Circular Distributors Europe Sara lee Launch Sanex Shower Gel

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Caroline Bombart

Sampling Campaign to support the European launch of the new Sanex Shower Gel Campaign included TV, print and sampling across 6 countries.

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Circular Distributors Europe Sara lee Launch Sanex Shower Gel

1. SARA LEE - Launch new SANEX Shower Gel Countries: UK, Germany, Netherlands, France, Spain and Italy Media: TV Advertising, print and samples Results: 21% increase in brand awareness 400K new customers