This document outlines a proposed cereal advertisement featuring famous skateboarder Tony Hawk. The ad would show teens skateboarding in the background while one approaches the camera to explain why people should buy the cereal before skating off. A minimal budget and team of students are listed to fulfill roles such as director, producer, audio, and editing. Popular cereals like Fruit Loops and Cheerios are identified as similar competing products.

2. INTRO

3. SIMILAR PRODUCTS
• FRUIT LOOPS
• CHEERIOS
• RICE BUBBLES
• NUTRI GRAIN
• RAISIN BRAND
• LION CEREAL

4. TARGET AUDIENCE

5. CORRECT STATION FOR AD

6. SIMILAR ADVERTISING
• MR T CEREAL AD- HTTPS://WWW.YOUTUBE.COM/WATCH?V=JOPTQ0YE1NU

7. LEGAL/ETHICAL ISSUES

8. WHAT IS YOUR AD IDEA?
• STARTS OFF WITH TEENS IN THE BACKGROUND SKATING YOU HEAR ONE OF
THEM WALK TOWARDS YOU AND HE EXPLAINS WHY YOU SHOULD BUY THE
CEREAL THEN AFTER THAT HE SKATES OFF.
• WE CHOSE TONY HAWK BECAUSE HE IS THE MOST FAMOUS SKATER IN
HISTORY.

9. SCRIPT
BACKGROUND MUSIC-
HTTPS://WWW.YOUTUBE.COM/WATCH?V=WGQ7QOCDFYQ

10. RESOURCES NEEDED
• BOOMPOLE
• SKATEBOARD
• PEOPLE IN THE BACKGROUND

11. SCHEDULE + BUDGET
• BUDGET BEING A WHOOPING £0
• DATE TBD

12. TEAM ROLES
DIRECTOR- LUKE MILLER
PRODUCER- JACK SPARLING
AUDIO- ALEX PATRICK
EDITOR- CAMERON MELVILLE-DAY
GUY HEAVING- CHRIS GAVIN