This document describes the benefits of a "smart cart" that allows for a more convenient and faster shopping experience. The cart uses technology like connecting to a customer's phone and credit card to automatically tally the price of items added to the cart. It can provide discounts, route suggestions through the store, and allow the customer to pay without waiting in line. The store can also collect analytics on customer movements to improve operations and merchandising. In the end, it asserts that using this smart cart will make shopping more enjoyable and save customers time.