William Randolph Hearst had a vision for the International Magazine Building to have architectural character and reflect the public nature of his publications. The building was designed by Joseph Urban and structurally reinforced for an unfinished office tower. In 2000, the Hearst Corporation consolidated their New York-based employees across 10 properties. Lord Norman Foster believes surroundings directly influence quality of life. The new Hearst Tower received a Gold LEED award for various sustainable design elements and systems that promote energy efficiency, water conservation, air quality, and use of sustainable materials.