The document discusses plans for launching a new sports shop business in Aizu, Japan. It identifies several key points: 1) The business will help the local community by sponsoring sports events, increasing the number of sports players, and developing local sports talent. 2) Innovative launch ideas include becoming a top shop for sports goods selection, creating a business plan, advertising on TV and websites, hiring a celebrity spokesperson, and hosting family-friendly grand opening events. 3) Advertising strategies will include signs, flyers, a website, and 24/7 phone support to provide customers easy access to product information. The slogan will be "Business for Customer."

2. A. Why is it important to launch this
business? Identify three ways in which
this business might help the local
community?
We want to manage the sports shop in Aizu. To launch this business is
very important. Because the sports shop is few in Aizu. I feel
inconvenience when we buy sports goods. We launch this business to
solve this problem. I sell various sports goods to become popular
among people of all ages. We think that this business might help
the local community. We have three ways.
1.We sponsor various spots events. For example, we are going to
hold the Championship baseball. I think that this event activates
the local community.
2.If the number of sports players increases, the resident might
become intimate.
3.If we sponsor many various spots events, a lot of famous sports
players might grow up.

3. B. Ideas for launching this business.
Identify 5 innovative things you might
want to do for developing this
business.
We will launch business. We have something to think about this. The
grand opening for us business is a chance to introduce us business
to the public, obtain new customers and kick-start us earnings. We
don't want to fail. So we think that 5 innovative things we might
want to do for developing this business.
1.Our business aim to become shop of top of Japan at selection of
goods. Various guests come to a store.
2. We write a business plan. For a business to be successful and
profitable, the owners and the managing directors must have a clear
understanding of the firm's customers, strengths and competition.
3. We put on a commercial on the television and web. So residents
can know this business, and they come to a store.
4. To advertise the shop, a famous entertainer is appointed.
Various people are interested in our shop.
5. We pack your grand opening with activities and entertainment.
We provide activities for children, music for adults, games, prizes
and giveaways.

4. C. How should your business
reach out to the potential
customers?
What might be some of the ways you will advertise your
company. The staff in our shop makes a signboard and
advertising dispersal.
The where to make contact is recorded in the signboard.
The where to make contact is firmly described clearly in
advertising dispersal.
Our sports shop basically contacts the customer by the
telephone. The customer should not worry about time because
our sports shop responds the telephone for 24 hours.
Besides, our sports shop is making the homepage.
Details in the sports shop can be examined at any time on the
homepage.If the report is necessary, it is possible to tell
it from the personal computer with mail.
Thus, our sports shop contacts with customer in mail personal
computer and telephone.

5. D. How should you advertise your products? Develop a
proper advertising
strategy to market your product to the local
community.
Write a slogan for your advertisement.
The first method is informing to the consumer existence and
information on our shops with advertising dispersal and the
signboard.
Profitable service and the price of the sports shop are
filled in on advertising dispersal and the signboard.
Thus, a profitable price and service will be appealed to the
consumer and we wait for the telephone from the customer.
The second method is making the homepage in internet of the
sports shop that we manage. Prices of the sporting equipment
such as the baseball tool,the tennis rackets are recorded in
the homepage. Thus, it can inform the consumer of
information.
The environment that contacts the customer easily by these
two
methods is made. Our slogan is business for customer.

6. E. How could the University of
Aizu assist your business?
Explain elaborately.
What University of Aizu assist your business is
education side mainly.For example, it is English
education.English is essential to bussiness.Because
the reason is because you must work as the overseas
consumer in a target in the modern society.When I
say what the English education of Aizu University
was useful. For example,practice hearing English by
the class of listening and reading.I acquired the
ability that talked with an overseas visitor. and I
acquired ability to read a sentence.In addition, I
wore the most important ability to convey one's
opinion by the class of Speaking and Writing.

7. F. What are the resources you need to start the
business? Do you need to employ people, do you
need furniture, computers for your store, etc?.
Identify everything that you need.
At first money is necessary to do what. The reason is
because much money is necessary to buy a computer
to employ a person. Second it is land to build a
shop to be necessary. I think that it is very
important to purchase land. For example, the
visitor does not come even if I buy land for the
place with a little pedestrian
traffic and I feel it and do not think that a visitor
is inconvenient even if too small to visit it in a
shop. It is to contract with a construction company
to build a shop to be necessary next. I think that
it leads to the growth of my company to contract
with an excellent company.

8. G. Give an example of a company who sells
similar products in the market. How do they sell
their product. Do an internet search for what
they sell, the prices, discounts etc they offer
etc and report it here.
For example, it is XEBIO which is big sports
outfitter. I really go in XEBIO, and there is the
experience that bought an article for,; but their
sales system an
d the discount to offer:
・I make a reward card and it discounts it and gives
a service if a point accoumulates to some extent.
I will think that a consumer will come to this shop
again if I make it such a method.
・With many articles, article making even is very
good.
Oneself whom a consumer does not have in other shops
can let you think that an appropriate thing is
found if I do it in this way.