The Christian Lacroix brand was founded in 1987 by LVMH. Its first artistic director, Christian Lacroix, established a unique style drawing on Baroque and Hispanic influences. Quickly, Lacroix's colorful, theatrical creations were worn by stars and supported by influential fashion writers. The brand expanded into ready-to-wear, perfumes, and accessories. Today under new leadership since 2010, Christian Lacroix products are sold worldwide across fashion, leather goods, watches, jewelry, home decor and more. The brand strives to continually reinterpret its heritage in a modern, dynamic way.