The document discusses an anti-counterfeiting system that uses social media and bounty hunters to locate counterfeit products. It outlines how the system works, including training and paying bounty hunters, using RFID tags and encryption on products, filing complaints with relevant agencies, and ensuring intellectual property rights compliance. The system aims to curb counterfeiting by making it financially rewarding for bounty hunters to report counterfeits through a competitive bounty process.

1. Anti Counterfeit Solutions Through Social Media
Anti Counterfeit Solutions Through Social Media

2. Stop counterfeiting in its tracks through bounty based rewards.
•Our system signs up bounty hunters to locate counterfeit product. They are rewarded if they find the bounty first.
•The system first educates and trains the user on how it works.
•Once trained, they must validate their age and provide banking information that can be validated
•The system works as an anonymous subscription. The bounty hunter is unknown to all.
•Bounty hunters are paid using Paypal.
HOW IT WORKS
HOT BOUNTIES
BOUNTY HUNTERS
CLIENTS
2012 BOUNTIES ISSUED: $5,743,294
ABOUT
RULES
LANGUAGE
WWW.CHOCKOGAMI.COM
Anti Counterfeit Solutions Through Social Media

3. Otterbox Anti-CoComesee what we have going. Great stuff!unterfieting:
•We will develop a an encrypted RFID tag that gets installed in the next generation product design. (The chip will cost .005¢/unit)
•The Chochogami web site will announce total bounty on the item, then allow the bounty hunter to scan for either a counterfeit vendor or factory.
•GPS Coordinates and logged when scanned.
•A photo is taken and logged when scanned.
BOUNTY:
$300,000
PRODUCT: 2014 DEFENDER
VENDOR: $2,000 FACTORY:$50,000
SCAN TO WIN!
PREV
NEXT
Anti Counterfeit Solutions Through Social Media

4. RFID TAGS
•We issue RFID tags on your products to specific regions of the world. (Valid vendors scan valid product using the same system. Inventory is centralized)
•We embed them in your latest products to keep track and establish valid product.
•Counterfeiters do not have the database to check in/out the product.
SUPER ENCRYPTION
NFC CCOMPATABLE
HIGH SPEED ENCRYPTION
CARRIES UPC CODE
ESTABLISHES WARRANTY SERVICES
Anti Counterfeit Solutions Through Social Media

5. SOCIAL NETWORKING
•Chochogami works with Facebook to release vital information regarding bounties and resolution. (The world now knows what is going on)
•Traffic to the Chochogami website is directed via Twitter and Facebook
Anti Counterfeit Solutions Through Social Media

6. FACTORY INTEGRATION
•Chochogami installs the automation to embed our custom RFID tags in your product. (The world now knows what is going on)
•We control the integration to prevent vendor tampering with product encryption and identification

7. PRODUCT ENCRYPTION
•Our encryption is secure and issued regional rather than global. (The product that go to a specific region of the world must us a group of secret numbers)
•No one knows the encrypted RFID tag numbers including our clients
Anti Counterfeit Solutions Through Social Media

8. REPORTING
•We provide field support to close down illegal operations. (Our team of counterfeit experts are on the ground solving problems)
•We issue video based power point imagery that takes everyone to the scene of the crime. GPS locations, product count, photos,
•Statistics on how many scans were conducted by bounty hunters.
Anti Counterfeit Solutions Through Social Media

9. TRIPS & TRIMS WIPO SERVICES
•TRIPS[trade-related aspects of intellectual property rights]. (We provide services that conform to these rules).
•TIRMS[trade-related investment measures]. Legislative assistance to member countries.
•We provide a private network for our clients so that they can promote their own bounties.
•There are 21 International Treaties in the field of intellectual property that are administered by WIPO. WIPO is subordinate to the WTO.
Anti Counterfeit Solutions Through Social Media

10. 2010 PIRACY RATES
•DEVELOPED COUNTRIES HAVE LESS
•POOR COUNTRIES HAVE MORE
LOWEST PIRACY
UN ITED STATES
20%
JAPAN
20%
LUXEMBOURG
20%
NEWZEALAND
22%
AUSTRALIAI
24%
AUSTRIA
24%
SWEEDEN
25%
BELGIUM
25%
FINLAND
25%
SWITZERLAND
26%
DENMARK
26%
GERMANY
27%
UNITEDKINGDOM
27%
CANADA
28%
NEDERLAND
28%
NORWAY
29%
ISREAL
31%
SINGAPORE
34%
SOUTHAFRICA
35%
IRELEAND
35%
CZECH REPUBLIC
36%
UAE
36%
TAWAIN
37%
FRANCE
39%
HIGHEST PIRACY
GEORGIA
93%
ZIMBABWE
91%
BANGLEDESH
90%
MOLDOVA
90%
YEMEN
90%
ARMENIA
89%
VENEZUELA
88%
BELERUS
89%
LYBIA
88%
AZERBAJAN
88%
INDONESIA
86%
SHRI LANKA
86%
IRAQ
85%
PAKISTAN
83%
VIETNAM
83%
ALGERIA
83%
PARAQUAY
83%
NIGERIA
82%
CAMEROON
82%
ZIMBIA
82%
GUTAMALA
80%
EL SALVADOR
80%
BOLIVIA
80%
CHINA
79%
“Since TRIPS is part of the WTO agreements, developing countries
that want access to the global market through the WTO must accept the TRIPS agreement and integrate its IPR standards into their national legislation”.
Anti Counterfeit Solutions Through Social Media

11. DISTRIBUTION OF FUNDS
•Our system tracks who the first bounty hunter was that found the cash. (Transactions are processed through PayPal with an option to receive the bounty in BitCoins).
•We provide bitcoin anonymity services to our bounty hunters. The final conversion of funds becomes a digital registry.
Step 1 Registered Payment
Step 2 Bitcoin Payment
Anti Counterfeit Solutions Through Social Media

12. FINANCIAL GAINSE ARE DRIVEN BY REPORTING COUNTERFEIT IS
•Our system drives traffic through financial gains. (Greed over powers the benefits of turning a blind eye or supporting these corrupt factions).
•No one knows if they were first to the bounty hence they keep trying to find the next bounty. The only way they know that the bounty has been found is when it gets transferred into their bank account.
Anti Counterfeit Solutions Through Social Media

13. WORLD TRADE ORGANIZATION CLIENT SCREEN
•We track how countries that are governed under WTO –TIPPS Agreements behave.
•Reports are compiled with simplified ranking
•Dispute settlements will be monitored and ranked for successes and failures
•WTO Members will all be notified of the countries ranking
•We provide a 10 point filing to roll up the problem.
Article 63Transparency…………………………………………………...…
Article 65Transitional Arrangements……………………………………….
Article 64 Dispute Settlement……………………………………………….
Article 65Transitional Arrangements……………………………………….
Article 66Least-Developed Country Members……………………………
Article 67Technical Cooperation…………………………………………….
Article 68Council for Trade-Related Intellectual Property Rights……….
Article 69International Cooperation…………………………………………
Article 71Review and Amendment………………………………………….
Article 72Reservations……………………………………………………….
Article 73Security Exceptions……………………………………………….
Anti Counterfeit Solutions Through Social Media

14. OUR 10 POINT PROCESS
•PATENTS: a company must register its patents and trademarks with the appropriate Chinese agencies and authorities for those rights to be enforceable in China.
•COPYRIGHTS: Foreign companies seeking to distribute their products in China are advised to register their marks and/or logos with the China Trademark Office
•FILE COMPLAINTS: We file complaints on our clients behalf with all agencies.
•CHINA CURRENT IPR ENVIRONMENT: China was the number one source of counterfeit products that were seized at the United States border last year. (2013 –Beijing China USA Embassy)
•LARGE SCALE: On average, 20 percent of all consumer products in the Chinese market are counterfeit.(2013 –Beijing China USA Embassy)
•CHINA TRIPS: Since joining the World Trade Organization, China has strengthened its legal framework and amended its IPR laws and regulations to comply with the WTO Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS).
Anti Counterfeit Solutions Through Social Media

15. ROLL UP COUNTERFIET IN CHINA
Anti Counterfeit Solutions Through Social Media
We Draft Complaints: Our team gathers information from system for a specific location. We draft a report with location, and proof for distribution instantly. Reports can be automatically filed within 24 hours of finding a hot spot.
We Make Sure Your Products are Registered: We take information you provide us with and insure that your products are registered properly in China.
We release the bounty when your product rolls out into the market place. The hunt is on to find counterfeit products.

16. State Intellectual Property Office (SIPO) No 6 XituchengRoadHaidianDistrictP.O. Box 8020Beijing, China 1000088Tel: (86.10) 6209-3268Fax: (86.10) 6201-9615Website:http://www.sipo.gov.cn(Chinese/English)
State Administration for Industry and Commerce (SAIC) Trademark Office8 SanliheEast RoadXichengDistrictBeijing, 100820Tel: (86.10) 6803-2233Fax: (86.10) 6801-0463Websites:http://www.tmo.gov.cn(Chinese/English)
National Copyright Administration of China (NCA) 85 DongsiNan DajieBeijing, China 100703Tel: (86.10) 6512-7869 or 6527-6930Fax: (86.10) 6512-7875Website:http://www.ncac.gov.cn
General Administration of Quality Supervision Inspection and Quarantine (AQSIQ) 9 East Ma Dian RoadHaidianDistrict, Beijing, China 100088Website:http://www.aqsiq.gov.cn
Anti Counterfeit Solutions Through Social Media
We File Reports With These Agencies

17. General Administration of Customs6 JianguomenneiDaJieBeijing, China 100730Tel: (86.10) 6519-5243 or 6519-5399Fax: (86.10) 6519-5394Website:http://www.customs.gov.cn(Chinese)
Beijing Customs:http://www.bjcustoms.gov.cn/
Shanghai Customs:http://www.shcus.gov.cn/apec/index
Nanjing Customs:http://www.nj-customs.gov.cn/
Shenzhen Customs:http://www.sz-customs.gov.cn/
Guangzhou Customs:http://haiguan.gzfeihua.com/customs.htm
Tianjin Customs:http://www.tjc.gov.cn/
Ningbo Customs:http://www.nbedi.com/
WE FILE WITH CHINESE CUSTOMS
Anti Counterfeit Solutions Through Social Media

18. ADDRESSING INFRINGMENT IS A 2 TRACK SYSTEM
•LOCAL COMPLAINT: The first and most prevalent is the administrative track, whereby an IP rights holder files a complaint at the local administrative office.
•JUDICIAL: The second is the judicial track, whereby complaints are filed through the court system. (China has established specialized IP panels in its civil court system throughout the country.)
CHINA INTELECTUAL PROPERTY ENFORCEMENT SYSTEM: China established the State Intellectual Property Office (SIPO), with the vision that it would coordinate China’s IP enforcement efforts by merging the patent, trademark and copyright offices under one authority.
•State Administration on Industry and Commerce (SAIC), Trademark Office
Anti Counterfeit Solutions Through Social Media

19. CLIENT BENEFITS -LEGAL
•Sole Sourcing on all Anti-Counterfeiting Efforts.
•Report and Monitor all Legal Remedies under TRIPS
•Filing and Court Management costs become lower through group client funding
•We establish a mutually supportive relationship between the WTO and the World Intellectual Property Organization (referred to in this Agreement as "WIPO"
JUDGES & MAGISTRATES
WTO/WIPO FILINGS
LOCAL LAW ENFORCEMENT
Anti Counterfeit Solutions Through Social Media

20. IP BACKGROUND CHECKS UNDER TRIPS
•We verify that your IP is valid in the country we are working to extinguish. (Provide PTO files for each product).
•We hyperlink your PTO filings with our bounty. Each Bounty has been assigned to a PTO patent, trade mark, or provisional patent.
SECTION 1: COPYRIGHT AND RELATED RIGHTS
SECTION 2: TRADEMARKS
SECTION 3: GEOGRAPHICAL INDICATIONS
SECTION 4: INDUSTRIAL DESIGNS
SECTION 5: PATENTS
SECTION 6: LAYOUT-DESIGNS (TOPOGRAPHIES) OF INTEGRATED CIRCUITS
SECTION 7: PROTECTION OF UNDISCLOSED INFORMATION
SECTION 8: CONTROL OF ANTI-COMPETITIVE PRACTICES IN CONTRACTUAL LICENCES
STANDARDS CONCERNING THE AVAILABILITY, SCOPE
AND USE OF INTELLECTUAL PROPERTY RIGHTS
Anti Counterfeit Solutions Through Social Media

21. EVIDENCE
Article 43.1: The judicial authorities shall have the authority, where a party has presented reasonably available evidence sufficient to support its claims and has specified evidence relevant to substantiation of its claims which lies in the control of the opposing party, to order that this evidence be produced by the opposing party, subject in appropriate cases to conditions which ensure the protection of confidential information.
Article 41.2 : Procedures concerning the enforcement of intellectual property rights shall be fair and equitable. They shall not be unnecessarily complicated or costly, or entail unreasonable time-limits or unwarranted.
Article 41.3: Decisions on the merits of a case shall preferably be in writing and reasoned. They shall be made available at least to the parties to the proceeding without undue delay. Decisions on the merits of a case shall be based only on evidence in respect of which parties were offered the opportunity to be heard.
PART III -TRIPS
ENFORCEMENT OF INTELLECTUAL PROPERTY RIGHTS
Anti Counterfeit Solutions Through Social Media

22. EVIDENCE
Article 43.1: The judicial authorities shall have the authority, where a party has presented reasonably available evidence sufficient to support its claims and has specified evidence relevant to substantiation of its claims which lies in the control of the opposing party, to order that this evidence be produced by the opposing party, subject in appropriate cases to conditions which ensure the protection of confidential information.
Article 45.1,2 : Damages The judicial authorities shall have the authority to order the infringer to pay the right holder damages adequate to compensate for the injury the right holder has suffered because of an infringement of that person’s intellectual property right by an infringer who knowingly, or with reasonable grounds to know, engaged in infringing activity.
The judicial authorities shall also have the authority to order the infringer to pay the right holder
expenses, which may include appropriate attorney's fees. In appropriate cases, Members may authorize the judicial authorities to order recovery of profits and/or payment of pre-established damages eveywherethe infringer did not knowingly, or with reasonable grounds to know, engage in infringing activity.
PART III -TRIPS
DAMAGES

23. Albania
Dominican Republic
Liechtenstein
Saint Kitts and NevisAngola
Ecuador
Lithuania
Saint LuciaAntigua and BarbudaEgypt
Luxembourg
Saint Vincent & the GrenadinesArgentinaEl Salvador
Macao, China
SamoaArmeniaEstonia
Madagascar
Saudi ArabiaAustralia
European Union
Malawi
SenegalAustria
Fiji
Malaysia
Sierra Leone
Bahrain, Kingdom
Finland
Maldives
Singapore
Bangladesh
FranceMali
Slovak RepublicBarbados
GabonMalta
SloveniaBelgium
The Gambia
Mauritania
Solomon IslandsBelize
Georgia
Mauritius
South AfricaBeninGermany
Mexico
Spain
Bolivia,
Ghana
Moldova
Sri LankaBotswana
GreeceMongolia
SurinameBrazil
GrenadaMontenegro
SwazilandBrunei Darussalam
Guatemala
Morocco
SwedenBulgaria
GuineaMozambique
SwitzerlandBurkina FasoGuinea-Bissau
Myanmar
Chinese TaipeiBurundi
Guyana
Namibia
Tajikistan
CambodiaHaitiNepal
TanzaniaCameroonHondurasNetherlands
ThailandCanada
Hong Kong, ChinaNew Zealand
MacedoniaCape Verde
Hungary
Nicaragua
TogoCentral African Republic
IcelandNiger
TongaChad
India
Nigeria
Trinidad and TobagoChile
Indonesia
Norway
TunisiaChina
Ireland
Oman
TurkeyColombiaIsrael
Pakistan
UgandaCongo
Italy
Panama
UkraineCosta Rica
Jamaica
Papua New Guinea
United Arab EmiratesCôte d'Ivoire
Japan
Paraguay
United KingdomCroatia
Jordan
Peru
United States of AmericaCuba
Kenya
Philippines
UruguayCyprus
Korea, Republic
Poland
VanuatuCzech Republic
Kuwait
Portugal
VenezuelaDemocratic Republic of theCongo
Kyrgyz Republic
Qatar
Viet NamDenmark
Laos
Romania
ZambiaDjiboutiLatvia
Russian Federation
Zimbabwe
Dominica
Lesotho
Rwanda
•159 WTO member countries managed under TIPPS rules
Anti Counterfeit Solutions Through Social Media

24. EVIDENCE
Article 43.1: The judicial authorities shall have the authority, where a party has presented reasonably available evidence sufficient to support its claims and has specified evidence relevant to substantiation of its claims which lies in the control of the opposing party, to order that this evidence be produced by the opposing party, subject in appropriate cases to conditions which ensure the protection of confidential information.
Article 45.1,2 : Damages The judicial authorities shall have the authority to order the infringer to pay the right holder damages adequate to compensate for the injury the right holder has suffered because of an infringement of that person’s intellectual property right by an infringer who knowingly, or with reasonable grounds to know, engaged in infringing activity.
The judicial authorities shall also have the authority to order the infringer to pay the right holder
expenses, which may include appropriate attorney's fees. In appropriate cases, Members may authorize the judicial authorities to order recovery of profits and/or payment of pre-established damages eveywherethe infringer did not knowingly, or with reasonable grounds to know, engage in infringing activity.
PART III -TRIPS
STOPPING IT AT THE BOARDER
Anti Counterfeit Solutions Through Social Media

25. EVIDENCE
Article 43.1: The judicial authorities shall have the authority, where a party has presented reasonably available evidence sufficient to support its claims and has specified evidence relevant to substantiation of its claims which lies in the control of the opposing party, to order that this evidence be produced by the opposing party, subject in appropriate cases to conditions which ensure the protection of confidential information.
USA FILINGS: To report an IPR-related trade complaint or get more information, call 1-866-999- 4258. In addition, the Department of Commerce’s Trade Compliance Center (TCC) actively monitors and tracks trade barrier complaints filed by U.S. businesses. As well, the TCC maintains a trade barrier toolkit on its website, which provides comprehensive advice on dealing with trade problems. Companies seeking to file a trade barrier complaint with the TCC may do so online.
FILING COMPLAINTS
Anti Counterfeit Solutions Through Social Media

26. BURDON OF PROOF
•http://en.wikipedia.org/wiki/Anti-Counterfeiting_Trade_Agreement
•http://www.finnegan.com/resources/articles/articlesdetail.aspx?news=27e895ac-592f- 446a-9757-10e2924585ce
•The Best Protection is Prevention
•Though China is a party to international agreements to protect intellectual property (including the WIPO, Berne and Paris Conventions, among others), a company must register its patents and trademarks with the appropriate Chinese agencies and authorities for those rights to be enforceable in China.
Anti Counterfeit Solutions Through Social Media

27. Thank You!
Anti Counterfeit Solutions Through Social Media