The next morning at sunrise we’re navigating a small boat upstream in search of a jaguar. From the big river we take a left into a smaller river, then a right into a creek and then a right again where we find ourselves in the middle of nowhere. “The first thing we have to do is look for footprints on the river beds,” Ailton says with a low voice, as if he thinks a jaguar will hear us. Just as we decide to call it a day, Ailton suddenly shouts: “There he is!”

1. Close encounter with a jaguar, Page 1
‘Close encounter with a jaguar’
Maarten Schäfer - Author ‘Around the World in 80 Brands’

2. ‘Close encounter with a jaguar
I arrive in Cuiabá, Brazil in the late afternoon and I meet Ailton Lara at the
airport. Ailton lived all his life in this area and has become a wildlife specialist.
“Tomorrow we have an early start,” he tells me when he drops us off at our
hotel. “Don’t forget: long sleeves, a hat, and mosquito repellent.”
It’s 6 am when we drive out of town in the direction of the Pantanal, a wetland
the size of England. The road is straight and the traffic is almost non-existent.
After a two-hour drive, we make a stop in a small town called Poconé where
Ailton stops the jeep near the marketplace. “Here we will buy food and water for
the coming days,” he says when we stroll over the local market.
“One day we will eat beans, rice, and meat, the next day it will be meat, rice and
beans.” I laugh, but at the look at Ailton’s face, I see he’s not joking. But then
again, I never expected this to be a five-star culinary journey.
It’s five in the afternoon when we arrive at the end of the road. “This is it!”
Ailton says cheerfully. I look around but all we see is a river in front of us and
forest on the sides. “This is what?” I ask, as we get out of the car.
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3.
“This is the end of the road, from here on we will take the boat,” Ailton replies.
“Over there is the Puma lodge, where we will stay overnight,” he continues,
pointing in the direction of the woods. There are several lodges around for
birdwatchers, fishermen, nature lovers and people like us, in search of a jaguar.
“Let’s prepare our dinner. Today it will be beans, rice and meat," Ailton says with
a big smile.
The next morning at sunrise we’re navigating a small boat upstream in search of
a jaguar. From the big river we take a left into a smaller river, then a right into a
creek and then a right again where we find ourselves in the middle of nowhere.
“The first thing we have to do is look for footprints on the river beds,” Ailton says
with a low voice, as if he thinks a jaguar will hear us. Just as we decide to call it
a day, Ailton suddenly shouts: “There he is!”
I look in the direction Ailton is pointing, but see nothing. “Look there!” Ailton
says, while pointing at the skies above the forest. “What are you pointing at?” I
ask, “a flying jaguar? The sun has done more damage to your brain than I
thought!” I laugh, “there are only birds up there.” Ailton changes the direction of
the boat and looks at me like a schoolteacher would.
Close encounter with a jaguar, Page 3

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“The birds you see circling up there are vultures, they feed on the carcasses of
dead animals. The Jaguar has made a kill!”
Zigzagging through the labyrinth of rivers and creeks we approach the crime
scene. Slowly we scan the coastline, peering into the forest. “After dinner, he
probably heads for the river for a drink and some sunbathing,” Ailton says. The
joke about beans, rice and meat pops up in my mind.
Then there is this shadow moving in the woods. And it disappears again.
We stop the motor and the boat comes to a standstill. We scan the edge of the
forest in complete silence, but see nothing. Suddenly there he is, 150 kilos of
muscle and teeth staring at us. In amazement we stare back at him. “Wow! This
is a very special moment,” I say softly.
“It sure is,” Ailton replies, “but shouldn’t you take a picture?”
Close encounter with a jaguar, Page 4

5.
Maarten Schäfer
Author - ‘Around the World in 80 Brands’
Founder - CoolBrands People
Close encounter with a jaguar, Page 5