The Coca-Cola Company was established in 1886 in Atlanta, Georgia by John Stith Pemberton. He invented Coca-Cola syrup and sold it as a fountain beverage at a local pharmacy. In 1891, Asa Griggs Candler acquired the formula for Coca-Cola and founded the Coca-Cola Company as a major business. Today, Coca-Cola produces over 3,500 beverage products and operates in over 200 countries. Its flagship product is Coca-Cola soft drink, but it also produces brands like Fanta, Sprite, and Dasani water. In recent years, Coca-Cola's annual revenue has exceeded $40 billion and net profit has exceeded $8 billion.

2. 5
MEMBERS

3. JINDO NGUYỄN
NGUYỄN XUÂN HIỀN

4. THE COCA-COLA
COMPANY
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5. PART 1
THE HISTORY OF ESTABLISHMENT
OF THE COCA-COLA COMPANY
PART 2
THE PRODUCTS OF THE COCA-COLA COMPANY
PART 3
COCA-COLA’S OPERATION AND REVENUE IN THE RECENT YEARS
PART 4
THE VISION AND STRATEGY OF THE COMPANY
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9. ASA GRIGGS CANDLER
(1851 – 1929)
THE FIRST BOSS
OF COCA-COLA
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10. John Stith
Pemberton
(1831 – 1888)
Inventor of
Coca-Cola
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11. headaches
???
Test and invent
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12. Pemberton tested and invented
a sort of syrup black as the coffee
This syrup can relieve headaches
..And increase euphoria for user
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13. A casual story…
… happened!
..at Pemberton’s
restaurant
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14. Syrup Coca-Cola
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Soda

15. The appearance of
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Coca-Cola !!!

16. Coca-Cola is really soft drinks
that can serve the majority of consumers.
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17. At that time, Pemberton got difficulties in
business and owed a lot of money
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18. Candler enjoyed the special brown beverage and he
can not forget it.
Candler was reckless and assertive copyright buy out
formula with mixing Coca-Cola for $ 2,300 in 1891.
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19. In 1892, Candler invested all of capital that he saved
after nearly 20 years of business to set up beverage
company Coca-Cola.
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20. THE PRODUCTS
OF THE COMPANY
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21. MORE 3500
PRODUCTS
OPERATE IN MORE
THAN 200
COUNTRIES
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22. THE FIRST PRODUCT
COCA-COLA
SOFT DRINK
 was first introduced in
1886
 the biggest-selling soft
drink
 the best product in the
world
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23. MANY BOTTLED STYLES
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24. THE SECOND PRODUCT
 available in Europe
since the 1940s
 was first introduced
in the United States
in 1960
 bright color and bold
fruit taste
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25. Some kind of popular Fanta
Fanta Orange
Fanta Strawberry
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Fanta Sarsi

26. THE THIRD PRODUCT
 is pure mineral water
 refreshing, pure and
cool
 convenient to take
along when going
away
 help you embrace your
life with a fresh and
optimistic outlook
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27. PART 3
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28. THE OPERATION OF
THE COMPANY
REVENUE AND
PROFIT
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29. THE OPERATION OF THE COMPANY
 the most famous and largest company in the world
about manufacturing drink
 sell more one billion bottles per day to more 20
millions customers
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30. With 275 subsidiary companies
operate to base on M & A form
and franchise
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31. REVENUE AND PROFIT
billion USD
45
40
35
42.7
41.3
37.2
35
30
25
20
15
10
5
0
2009
2010
2011
2012
Year
Revenue of the Coca-Cola in the recent years
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32. REVENUE AND PROFIT
Billion USD
30
25
20
15
Series1
10
5
0
2009
2010
2011
2012
The profit of Coca-Cola in the recent years
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YEAR

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34. THE VISION AND STRATEGY
OF THE COMPANY
PART 4
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35. continue achieving
sustainable, quality
growth.
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36. People
people are inspired to be the best they can be.
Portfolio
Bring to the world a portfolio of quality beverage brands
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37. Partners
together we create mutual, enduring value.
Planet
helping build and support sustainable communities.
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38. Profit
Maximize long-term return to
shareowners
Productivity
Be a highly effective, lean and fastmoving organization
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39. THE STRATEGY OF THE COMPANY
 Focus on needs of our
consumers, customers
and franchise partners
 Get out into the market
and listen, observe and
learn
 Possess a world view
 Focus on execution in
the marketplace every
day
 Be insatiably curious
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