Learn real-life best tips in this overview. The archive with audio is available at http://www.icohere.com/webinars.htm

1. Web Conference Chat OR Tweet #icohere What Is Your Reaction To This? “...The concept of community has caused infinite debate, and sociologists have yet to reach agreement on a definition of the term. There were ninety-four discrete definitions of the term by the mid-1950s… The word is often used to refer to a group that is organized around common values and social cohesion... The word can also refer to a national community or global community.” [Adapted from Wikipedia]

2. Web Conference Chat OR Tweet #icohere What Word Do You Use to Describe Online Your Community Goals? Source: Wikipedia, 2008.

3. Creating Collaborative Communities Bring Your World Together For Learning and Innovation™ Communities of Practice — Tips for Success Lance A. Simon, iCohere LaDonna Coy, Learning for Change Margie Sheffer, HSMAI Robyn Moulding, iCohere

4. Housekeeping Connection Recording © iCohere, Inc. Audio options Twitter stream – Hash #icohere Archive Chat & Twitter throughout!

6. Margie member since 1974

7. On staff since 1995

8. Supports 375 vol. Board mbrs

10. Social & Learning Networks

11. Communities of Practice

13. The More Things Change… Keep the User Interface simple and easy-to-use. Add features as users ask for them. Try as much as you can to have the same tool available to all communities. Provide central registries of business and personal topics. Don’t expect a lot of quality content too soon. Draw to communities people who are committed to the care and nurture core competency and knowledge. Ensure that all conferences or notes have owners – sponsors and moderators. Allow people to be human, to express and be themselves in the electronic environment. The social networks that form have a solid foundation of trust. Create policies that bless and temper the use of the collaborative technology. Embed the use of the tool into your daily work processes and job descriptions. Text adapted from http://tinyurl.com/aeonxd

14. DEC VAX Notes, 1985 Screenshot source: Dante Tucker, 2009.

15. I’m On Community Overload!

16. What is a Knowledge Community (CoP)?(Try this as an elevator speech) A web site… Outfitted with a key set of integrated online tools… Conscientiously designed & facilitated towards a specific mission… Focused on enhancing the knowledge & connection of its members… …and its sponsor(s)!

18. Facebook

19. Google [Wave]

20. LinkedIn

21. Ning

23. Groupsite

24. Higher Logic

25. iCohere

26. Mzinga

27. Ramius

28. SharePoint

29. Socious

31. Community Tools (more!) Link Libraries Calendar Search Database Forms Section 508 Public Content Media Player Web Conferencing Tagging & Ranking

32. Snapshot: Associations & Web 2.0 50% -- “Monitor Blogs” 30% -- “Have Social Networking” 25% -- “Have a Blog” 15% -- “Have wiki” Source: Virginia Association of REALTORS, 2008.

34. 35% -- LinkedIn*, 50% mbrs only, avg. 264 /group

35. 25% -- Other & Custom(MySpace, Flickr, Twitter, YouTube, Plaxo, Homegrown)* 95%+ LinkedIn Free accounts Source: Virginia Association of REALTORS, 2008.

37. CoP Tip #1: Know YOUR Goals… YOU want/need to… Provide more “Value” Generate/protect revenues Balance Facebook, LinkedIn Launch new services Enhance existing listervs, boards, web site

39. CoP Tip #1: Know YOUR Goals… YOU want/need to (more)… Support committees Support chapters Support affiliates Respond faster to requests Reduce CO2 impact

40. CoP Tip #1: …and Know THEIR Goals! MEMBERS want/need to… Reduce travel expenses Reduce time out of office Keep innovating Stay competitive Sharpen professional edge Reduce CO2 impact

41. Mission: Aging-Friendly Communities Source: Community Strengths, 2009.

42. CoP Tip #2: To Life (Cycle)!

43. “Business Dimension” How should we measure ROI* for our collaboration efforts? What pricing model should we use, if any? What ongoing investments (programs, staff, budget) should we plan for? * Return on Investment

45. Technology

46. Finance

47. Events

48. Membership

49. Professional Dev.

50. Communications

51. Chapters & Affiliates

53. Product & services revenues

54. Branding

55. Communications

56. Exposure

57. Feedback

58. Loyalty

60. Sponsor logos ($200 & up)

61. Exhibitor booths ($700 & up)

63. …and Sponsor-led eventsPackages – Get Creative!

65. “Social Dimension” “Party Planner” model: Invitations, decorations, refreshments, etc. What kinds of interactions are we looking for? How do we encourage engagement? How do we blend live webinars, face-to-face events, and community activities?

67. Invitations (marketing)

68. Decorations (design)

69. Hosts / Hostesses (facilitators)

70. Food & Drink (key resources)

71. Entertainment (events)

73. HSMAI Chapter Leaders

74. Discussions

75. Judging Sheets Data Gathering Tool

77. Some Free, Some Fee

78. Combine with Resources, Chats, Boards, Forms

79. More speakers, specialized content

80. Archives available immediately

81. Re-use/re-purpose/re-chunk information

83. “The Long Tail” Content Opportunity “The phrase ‘The Long Tail’ (as a proper noun) was first coined by Chris Anderson in an October 2004 Wired magazine article to describe the niche strategy of businesses, such as Amazon.com or Netflix, that sell a large number of unique items, each in relatively small quantities.”Source: wikipedia, 2009. Picture Source: Hay Kranen / PD

84. Source: http://eventprofs.pbworks.com/Archive+-+July+9%2C+2009

85. “The Bell Curve” Content Opportunity Learning & Connection-making  “The phrase ‘The Long Tail’ (as a proper noun) was first coined by Chris Anderson in an October 2004 Wired magazine article to describe the niche strategy of businesses, such as Amazon.com or Netflix, that sell a large number of unique items, each in relatively small quantities.”Source: wikipedia, 2009. Promos Content Chat Q&A Time 

86. “The Bell Curve” Content Opportunity Learning & Connection-making  “The phrase ‘The Long Tail’ (as a proper noun) was first coined by Chris Anderson in an October 2004 Wired magazine article to describe the niche strategy of businesses, such as Amazon.com or Netflix, that sell a large number of unique items, each in relatively small quantities.”Source: wikipedia, 2009. Discuss Prepare Focus Discuss Feedback Refine Promos Content Chat Q&A Time 

87. CoP Tip #4: Think Local, Act Global! Contact ASAE or others for potential int’l affiliates Minimize live session attendance requirements Support user interface translations Automate time zone sensing Consider translation of key training materials, resources Offer VoIP/Skype for presentations & team meetings

88. Creating Collaborative Communities Bring Your World Together For Learning and Innovation™ Margie ShefferHSMAI (219) 962-7705 msheffer@hsmai.orgwww.hsmai.org Q&A LaDonna CoyLearning for Change (918) 473-6789coyenator@gmail.com Lance A. SimoniCohere, Inc. (202) 870-6146 lance@icohere.com Robyn MouldingiCohere, Inc. (925) 256-4343 x124 robyn@icohere.com

89. iCohere Webinar Series Survey Quick Easy Anonymous Please… Do it now!