread to Latin America and parts of Africa, including
our country , where it is now widely grown at high altitudes for specialty
coffee markets."

12. 8
State at harvesting time
More than 85% of cherries are fully red on the tree
3.2 Key Service:
Supply of Coffee Cherries to coffee washing station owners .
Green yield ltd will deliver fresh, sorted coffee cherries to three coffee
washing stations located in District{ name }, which are in close proximity
to company’s farms. This proximity allows for efficient logistics, better
quality control, and timely delivery.
company have negotiated with the owner of coffee washing station located
in area and all have accepted to receive Green yield’s fresh production of
coffee cherries.
3.3 Future Service Expansion:
Since Year 7, the company plans to establish its own coffee washing
station, which will allow the company to:
-Add value through processing and sell fully washed coffee
-Serve as a processing hub for other local coffee farmers
-Enter specialty coffee markets at national and international levels
This integrated approach from cultivation to processing will position Green
yield Ltd as a key player in the local coffee value chain, offering reliable
supply and high quality products to county’s coffee industry. Price will be
500 frw/ kg of coffee cherry delivered to coffee washing station .
3.4 Continuous training : continuous training to our team in charge of
coffee growing , workers, will continue during the period of implementation
of the project.
Applying organic fertilizer: this activity will also continue in our farm.

13. 9
4.MARKET ANALYSIS
Our country exports a huge quantity of coffee annually , demand for
complying with standard of good agricultural practice in coffee farming ,
traceability coffee, is increasing globally.
The coffee sector in District {name }, Province, { name }, presents a strong
market opportunity driven by a high demand for coffee cherries and a short
fall in local supply. Our analysis of the local value chain reveals the
following key insights:
4.1 Demand from Local buyers (Processors)
There are several coffee washing stations operating in the region; however,
most of them do not own their own coffee plantations. These stations
depend entirely on smallholder farmers for the supply of coffee cherries.
During the peak harvest season (March – July ), the supply of cherries is
insufficient to meet the processing capacity of these stations, leading to
underutilization and lost revenue.
Competition: cooperatives of other coffee farmers, large scales farmers.
4.2 Advantage : quality control , organic sustainable growing.
-Traceability ,respect standard in good agricultural practice, complying with
organic certification .
4.3 Market Gap
This gap in the market creates a unique opportunity for Green yield Ltd,
which will become:
 A reliable and consistent supplier of organic coffee cherries
 A potential future processor through the planned establishment of a
coffee washing station

14. 10
4.4 Strategic Location Advantage
Our farms are located close to three operational coffee washing stations,
reducing transportation costs and minimizing post-harvest losses. This
proximity provides the company with a logistical advantage and
strengthens company’s negotiating position with buyers.
4.5 Growing Demand for Organic and Specialty Coffee
The global coffee market is increasingly shifting towards traceable,
organic, and specialty coffee, all of which align with our model of
sustainable agriculture using local organic manure. This opens up potential
for:
-Future direct exports, Partnerships with certified specialty coffee buyers,
Higher margins through value-added processing.
5. MARKETING AND SALES STRATEGY
Green yield Ltd has developed a two - phase marketing and sales strategy
aligned with its growth trajectory and market conditions.
5.1 Years 1 – year 6 : from year 1 up to year 6 ,company will be
Supplying Coffee Cherries to Existing Processors ( Phase I of project )
In the first six years of operation, the company will focus exclusively on the
cultivation and direct sale of organic Bourbon Arabica coffee cherries to
established coffee washing stations located near our production areas in 3
sectors located in one Districts,{names} in one Province {name }.
Remarks: (This phase is called production phase ) where the company will
be using working capital in implementing plantations , and carrying out
farms activities especially.
After 6 years since year 7 the company will start other second phase of
project called PHASE II, where the company will be using investment fund ,
in implementing organic coffee washing station where its production of
coffee cherries will be processed without relying to other competitors

15. 11
processors. (this phase II also will have its business plan which will sent
after this business plan ).
Target Buyers: Three local coffee washing stations with existing
processing infrastructure but insufficient supply of raw cherries.
5.2 Sales Strategy:
Establish long-term supply agreements or informal partnerships with these
processors.
Ensure consistent delivery of high-quality, sorted cherries during the main
harvest season
(March – July ) each year.
Build a reputation for reliability, volume, and organic quality to
strengthen our bargaining power.
5.3 Revenue Generation:
All income during this period will come from the direct sale of coffee
cherries to processors or owners of coffee washing station in the area
where we will be operating, which is expected to reach an estimated
144,000 kg per year, at the current market rate of 500 RWF/kg,
generating approximately 72 million RWF/year.
5.4 Year 7 onward: from year 7 company will be able to Establishing its
own Coffee Washing Station (Phase 2 of the project ) it will start
construction.
Beginning in Year 7, the company will invest in constructing and operating
its own coffee washing station, enabling a shift from raw cherry sales to
value-added processing and marketing of fully washed coffee. (Its business
plan will be additional to this business plan related to production phase).

16. 12
Benefits of Vertical Integration:
o Higher profit margins from processed coffee
Control over quality and traceability
Opportunity to access specialty coffee markets locally and internationally
Brand Development (Long-Term):
The company will explore branding its own washed coffee under a
traceable, organic, and region-specific label, targeting exporters and direct
buyers in the specialty coffee sector.
5.5 Promotion and Relationship Building
 Regular engagement with coffee washing station owners and local
cooperatives
 Participation in local agricultural events and coffee sector forums
 Transparent record-keeping and consistent quality to build trust
 Possible certification in the future (e.g., organic, fair trade) to increase
value
Marketing tools: web site, social media, coffee fair, packing with farm
traceability.
6. OPERATIONS
The day-to-day management of the coffee growing project is handled by
Green yield ltd, ensuring that all agronomic and logistical activities are
efficiently coordinated to achieve optimal production and quality.
6.1 The mains activities planned :
Activities Time- line Responsible

17. 13
Raising nursery 1April 025 -
31/12/2025
Agronomist
worker
Request funding loan , equity,
other
1 April - August 025 Chaiman, board
Award a contract a tender April 2025 Management
team
Hand over of coffee plant to green
yield ltd
31/12/2025 contractor
Planting coffee plant 1/1/2026 Agronomist ,
workers
Other farm activities in our farm (
land preparation)
Sept 025
Buying new land June- December
025
Board,
management
team
Planting straw themeda in our own
land
Sept-December 025 Agronomist,
workers
Acquire, and avail 75%of land
purchased
31/12/2025 board
Planting date 1/1/2026 Agronomist,
management
team
Various Farms activities 1/1/2026- February
2029
First harvesting in our coffee
washing station
March 2029

18. 14
6.2 Farm size : Green yield ltd will be growing organic coffee in surface of
16ha , some surface of 14ha will be bought , other 2 ha are the own
property of the company .
Number of coffee trees: the company plan to plant 48 000 plants of coffee
in the area in 3 sectors of district {name,} province {name } Rwanda .
Input needed: the company will raise coffee nursery of 48 000 seedling
since April 2025.
Planting straw themeda in our own land about 0.8 ha for straw coffee for
the first year , and continue for the second year.
6.3. Climate
Temperature: Ideal average is 18 – 22°C for Arabica and 22 – 30°C for
Robusta.
Rainfall: Annual rainfall of 1,200–2,000 mm, well-distributed throughout the
year or with a defined dry season for flowering.
Humidity: Moderate to high; important for bean development.
Dry season: Necessary for flowering, followed by rain to support fruit set.
6.4 Topography (Hills and Slopes)
Why hills are good:
-Good drainage: Coffee roots hate waterlogging, and hilly areas provide
natural drainage.
-Sunlight exposure: Hillsides can help optimize sun exposure, depending
on orientation (e.g., eastern or southeastern slopes).
-Air circulation: Hills help reduce the risk of frost and pests due to better
airflow.
Ideal range:
Arabica coffee: 1,000 to 2,200 meters above sea level

19. 15
Robusta coffee: 0 to 800 meters above sea level
Why it matters:
Higher altitudes lead to cooler temperatures, which slow down the coffee
cherry maturation
Summary for Coffee Cultivation
Factor Arabica Coffee Robusta Coffee
Altitude 1,000 – 2,200 m 0 – 800 m
Temperature 18–22°C 22 – 30°C
Rainfall 1,200 – 2,000 mm/year 1,500–2,500 mm/year
Topography Slopes/hills with good drainage Grows well in lowland areas
6.5 Altitude
Ideal range:
Arabica coffee: 1,000 to 2,200 meters above sea level
Robusta coffee: 0 to 800 meters above sea level
Why it matters:
Higher altitudes lead to cooler temperatures, which slow down the coffee
cherry maturation process. This allows more complex sugars to develop,
improving flavor, aroma, and acidity — especially important for specialty
Arabica coffee.
6.6 Ideal Soil pH for Coffee
 Arabica coffee: pH 5.5 to 6.5 (slightly acidic)
 Robusta coffee: pH 5.0 to 6.0 (more tolerant of acidity)

20. 16
Nutrient availability: At incorrect pH levels, essential nutrients like
nitrogen, phosphorus, potassium, calcium, and magnesium become
unavailable or toxic.
Microbial activity: Beneficial microbes (like nitrogen-fixing bacteria) thrive
in the ideal pH range.
Spacing between trees and rows
1. Type of coffee (Arabica vs Robusta)
2. Growing system (traditional, intensive, or agroforestry For Arabica
Coffee (most common in in our country)
Standard spacing: 2 m x 2 m
Trees per hectare: 2500 , spacing 2mx1.5m
Reduce density to 1,600–2,000 trees/ha, depending on how many shade
trees are integrated.
For Robusta Coffee (more vigorous, larger spacing)Typical spacing: 3 m x
3 m
Trees per hectare:1111, spacing 3mx3m
approx.1,111 trees / ha Recommended for Rwanda (Arabica)
Spacing (m) Trees/ha Notes
2.0 x 2.0 2,500 Common standard for Arabica
2.0 x 1.5 3,333 For intensive farming
2.5 x 2.5 1,600 With shade or mixed cropping
Average Production – Arabica Bourbon (our country )
Tree Age Yield (kg cherry/tree/year) Notes
1 – 2 years 0 kg Young, non-productive yet

21. 17
Tree Age Yield (kg cherry/tree/year) Notes
3 years 1 – 2 kg Start of production
4 – 6 years 2 – 4 kg Increasing yield
6+ years (mature) 3–5 kg (cherry)
With good management
6.7 Coffee arabica bourbon from nursery- harvesting
Time After
Planting
Stage Notes
0–6 months Nursery stage
Seedlings are raised in bags or
beds
6–9 months Transplanting to field At start of rainy season
9–18 months Vegetative growth only No flowers or cherries yet
24–36 months
First flowering &
cherries
Light production begins in
year 3
Full maturity and better yields
-Raise nursery budget
The company will be using money from passion fruits growing in some
activities which requires finance like raising nursery, because it plans to
expand the project to coffee growing but before 2024 company was
growing passion fruits where it has 5600 passion fruits trees in sector
{name] District{ name}

22. 18
This money will help to raise nursery of coffee , acquire new land ,(small
party ) ,land preparation ,planting, compost, labor, planting in company’s
demonstration land of 2 ha .
-From April 2025 , company plans also to request loan from banks,
related to buy land 14ha in the area , where it will be planting organic
coffee, contacting equity investors or other funders so that on 1/9/2025 the
company will be able to avail funding for buying lands , buy compost.
After January 2026 company will start planting the in the land which the
company will be purchased by this period about 75% of land needed will
be purchased.
The remaining area 25% of land to be purchased will be bought
progressively from 1/1/2026 - August 2026, At the same times with
carrying out daily farm activities of organic coffee farming .
After six years company plans to construct our own organic coffee washing
station, after reimbursement of loan taken , or negotiating with equity
investor who whom we will be partnering with.
6.8 Field Activities
Our operational workflow covers all key stages of coffee production:
 Land Preparation:
Includes clearing, soil testing, and preparation to ensure a fertile base
for planting.
 Planting:
Use of high-quality organic seedlings from our nursery for Bourbon
Arabica coffee.
 General Characteristics of Arabica Bourbon
 Origin: Yemen
 Altitude: Grows best at 1,100–2,000 meters above sea level.

23. 19
Weeding and Irrigation:
Regular maintenance to control weeds and provide adequate water,
optimizing plant growth and health.
-Organic Fertilization (Compost):
We utilize locally sourced cow manure, which is composted and
transported to the fields to enrich soil fertility sustainably.
Organic foliar : Organic Foliar Spray for Coffee Leaves
Ingredients:
Seaweed extract (kelp) – 20 ml per liter
Provides micronutrients, plant hormones and stress resistance.
Fish emulsion – 30 ml per liter
Rich in nitrogen, phosphorus, potassium and amino acids.
Molasses : 10 ml per liter
Feeds beneficial microbes and boosts leaf energy.
Neem oil (optional) – 5–10 ml per liter
Adds pest-repellent properties.
Effective Microorganisms 10 ml per lite
Enhances microbial activity and plant immunity.
Water – 1 liter (preferably rainwater or dechlorinated)
6.9 Harvesting:
Careful handpicking of ripe coffee cherries during the harvest period
(March – July ) to maintain cherry quality and prevent damage from
temperature extremes or mechanical injury. The lorry will be taking coffee

24. 20
cherries from our plantation and bring it to coffee washing station from 8h
and bring it to coffee washing station at 3pm.
To successfully implement and scale the organic coffee farming project,
green yield Ltd requires strategic investment to cover key capital
expenditures, operational costs, and working capital needs
 Transportation of Compost:
Coordinated logistics to ensure timely delivery of organic fertilizers
from suppliers to the farm.
6.10 Infrastructure and Resources
 Coffee Growing Infrastructure:
Well-prepared fields with irrigation and compost application systems
to support healthy plant development.
 Equipment and Tools:
Appropriate farming tools and equipment for planting, maintenance,
and harvesting operation
 Action Plans:
Detailed activity schedules and monitoring systems guide each phase
of the coffee growing cycle, ensuring timely execution and quality
control.
6.11 Quality Assurance
During the harvest period, particular emphasis is placed on protecting
coffee cherries from damage caused by excessive heat or mishandling.
This involves:
-Harvesting at optimal times of the day, the harvesting is done early, in the
morning, and evacuation of coffee cherries from plantation to coffee
washing station must be done quickly in order to avoid the damage of
coffee cherries, (maintain temperature of harvesting time) .

25. 21
-Using protective containers to prevent bruising
 Minimizing delays between picking and delivery to processing
stations.
This operational framework is designed to optimize productivity, maintain
high product quality, and ensure the sustainability of the coffee farming
project.
Insecticide : company will be using organic insecticide or pesticide , the
company will need advices from consultant , in organic foliar where some
use chillis mixed with other 2 herbs, make fermentation for 2 days in barrel
and apply.
Accounting and book keeping : company will use records from nursery
activities up to harvesting .
Major Diseases Affecting Arabica Bourbon1. Coffee Leaf Rust
Susceptibility: High
Symptoms:
Yellow-orange powdery spots on underside of leaves, Premature leaf drop
reduces photosynthesis and yield.
Impact: Major yield losses if unmanaged.
Control:
Plant resistant varieties nearby as buffer.
Solution :Apply fungicides (e.g. copper-based).
Maintain good airflow and pruning.
2. Coffee Berry Disease
Susceptibility: Moderate to high, especially in humid highlands.

26. 22
Symptoms:
Dark sunken lesions on green berries.
Premature fruit drop.
Impact: Rapid spread during rainy season; severe yield losses.
Control:
-solution :Fungicide spray (e.g. copper oxychloride).
-Use disease-free seedlings and timely harvesting.
3. Coffee Wilt Disease
-Susceptibility: Moderate
-Symptoms:
-Sudden wilting and drying of leaves, Bark cracking near the base.
Impact: Tree death; soil-borne and persistent.
Control:
Uproot infected trees, avoid replanting in contaminated soils.
4. Root Rot
Susceptibility: Occurs with poor drainage.
Symptoms:
Root decay, poor growth, yellowing leaves.
Control:
Solution :Improve soil drainage.

27. 23
Use raised beds and organic compost.
5. Coffee Berry Borer (insect pest but disease vector)
Bourbon's Problem: Soft skin of berries makes it vulnerable.
Control: Traps, timely harvesting, and biological control (Beauveria
bassiana).
Best Practices to Minimize Disease in Bourbon
Agroecological spacing: Avoid dense planting.
Pruning: Enhances airflow and light penetration.
Mulching & composting: Improve soil health, reduce disease pressure.
Shade trees: Reduce humidity spikes and temperature stress.
Routine monitoring: Identify early signs of disease.
7. Management team :
The management team will be composed of managing Director, farm
manager, quality officer, marketing agent, field officer, agronomist, clerks,
accountant, the company will avail organization chart, internal regulation,
respect country’s law related to personnel management like provide
security fees , pension for workers, pay tax for workers, each year
accountant will be sent to manager pay list.
7.1 Governance and management structure
Green yield Ltd operates with a clear and accountable governance
structure to ensure transparency, efficiency, and effective decision-making.
7.2 Administrative Organs
The company is fully registered and operates in compliance with country
corporate laws and agricultural regulations.

28. 24
7.3 Management team
The day-to-day operations of the company are managed by a dedicated
Management Committee, which is responsible for:
Strategic planning and execution of activities of the project, Financial
management and reporting.
Operational supervision (nursery, farming, harvesting, and
sales),Coordination , control with partners, suppliers, and buyers,
Monitoring and evaluation of project outcomes, follow up , use leadership .
The company will engage the Project Manager , Accountant, Agronomist
experienced in their field the salary are in Rwf the company will pay them
each month.
Human Resources:
Skilled employees trained in coffee cultivation and post-harvest handling
ensure adherence to best practices.
8.FINANCIAL PLAN
Startup investment &working (capital ) needed
Green yield company will need to start activities and will need sufficient
cash flow to run it’s activities for the first year.
The investment and other working capital needed by the project are
as follows:
8.1 Contribution from company : of the company in implementation
(cash ) : 6 600 000frw
8.2 Loan :The company will request the loan of 43 614 550 frw in the bank,
company will request a loan which will be reimbursed for 6 years as term.
And will need to pay monthly the debt of 617 872 frw each month until the
end of 6 yea.
Case of loan :

29. 25
When participate in land purchase the funding got will be considered as
loan to be reimbursed after 6 years , from first harvesting period .company
will continue to pay some fees in installment while paying the funding
taken from funder in buying lands , and financing first activities in
implanting plantations of organic coffee cherries in the area.
Money used for buying land will be considered as loan of green yield ltd
toward funder or towards equity investors, these amount due will continue
to be deducted from sales of coffee , fruits until the period when the total
debt will be reimbursed.
8.3 Case of equity investor:
When investor fund green yield ltd to avail land with equity funding , the
cost invested will be considered as loan to be paid for 6 years after paying
the loan ,the agreement will suggest what to do after, if investor can take
equity in the company or not .the two parties can rely on (SAFE ), or other
types of agreement.
8.4 Availability of land : the land to be used in coffee cultivation will be
purchased , where company plans to buy 14 ha , 1ha will be purchased at
price of 2000 000 Frw.
The team in charge of buying land , negotiate the land will be engaged by
management team of project .
8.5 Total Project Investment
The total cost of the project includes both land acquisition and all critical
investments required for establishing and managing the coffee farm.
The investment will be sourced from the following:
 Funder contribution (preferably in the form of a soft loan)
Green yield ltd contribution (equity or in-kind such as existing land,
infrastructure, or equipment: 2ha of land .
National agency subvention 3000 000 frw as cash .

30. 26
Partnership of green yield ltd and funder
Green yield ltd plans to request fund from banks , the funding will be
invested in plantation ,land acquisition .
8.6 Partnership to be registered
Company’s partnership will be officially be registered , green yield ltd will
work in registered partnership, according the law related to partnership in
business used in the country.
8.7 INVESTMENT NEEDED
To successfully implement and scale the organic coffee farming project,
Green yield ltd seeks strategic investment to cover the essential capital
expenditures, operational costs, and working capital necessary for
sustainable production.
Total Project Investment
The total cost of the project includes:
-Acquisition of 16 hectares of new land (in addition to the already
available 2 hectares),Development of a coffee Nursery since April 2025,
which will be planted in January 2026
 Planting and maintenance of 48,000 plants of organic Bourbon
Arabica coffee trees, Procurement of tools, irrigation systems, and
agricultural inputs.
 Labor, logistics, and transportation costs for organic manure and
coffee cherries, Other operational and contingency costs.
Sources of Investment
The project will be financed through a combination of:

31. 27
Funder Contribution:
Sought in the form of a soft loan or equity funding, to support long-term
sustainability of the farm.
Green yield Ltd Contribution:
Equity or in-kind investment, including:
The existing 2 hectares of land, technical knowledge and operational
management.
8.8 Other Support in the project : The country’s agency in charge of
exportation promised Green yield ltd the subvention in cash as working
capital , 3000 000 Frw , and the company decided to use this money in
running quick activities like salary for new employees , nursery,…for the
first year of the project.
8.9 Key Investment Components
Component Purpose
Land Acquisition (16 ha) Secure suitable land for coffee expansion
Coffee Nursery Setup Raise 48,000 organic seedlings on-site
Organic Coffee Planting
Prepare land, transplant seedlings, and
ensure proper spacing and care
Compost and Organic
Fertilizer
Source and transport cow manure from
nearby farms
Irrigation System
Purchase and install water pumps and pipes
for dry season irrigation

32. 28
Component Purpose
Tools and Equipment
Agricultural hand tools and protective gear for
staff
Pest and Disease Control
Procure organic insecticides and plant health
materials
Harvesting and Post-
Harvest Handling
Hiring labor, providing baskets, and storage
for cherries
Transportation
Vehicle or motorcycle for transporting
compost and coffee cherries
Other Operating Costs
Administrative, logistical, and unforeseen
expenses.
8.10 Investment Outcome
The funds will allow Green yield ltd to:
- Establish a fully operational 16 hectare organic coffee plantation
- Produce and supply 144,000 kg of coffee cherries annually
- Generate over 72 million RWF in annual revenue based on current market
prices
Lay the foundation for Phase 2:

33. 29
Building its own coffee washing station after 6 years of running activities in
its coffee plantations but supplying to other privates owners of coffee
washing station
Funders : will be the bank, or other funder . company plans to request
loan from the bank for funding this project or request using other source of
financing like equity investor.
Green yield ltd
8.11 Income statement for green yield ltd 31december 2029
Description Amount (RWF)
Cash received from coffee cherries sales 72,000,000
Other income (e.g., local sales, training) 0
Total Operating Inflows 72,000,000
Payments for:
Description Amount (RWF)
Labor (land preparation, plantation) 1,600,000
Inputs (fertilizers, chemicals) 1,300,000
Salaries (staff and workers) 2,440,000
Marketing certification 1,200,000
Transport (coffee cherries) 2,300,500
Coffee nursery raising 3,400,550
Strawing Themeda grasses 2,000,000
Planting Themeda 2,600,000
Cow manure transport 2,000,000
Irrigation tools repair 1,560,000
Plantation development (trees, fencing ) 6,000,000
Insecticides 1,400,000
Organic compost 2,311,500
Total Operating Outflows: 23,112,550
Net Cash Flow from Operating Activities 48,887,450

34. 30
Green yield ltd
Cash Flow Statement for the Year Ended December 31, 2029
Category Amount (RWF)
Cash Flows from Operating Activities
Cash received from coffee cherries sales 72,000,000
Other income (e.g., local sales, training) 0
Total Operating Inflows 72,000,000
Payments for:
– Labor (land preparation, plantation) 1,600,000
- inputs (fertilizers, chemicals) 1,300,000
– salaries staff , workers 2,440,000
– marketing certification 1,200,000
– transport coffee cherries 2,300,500
Coffee nursery raising 3,400,550
Strawing themeda grasses 2,000,000
Planting themeda 2,600,000
Cow manure transport 2,000,000
Irrigation tools repair) 6,000,000
Tools repair ) 1,560,000
Insecticides 1,400,000
Organic compost 2,311,500
Total operating out flow : 22,014,550
Net cash flow from operating activities 49,000,000
Cash flow from investing activities 9,600,000
Land acquisition 25,000,000
Equipement purchase 5,000,000
Plantation development (trees) 6,000,000
Total investing out flow : 36,000,000

35. 31
Category Amount (RWF)
Cash flow from financing activities
Loan received from Agri bank: 43,614,550
Subvention received : 9,600,000
Total financing in flows : 53,214,000
Net cash from financing activities: 47,100,000
Net increase in cash : 59,714 000
Opening balance : 0
Closing balance : 59,714 400
Green yield ltd
Updated Balance Sheet as of December 31, 2029
(Currency: Rwandan Franc – RWF)
ASSETS RWF
Current Assets
Cash and cash equivalents 24,214,000
Prepaid services (e.g., training, support) 1,000,000
Input stock (seedlings, fertilizer) 3,000,000
Total Current Assets 28,600,000
Non-Current Assets
Land (acquired) 25,000,000
Land (inherited or owned earlier) 4,000,000
Plantation development (planting, fencing, etc.) 18,000,000
Equipment & tools 6,000,000
Total Non-Current Assets 53,000,000
TOTAL ASSETS 81,214,000
LIABILITIES & EQUITY RWF
Current Liabilities
Payables (input suppliers, etc.) 2,000,000
Wages payable 1,000,000
Total Current Liabilities 3,000,000
Non-Current Liabilities
Bank Loan (long-term) 43,214,550
Total Non-Current Liabilities 43,614,550
Equity

36. 32
LIABILITIES & EQUITY RWF
Owner’s equity (cash invested) 21,000,000
Government subvention (grant) 9,600,000
Total Equity 30,600,000
TOTAL LIABILITIES & EQUITY 81,214,000

37. 33
( Annex)
Green Yield Lt
Pitch Deck
1. Business Model
Green Yield Ltd is an agribusiness company focused on the production and
sale of organic Arabica Bourbon coffee cherries. We are farmer-producers
operating in a coffee-favorable region in Rwanda, and we directly supply
our harvest to coffee washing stations (CWS) through a B2B model.
We aim to tackle the scarcity of coffee trees in our area by investing in
large-scale planting, job creation, and sustainable rural development. By
producing organic coffee, we contribute to employment generation, rural
retention of youth, and increased agricultural productivity.
2. Problem & Solution
 Lack of coffee tree plantations despite a climate suitable for Arabica
Bourbon coffee.
 Limited local job opportunities, causing rural-to-urban migration.
Solution
 Establish and expand organic coffee plantations.
 Supply cherries to local CWS buyers.
 Create employment in rural areas through contract farming and
agribusiness operations.
3. Customers & Go-To-Market Strategies
4. Target Customers
 3 confirmed buyers: owners of local coffee washing stations who
have expressed interest in sourcing coffee cherries.

38. 34
Customer Relationship
Direct B2B communication via WhatsApp, email, and in-person visits.
Price negotiations and delivery logistics managed directly with buyers.
Delivery
Coffee cherries will be transported by hired vehicles from plantations to
nearby washing stations.
4. Product & Operation
Product
Organic Arabica Bourbon coffee cherries.
Operations Timeline
2025: Nursery development.
2026: Start plantation with 48,000 coffee trees across 3 sectors in [District
name], [Province name], Rwanda.
2029: Targeted full-scale harvest and supply.
5. Key Resources
Human Resources: Agronomist, field technicians, accountant, field officers.
Assets: 2 hectares of land owned; additional land under consideration.
Technology: WhatsApp, email, in-person coordination.
6. Key Activities
Nursery management & coffee planting.
Coffee farming operations.
Harvesting & logistics.

39. 35
Buyer engagement and price negotiations.
7. Partnerships
 2 corporate partners sourcing fresh produce from rural farmers.
 Working toward Mou with CWS buyers (currently in draft stage).
 Support from national export agency (subvention received).
 8. Market Opportunity
 There is strong local demand from existing CWS for organic coffee
cherries.
 Rwanda’s growing specialty coffee market opens export potential in
the medium term.
9. Traction
 Nursery already established with 48,000 coffee trees planned.
 3 interested buyers in place.
 Initial funding from passion fruit business and national agency
subvention.

 10. Financials & Funding
 Revenue Target
 2029 projected revenue: RWF 72,000,000
Funding Requirements
 Total funding needed: RWF 43,614,550
 Use: Plantation expansion, operational costs, labor, transport, and
equipment.
Funding Sources So Far
 RWF 3,000,000 grant from national export agency.
 Initial investment from previous passion fruit farming activities
 Loan Repayment Plan

40. 36
 Seeking loan with 6-year repayment schedule.
Funding Requirements
We are seeking a total of RWF 43,614,550 to expand our operations.
Use of Funds
Activity Estimated Cost (RWF)
Land acquisition (14 ha) 25,000,000
Land preparation & planting 10,500,000
Personnel & labor (setup phase) 4,200,000
Tools, materials, equipment 2,000,000
Transportation & logistics 800,000
Administrative & operational 714,550
Total 43,614,550
Assets Owned
 2 ha of land already owned by Green Yield Ltd.
Total Coffee Plantation Area (by 2026)
 16 ha of organic coffee:
o 2 ha existing
o 14 ha to be acquired with requested funds
Loan Proposal
 Seeking a loan of RWF 43,614,550.
 Planned repayment over 6 years, aligned with projected revenue
starting from 2029.
Other Funding Sources

41. 37
 RWF 3,000,000 grant from the national export agency (already
received).
 Revenue reinvested from previous passion fruit business (2024).
11. Team
 Founder: Bachelor’s in Veterinary Medicine, experienced in
agribusiness and animal health.
 Co-Founder: Bachelor’s in IT.
 Other Members: Secondary school graduates with experience in
operations and management.
12. Future Vision
By 2029, Green Yield Ltd aims to be a leading rural supplier of high-quality
organic coffee cherries, contributing to Rwanda’s coffee sector and
improving rural livelihoods through sustainable agricultural employment.
Legal Disclaimer Section (End of Business Plan)
Disclaimer & Terms of Use
This business plan is provided as a general template for informational
purposes only. By purchasing or downloading this plan, you agree not to
reproduce, resell, or redistribute it without permission. This document does
not constitute legal or financial advice. All users are responsible for
customizing the content to reflect their actual business model, financials,
and local regulations
UWAYEZU Sylvio
Manager