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Andrew Pappas

  Mel Raab

 James Wang
The Problem


1) Quality control of food at mid-tier restaurants
     Not an exact science
     Different cooks have different internal time clocks
2) price vs quality of the line cook battle
3) Non-streamline and efficient food prep style
4) Meat Shrinkage/ Nutrient lost
5) Poor Shelf-life of meat products
6) Unhealthy frozen food options
The Solution


COCKY FOODS Sous-vide process
  Quality control
  Stream-line process
  Labor cost cut
  Taste better
  Decrease meat shrinkage
  Increase nutrimental value
  Increase Shelf-Life
Story Board
Marketing


Target Market:
  Restaurants
  Consumer Sales
  Food Service

Marketing Strategy
  Create an demand with food/meat distributors’ clients
  Trade Shows
  Social Networks
Market Research


Jack Hubbs – President of two supermarket chains
  Demo for high –wage income earners
Robert Bernhard – College foodservice Director
  Campus want fast cooking and great food to show off
Tang Ho – Owner of family chain restaurants
  Cut cost and stream line operations
Cindy Hamilton – Director of Nutrition at Clinic
  Hospital use current frozen dinners,. They want better
  options , especially using their hardly used kitchens
Market Size Assessment
   Food Industry – 568.79 Billion Dollars

         Casual Dining Restaurant –
         23 Billion Dollars

           Prepackage Food –
           9.5 Billion Dollars

     Value Added Meat – 2.1 Billion

   Cuisine Solutions – 47 Millions dollars

          Cocky Foods - ????
Competition


Other Sous-vide Distributors
  Cuisine Solutions
Our Advantage
  We are distributing an unfinished product. Therefore the
  cooks can transform the meat into many dishes.
  Targeting other markets
Management Team


Andrew Pappas
  mechanical engineer with experience in the alternative
  energy, medical device, and military contracting industries,
  including venture capital-funded startup experience
Mel Raab
  Experience in aerospace, consumer electronics, large and
  small business. He has three engineering degrees and two
  contractor's licenses
James Wang
  Bio-engineer with experience in the corporate marketing
  business. Has startup experience
Project Status


Present:
  Pricing models/ revenue forecast
  Customer search
  IP Process research/ Process design
Future:
  Establishing Home base
  Establishing Demonstration/ entry to market
Contact Information


              Email us at:
vitruvian-project@googlegroups.com

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Cocky foods presentation jw edit930

  • 1. Andrew Pappas Mel Raab James Wang
  • 2. The Problem 1) Quality control of food at mid-tier restaurants Not an exact science Different cooks have different internal time clocks 2) price vs quality of the line cook battle 3) Non-streamline and efficient food prep style 4) Meat Shrinkage/ Nutrient lost 5) Poor Shelf-life of meat products 6) Unhealthy frozen food options
  • 3. The Solution COCKY FOODS Sous-vide process Quality control Stream-line process Labor cost cut Taste better Decrease meat shrinkage Increase nutrimental value Increase Shelf-Life
  • 5. Marketing Target Market: Restaurants Consumer Sales Food Service Marketing Strategy Create an demand with food/meat distributors’ clients Trade Shows Social Networks
  • 6. Market Research Jack Hubbs – President of two supermarket chains Demo for high –wage income earners Robert Bernhard – College foodservice Director Campus want fast cooking and great food to show off Tang Ho – Owner of family chain restaurants Cut cost and stream line operations Cindy Hamilton – Director of Nutrition at Clinic Hospital use current frozen dinners,. They want better options , especially using their hardly used kitchens
  • 7. Market Size Assessment Food Industry – 568.79 Billion Dollars Casual Dining Restaurant – 23 Billion Dollars Prepackage Food – 9.5 Billion Dollars Value Added Meat – 2.1 Billion Cuisine Solutions – 47 Millions dollars Cocky Foods - ????
  • 8. Competition Other Sous-vide Distributors Cuisine Solutions Our Advantage We are distributing an unfinished product. Therefore the cooks can transform the meat into many dishes. Targeting other markets
  • 9. Management Team Andrew Pappas mechanical engineer with experience in the alternative energy, medical device, and military contracting industries, including venture capital-funded startup experience Mel Raab Experience in aerospace, consumer electronics, large and small business. He has three engineering degrees and two contractor's licenses James Wang Bio-engineer with experience in the corporate marketing business. Has startup experience
  • 10. Project Status Present: Pricing models/ revenue forecast Customer search IP Process research/ Process design Future: Establishing Home base Establishing Demonstration/ entry to market
  • 11. Contact Information Email us at: vitruvian-project@googlegroups.com