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China Going Global Investment Index
A report from The Economist Intelligence Unit
www.eiu.com/ChinaODI2014
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 1
Table of contents
Introduction 2
China’s outbound investment 5
Methodology 7
Full rankings 8
Opportunity 10
Risk 12
Opportunity and risk trade-off 14
Mapping a strategy 14
Change in risk preference 15
Conclusion 17
Appendix – Index structure and data sources 18
China Going Global Investment Index
© The Economist Intelligence Unit Limited 20142
Introduction
In 1984 a group of 11 engineers founded the predecessor to the Lenovo Group—then known as
Legend—with US$25,000 and a plan to resell televisions. In 2005 Lenovo acquired IBM’s flailing
personal computer (PC) business for a whopping US$1.75bn. Since then, Lenovo has grown into the
world’s largest producer of PCs, with operations in more than 60 countries.
That acquisition was the opening shot for China’s outbound direct investment1
(ODI). 2005
marked the beginning of a new era: China’s ODI had previously been minimal compared with foreign
direct investment (FDI); however, that year alone saw ODI jump to US$14bn, from US$2bn in 2004.
It has since skyrocketed to US$163bn in 2013, half the size of FDI. China is now reaching another
turning point, where the hunger for FDI is overshadowed by a push to invest overseas. The Economist
Intelligence Unit (EIU) expects that by 2017 China’s ODI will close in on FDI, to make the country a net
investor in the world.
Today, boosting outbound investment is a national strategy backed by the Chinese leadership,
described using the exhortative phrase “Go Global”. However, challenges for Chinese companies
remain. Deciding how best to allocate resources towards different locations is first among these. To
answer this question, The EIU launched the China Going Global Investment Index in 2013, using a
quantitative approach to rank countries based on their attractiveness for Chinese ODI.
Our 2014 update of the index marks the continuation of our efforts to assist Chinese companies in
their endeavours to expand into the global business community. The index also provides policymakers
with a constructive framework for assessing how to enhance their countries’ position in attracting
Chinese investors.
The basic structure of the index remains unchanged, but two new indicators were added in the 2014
version to reflect the latest trends in China’s ODI.
1
The EIU’s foreign direct
investment data is sourced
from the IMF and based on
balance of payments and
international investment
position statistics.
China's growing overseas investment
(US$ bn; China's ODI in comparison with FDI from 2000 to 2017)
Source: The Economist Intelligence Unit.
0
50
100
150
200
250
300
350
0
50
100
150
200
250
300
350
FDIODI
17161514131211100908070605040302012000
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 3
 Service sector as a proportion of GDP. Transforming the economy towards services-led growth is a
key national reform priority set by the new leadership. As the disposable income and wealth of Chinese
households continue to rise, demand for higher quality services will bolster Chinese companies’
interest in the sector.
 Research and development (R&D) intensity, measured by R&D spending as a percentage of GDP. R&D
intensity measures a country’s potential to develop cutting-edge technology, build brand value and
supply skilled labour, which are attractive traits for Chinese investors keen to move up the value chain.
Highlights from the index include:
 Developed economies generally perform better than developing economies, backed by large market
size, diversified economic structure, strength in intellectual property and low political and social risks.
The US, Singapore and Hong Kong continue to lead the index as the top three destinations for Chinese
ODI.
 Japan’s ranking slips by two places, to sixth. The perception of China has deteriorated over the past
year: Japan has the least favourable view towards China among all of the countries surveyed in 2012 by
a US polling agency, Pew Research. Cooling relations might create additional obstacles in investment
approval and business operation.
 Southern European countries, including Italy, Spain, Portugal and Greece, lag behind other
European countries in the Opportunity pillar, as a result of gloomy growth prospects and weaker
strength in intellectual property development. However, subdued economic performance presents
appealing acquisition opportunities for Chinese buyers, as a result of suppressed valuation.
 The rankings of African and Latin American economies diverge. Countries with stable political and
social environments in general see their rankings improve. Venezuela, Egypt and Libya remain near the
bottom, with worsening rankings.
We also classified all 67 countries that the index covers into four categories, based on their relative
scores in the Opportunity and Risk subindices—two broad pillars that we used to assess a country’s
China Going Global Investment Index
Final ranking (100=Best)
Rank Country Score
1 US 57.5
2 Singapore 54.6
3 Hong Kong 50.2
4 Australia 48.0
5 Canada 46.4
6 Japan 46.2
7 Switzerland 44.3
8 Russia 43.5
9 Taiwan 43.1
10 Norway 42.4
China Going Global Investment Index
© The Economist Intelligence Unit Limited 20144
attractiveness. Conventional wisdom holds that there is a trade-off between opportunity and risk;
however, our assessment indicates that there is a group of countries that offer potential but entail
limited risk.
Netherlands
Norway
Qatar
Singapore
Sweden
Switzerland
Taiwan
UAE
United Kingdom
US
France
India
Israel
Russia
Saudi Arabia
South Korea
Algeria
Angola
Argentina
Azerbaijan
Bahrain
Bangladesh
Colombia
Cuba
Dominican Republic
Ecuador
Egypt
El Salvador
Greece
Indonesia
Iran
Italy
Jordan
Kazakhstan
Kenya
Libya
Morocco
Nigeria
Philippines
Portugal
South Africa
Sri Lanka
Tunisia
Turkey
Venezuela
Vietnam
Chile
Costa Rica
Kuwait
Mexico
New Zealand
Pakistan
Peru
Poland
Spain
Thailand
Australia
Austria
Belgium
Brazil
Canada
Denmark
Finland
Germany
Hong Kong
Japan
Malaysia
Low Opportunity
High Risk
Low Opportunity
Low Risk
High Opportunity
Low Risk
High Opportunity
High Risk
Mapping investment destination
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 5
China’s outbound investment
FDI was a key engine of China’s economic development. With abundant labour supply and supportive
policies, China quickly emerged as a global manufacturing hub, overtaking Germany to become the
world’s largest exporter in 2009. China’s goods exports that year stood at US$1.2trn, more than one-
fifth of its nominal GDP (measured at market price).
The boom in the export sector helped to boost China’s foreign-exchange reserves, which reached
US$3.8trn in 2013, up from just US$169bn in 2000. The huge foreign-exchange reserve balance
provides ample financial resources to support outbound activity. The People’s Bank of China (PBoC, the
central bank) initiated currency reforms in 2005 that allowed the renminbi to adjust modestly against
a basket of currencies. The value of the Chinese currency has appreciated against the US dollar by more
than 34% since then, which has also raised the purchasing power of Chinese households and firms.
These macroeconomic dynamics help to fuel the foray of Chinese companies into the international
arena. Chinese investment is now in nearly every corner of the world. The EIU estimates that China’s
ODI will continue its rapid expansion to reach US$264bn in 2017—the first year it will catch up with
inbound FDI.
We expect that a slowing domestic economy will create incentives for Chinese companies to look
beyond the local market. The EIU forecasts that real GDP growth will figure at slightly above 5%
by 2020, from more than 7% in 2014. As the costs of land and labour rise in China, the prospect of
producing and selling outside the country could prove attractive.
The slow pace of global recovery from the 2008-09 financial crisis has forced a number of businesses
in many parts of the world, particularly Europe, to sell at relative discounts. This also presents
excellent buying opportunities for Chinese companies that aspire to move up the value chain by
acquiring technological know-how and brand value.
China's export-led growth
(US$ bn)
Source: The Economist Intelligence Unit.
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
9,000
10,000
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
9,000
10,000
Nominal GDP Exports in goodsForeign-exchange reserves
131211100908070605040302012000
China Going Global Investment Index
© The Economist Intelligence Unit Limited 20146
In addition, strong policy support is reducing the amount of red tape involved in such transactions.
An official from the Ministry of Commerce (MOFCOM) has estimated that China’s overseas investment
will grow by more than 10% per annum in the next five years.
CHINA
Geographical expansion of China's ODI
Sources: CEIC; The Economist Intelligence Unit.
Counties where China invested in 2013
Investment flow in US$m, 2005
Selected countries:
Investment flow in US$m, 2013
2005:
Angola
2013:
0.5
224
2005:
UK
2013:
25
1,420
2005:
Brazil
2013:
15
311
2005:
US
2013:
232
3,873
2005:
Kenya
2013:
2
231
2005:
Hong Kong
2013:
3,420
62,824
2005:
Indonesia
2013:
12
1,563
2005:
Japan
2013:
17
434
2005:
Russia
2013:
203
1,022
2005:
Germany
2013:
129
911
2005:
Malaysia
2013:
57
616
2005:
Singapore
2013:
20
2,033
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 7
Methodology
The basic structure of The EIU’s China Going Global Investment Index has not been changed, apart
from the addition of two indicators: service sector as a percentage of GDP and R&D intensity. The index
is built on two pillars, Opportunity and Risk. Each pillar consists of four categories. These categories
are based on survey results from an earlier EIU report, A Brave New World: The Climate for Chinese M&A
Abroad. It asked 110 Chinese companies, both state-owned and private, about their motivations
and challenges regarding overseas investment. A weight is assigned to each category based on its
importance as rated by survey respondents.
Interested readers can refer to the 2013 report (Full report: http://www.eiu.com/public/thankyou_
download.aspx?activity=download&campaignid=ChinaGoingGlobal ) and Appendix for a detailed
explanation.
Leveraging The EIU’s extensive country coverage and data from international organisations, the
China Going Global Investment Index features 55 quantitative indicators, up from 53 in 2013. They
were selected based on their strength in describing most effectively a country’s attractiveness under
each category. For instance, the domestic political and regulatory risk category comprises a number
of indicators from our business environment rankings. They range from the risk of social conflict to
government policy towards foreign capital.
Equal weights were assigned to each indicator under the same category (with the exception of the
natural resources indicators, where weights were scaled by their respective share in China’s imports).
Such an approach enables us to assess opportunities and risks specific to Chinese firms with rigour, and
to consider empirical realities rather than political rhetoric.
China Going Global Investment Index
Structure and weighting assignment
Index component Weights (rounded)
Opportunity
Market size 17%
Natural resources 18%
Intellectual property (brands and technology) 15%
Export manufacturing 17%
Risk
Domestic political and regulatory risk 14%
International political and regulatory risk 5%
Cultural proximity 12%
Operational risk 2%
China Going Global Investment Index
© The Economist Intelligence Unit Limited 20148
Full rankings
2
Ranking changes in
2014 also partly reflect a
refinement made in our
methodology to reduce the
impact of extreme values.
The following analysis
focuses on the discussion of
fundamental changes in the
indicators.
China Going Global Investment Index
Final ranking2
2014 2013 Country 2014 2013 Country
1 1 US 35 39 Philippines
2 2 Singapore 36 41 Vietnam
3 3 Hong Kong 37 35 Thailand
4 5 Australia 38 42 Peru
5 6 Canada 39 34 Italy
6 4 Japan 40 38 Kazakhstan
7 7 Switzerland 41 37 Bahrain
8 9 Russia 42 46 Sri Lanka
9 12 Taiwan 43 45 Jordan
10 8 Norway 44 44 Indonesia
11 13 Sweden 45 40 Portugal
12 14 Denmark 46 52 Bangladesh
13 10 Germany 47 47 Pakistan
14 16 Finland 48 48 Tunisia
15 18 Malaysia 49 49 South Africa
16 28 South Korea 50 50 Colombia
17 19 United Kingdom 51 53 Turkey
18 17 New Zealand 52 55 Dominican Republic
19 15 Saudi Arabia 53 54 El Salvador
20 11 UAE 54 60 Morocco
21 31 Israel 55 56 Greece
22 23 Belgium 56 57 Iran
23 24 Qatar 57 59 Azerbaijan
24 20 France 58 65 Kenya
25 25 Austria 59 63 Cuba
26 22 Chile 60 58 Venezuela
27 21 Netherlands 61 66 Nigeria
28 26 Brazil 62 64 Ecuador
29 32 Costa Rica 63 62 Argentina
30 27 Kuwait 64 51 Egypt
31 30 Mexico 65 61 Algeria
32 33 India 66 43 Libya
33 29 Spain 67 67 Angola
34 36 Poland
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 9
The US continues to top our index as the most attractive destination for Chinese ODI out of 67
countries. It has the world’s largest economy, with a stable political and social environment. It also has
a sizable natural resources sector, tops our ranking in intellectual property and scores highly in cultural
proximity by having an established Chinese community. According to a data service provider, CEIC,
China’s ODI to the US reached around US$4bn in 2013, making it a top recipient of Chinese overseas
investment.
Singapore and Hong Kong remain in second and third place in our index for 2014. Both economies
are very open to foreign investment. They also have excellent infrastructure and offer free capital and
labour markets, making it easy to do business. With their strong cultural links with China, they top the
Risk pillar as the least risky destinations for Chinese ODI.
Although both economies have healthy growth prospects, Singapore is ranked ahead of Hong
Kong in the Opportunity pillar. Singapore is diversifying its industrial structure into biomedical
manufacturing, petrochemicals and liquefied natural gas (LNG) trading, and is investing heavily in
infrastructure development. (Singapore has a huge oil-refining industry fed by imported crude.) Hong
Kong, on the other hand, is still relying on a few sectors to drive its economy. The EIU forecasts that
Singapore’s economy will expand by more than 4% annually in 2014-18, while Hong Kong’s growth will
remain moderate, at 2-3% in the same period.
Japan falls by two places to sixth in our 2014 rankings owing to a number of factors. Decades of
deflation and lacklustre economic growth have discouraged Japanese companies from investing in new
technology and human resources. The IMF estimates that corporate investment declined from around
20% of GDP in the early 1990s to 13.5% in 2013. The reduction is blunting Japan’s edge in innovation:
according to a UK consulting firm, Brand Finance, only 41 of the world’s 500 most valuable brands were
Japanese in 2014, down from 48 in 2013.
Cooling Sino-Japanese relations also put constraints on Chinese investment into the country. When
asked about their attitudes towards China in Pew Research’s Global Attitudes Project in 2012, only 15%
of Japanese who responded viewed China as “very favourable” or “somewhat favourable”, the lowest
level among all of the countries surveyed; the rate was 30% in 2011. The deterioration in perception
increases Japan’s risk level to Chinese investors; as such, Japan saw its ranking in the Risk pillar rise by
two places.
European economies are ranked among the top destinations for Chinese investments, especially
those in northern Europe. However, some countries, including Germany and France in Western Europe
and Spain, Italy and Portugal in southern Europe, see their rankings slip. The scores of Germany
and France in the Opportunity pillar do not deviate much from their northern neighbours, but their
Risk pillar scores are slightly higher, owing to more rigid labour market regulations and less liberal
environments towards foreign investment.
Spain, Italy and Portugal, on the other hand, score much lower in the Opportunity pillar. Even so,
the weak economic performances of those countries are forcing more businesses to sell at a discount,
generating buying opportunities for Chinese investors. Bloomberg, a US business and financial news
provider, estimates that China made acquisitions worth US$3.4bn in Italy this year, making the country
the second-largest target in Europe (after the UK).
China Going Global Investment Index
© The Economist Intelligence Unit Limited 201410
African and Latin American countries generally rank below Asian and European economies, but
performances diverge at the national level. Libya’s ranking plummets by 23 places, reflecting a
downward adjustment in its economic growth prospects. Albeit from a very low base, Libya’s economy
expanded by 92% in 2012, contributing to a high ranking in 2013. GDP is estimated to have shrunk by
3% in 2013, and The EIU forecasts that GDP growth will continue to slide in 2014 as a result of ongoing
social and political unrest and lacklustre oil revenue.
In contrast, Kenya’s ranking rises by seven places. Assisted by a peaceful election, moderate
inflation and investment in infrastructure, GDP growth in Kenya will accelerate to 5.8% per year in
2014-18, leading to an improvement in the country’s ranking in the Opportunity pillar.
In Latin America, political instability in Venezuela pushes the country’s ranking in the Opportunity
pillar down 16 places. The economy continues to suffer from high inflation, capital flight and low
productivity. Venezuela’s macroeconomic environment outlook for 2014-18 remains the least
attractive of the countries covered in The EIU’s business environment rankings.
Opportunity
The Opportunity pillar includes four categories: market size, natural resources endowment,
availability of brands and technology and potential to serve as an export manufacturing destination.
The top ten countries under the Opportunity pillar feature both resource-rich nations (Russia and
Saudi Arabia) and developed economies with large or fast-growing markets, strong intellectual and
technological capacity and stable political and social environments.
In 2014 we introduced two additional indicators to the index. One is service sector as a percentage
of GDP, placed in the market size category; the other is R&D intensity, measured by R&D spending as
Opportunity pillar rankings
Top ten countries by category
Rank Opportunity Market size Natural resources
Brands and
technology
Export
manufacturing
1 US US Russia US Singapore
2 Russia Qatar Saudi Arabia Japan South Korea
3 Japan Singapore Venezuela Germany Hong Kong
4 Australia Switzerland Brazil South Korea Malaysia
5 Canada Norway Australia Israel Philippines
6 Singapore Australia US Sweden Jordan
7 Saudi Arabia Japan Iran Finland Thailand
8 Switzerland Hong Kong Canada Switzerland Taiwan
9 South Korea United Kingdom India France Vietnam
10 Norway UAE UAE Denmark Israel
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 11
a percentage of GDP, under the brands and technology category. China’s new leadership has placed
economic reform at the top of the agenda since taking office. In particular, restructuring the economy
from investment-led to consumption-driven and providing a more level playing field for the private
sector are two priorities that have not only been repeatedly emphasised by the government but have
also received solid policy support.
This shift in policy orientation has affected China’s ODI: the number of outbound deals into the
service sector is increasing, as is the share of private companies participating in investment overseas.
As Chinese household income and wealth continue to rise, considerable demand will be created in the
retail, entertainment and leisure and education sectors, as well as a wide range of other services.
As such, we added a country’s strength in the service sector into our index, to reflect the expected
shift in Chinese ODI in the coming years. The modification boosts the market size rankings of
economies with large service sectors: these are mostly developed economies in Europe (the UK rises
from 16th in 2013 to 9th this year) and East Asia (Hong Kong rises from 22nd to 8th). The change also
narrows the gap in scores between these economies and the frontrunners, which in turn helps to lift
their overall ranking in the index.
As land and labour costs rise, the previous growth model that was built on low-cost export
manufacturing will no longer propel economic growth. Firms face the challenge of moving up the value
chain. Companies are motivated to hunt for technological innovations that can boost productivity and
generate higher-value-added business. R&D intensity, measured by R&D spending as a percentage
of GDP, can assess a country’s ability to create and innovate. Countries with higher intensities will be
increasingly favoured by Chinese investors.
The information and communication technology (ICT) sector has cultivated some of China’s most
successful companies. Alibaba’s recent listing on the New York Stock Exchange raised US$25bn, making
it the largest initial public offering in history. However, strong competition in the domestic market
makes it hard to gain further market share, and as a result some ICT providers are starting to set their
sights on overseas markets to expand their client base and gain R&D capacity to broaden their product
offerings. Indeed, according to fDi Markets, a service offered by Financial Times, four Chinese ICT
companies were among the top ten when ranked by the number of overseas projects between January
2013 to September 2014; they were Huawei Technologies, Tencent, ZTE and Beijing Xiaomi Technology.
South Korea and Israel stand out after the inclusion of this indicator. The two countries spend the
highest proportion of GDP on R&D. Chinese companies, including Lenovo Group and Ping An Insurance,
are investing millions of dollars in Israeli venture funds that focus on high technology, and, according
to one Israeli government official, China will probably overtake the US to become the leading country
in terms of joint projects in the high-tech sector in 2014.
China Going Global Investment Index
© The Economist Intelligence Unit Limited 201412
Top 10 – R&D intensity rankings
Top ten countries by R&D spending as a percentage of GDP
Rank Country Score
1 South Korea 4.0%
2 Israel 3.9%
3 Finland 3.5%
4 Sweden 3.4%
5 Japan 3.4%
6 Taiwan 3.0%
7 Denmark 3.0%
8 Germany 2.9%
9 Switzerland 2.9%
10 Austria 2.8%
Source: World Bank
Risk pillar rankings
Top ten countries by category
Rank Risk
Domestic political and
regulatory risk
International political and
regulatory risk
Cultural proximity* Operational risk
1 Iran Venezuela US Singapore Bangladesh
2 Cuba Cuba Taiwan Hong Kong Nigeria
3 Venezuela Iran India Taiwan Kenya
4 Angola Algeria Philippines Malaysia Egypt
5 Algeria Libya South Korea US Angola
6 Libya Ecuador Israel Pakistan Philippines
7 Egypt Angola Russia Thailand India
8 Ecuador Nigeria Poland Bangladesh Indonesia
9 Morocco Saudi Arabia Vietnam Canada Dominican Republic
10 Nigeria Egypt Colombia Kenya El Salvador
* Cultural proximity lists the top ten countries having strongest cultural links with China; other categories list
top ten riskiest countries respectively.
The Risk pillar of the index attempts to quantify the riskiness of a particular country for a Chinese
investor. In a similar way to the Opportunity pillar, some indicators are specific to China while others
are of general relevance. It includes the four categories of domestic political and regulatory risk,
international political and regulatory risk, cultural proximity and operational risk.
Singapore and Hong Kong are the least risky destinations for Chinese investment, as a result of
business-friendly regulations, openness toward foreign investment and close cultural and government
ties. Perhaps unsurprisingly, the riskiest countries are from Africa, the Middle East and Latin America.
Risk
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 13
Despite the fact that China enjoys good political ties with these regions, the poor business climates will
require caution from companies.
Cultural differences were cited as one of the top challenges for Chinese investors in managing
overseas projects. To quantify cultural proximity, we use four indicators: the proportion of the
population that is ethnically Chinese, the stock of Chinese-born migrants, the adoption of the Chinese
language and the proportion of population that views China favourably, provided by Pew Research.
The most noticeable change in the cultural proximity rankings is a worsening perception of China in
the US, Europe and some parts of Asia. More than half of respondents in the US, France and Germany
have a negative view of China, and Japan recorded the lowest favourable view among all of the
countries surveyed. China has long been criticised for its lack of soft power. Despite economic success,
its growing level of confidence and eagerness to revive its historical dominance has not yet borne fruit,
instead being largely characterised by rising tensions in areas such as trade and territorial disputes.
Chinese companies and policymakers should take that as an alarming sign. Nevertheless, a positive
international image is in their interests as they seek to achieve further economic gains.
China Going Global Investment Index
© The Economist Intelligence Unit Limited 201414
Opportunity and risk trade-off
Mapping a strategy
In the classical investment theory, there is a positive relationship between risk and return: a risk-
averse investor will only accept higher risks if the investment yields higher return. However, The EIU’s
analysis reveals that this might not always be the case when it comes to country screening. There is a
group of what we call “star” countries, with low risks but numerous opportunities.
The reason is that the relationship in investment theory is not causal. However, in economic
theory a stable and low-risk environment supports economic growth, which in turn provides more
opportunities for foreign investors. Companies have the misconception that rewards are higher in
riskier locations, but in fact they often end up with enormous losses caused by political and social risks
or operational difficulties.
In addition, the prediction by investment theory applies only to risk-averse investors, whereas in
reality not all companies are risk-averse. The majority of Chinese investors view accessing new markets
as their primary motivation for expanding overseas, according to the survey results from The EIU’s A
Brave New World: The Climate for Chinese M&A Abroad. And in the case of some state-owned enterprises
(SOEs), political consideration is the overarching objective in entering a new market.
The question then arises of how companies should evaluate opportunity and risk based on their
corporate strategy and risk preference. To shed some light on the question and to illustrate how the
index can be used as a decision-making tool, we plot the difference between a country’s scores in the
Opportunity and Risk pillars and their average in the chart below.
The bottom-right quadrant includes a group of “star” countries with high opportunities but low
risks in relative terms. They consist mainly of developed countries (the US and Japan) and fast-
growing Asian economies (Hong Kong and Singapore).
Opportunity and risk matrix
* AUS=Australia; BRA=Brazil; CHL=Chile; HKG=Hong Kong; IND=India; IRN=Iran; JPN=Japan; KEN=Kenya; LBY=Libya; MYS=Malaysia; NGA=Nigeria; RUS=Russia;
SAU=Saudi Arabia; SGP=Singapore; ESP=Spain; GBR=United Kingdom; USA=United States.
Source: The Economist Intelligence Unit.
-20.0 -10.0 0.0 10.0 20.0 30.0 40.0
-40.0
-30.0
-20.0
-10.0
0.0
10.0
20.0
-40.0
-30.0
-20.0
-10.0
0.0
10.0
20.0
HKG
SGP
AUS
JPN
RUSSAU
IND
GBR
IRN
US
BRA
CHL
MYS
ESP
LBY
NGA
KEN
STAR
Risk
Opportunity
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 15
Brazil is the only Latin American country featured here. On the Opportunity side, it has a strong
natural resources sector (ranked fourth in the natural resources category) with modest market size and
R&D capacity. A smooth trade and investment relationship with China in the past few years also helps
to reduce the risk of disturbance or rejection of Chinese investment. Generally speaking, countries in
this group are recommended for a wide range of investment opportunities.
Countries in the top-right quadrant offer equally attractive opportunities as star countries, but
entail greater risks. An example is Russia. China signed a US$400bn 30-year natural gas deal with
Russia in May 2014, exemplifying its interest in the country’s natural resources sector. However, the
two countries’ relationship has never been smooth. Ideological gaps, territorial disputes and the
Moscow government’s wariness of China’s influence in Central Asia and Russia’s sparsely populated far-
eastern territory could hamper future co-operation. For Chinese investors attracted by opportunities
in those countries, it will be essential to keep alert and to monitor closely their respective internal
political developments and diplomatic relations with China.
Countries in the top-left quadrant are in general not recommended for foreign investment, as
they are highly risky and offer limited opportunities. They include countries such as Iran, Libya and
Venezuela, with turbulent domestic environments, underdeveloped infrastructure, weak growth
prospects and low R&D capacity. Nevertheless, some Chinese investors may be interested in those
markets exactly because of their low development status or rich reserves in natural resources. We
recommend that such companies set up a thorough risk-management practice to track potential risk
factors. Emergency procedures in the case of war or other catastrophic events are likely to be helpful.
Countries in the bottom-left quadrant are characterised by low risks but lacklustre opportunities.
They are not confined to any specific geographic location, but achieve average performances in either
pillar when compared with others. Spain is one of them. The country is strong in infrastructure and
has a liberal trade sector, which makes it a low-risk country for foreign investment. However, Spain’s
economic prospects are not as attractive as some of its European peers; its economy has been hit hard
by the euro zone crisis. Even though there are signs of stabilisation, challenges remain in its financial
sector, and its weak fiscal position implies a rise in the overall tax burden, which will further suppress
private spending and business investment. We advise companies to keep watching economic and
political developments in those countries. When favourable conditions return, they might be worth
greater consideration.
Change in risk preference
The EIU’s China Going Global Investment Index uses the default weight of 67% for the Opportunity
pillar. A different way to understand the opportunity and risk dynamics is to look at how countries’
rankings change when the weights—or investors’ risk perception—change. The table below lists a
group of top ten countries under selected weighting schemes.
When a company behaves as a risk-taker (Opportunity weight = 100%), resource-rich countries,
including Russia and Saudi Arabia, are ranked among the top destinations. As companies become
more risk-averse (lower weight on Opportunity), developed countries and Asian economies are better
China Going Global Investment Index
© The Economist Intelligence Unit Limited 201416
favoured. In the extreme case where a company only cares about avoiding risk (Opportunity weight
= 0), the top two destinations for Chinese investors are the two developed Asian economies with the
strongest cultural links with China: Singapore and Hong Kong.
The political legacy between China and Taiwan can be difficult to overcome for some Chinese
investments, but generally speaking the overall risk profile of Taiwan is low. Taiwan is the fourth least
risky economy out of 67 countries. It has a stable social environment and a close cultural affinity with
China, as the majority of the population is ethnically Chinese and can use the language. Taiwan also
features excellent infrastructure, with a high-speed rail network connecting all of the major cities.
Chile is the only Latin American country that rises towards the top of the rankings when investors
become more risk-averse. Chile tops The EIU’s business environment rankings among Latin America
countries; it is a market economy with a well-functioning capital market and is open to foreign
investment. It also has the world’s most extensive network of free-trade agreements. A healthy foreign
relationship with China also works in Chile’s favour. It was the first Latin American country to recognise
officially the People’s Republic of China in 1970, and a regional trade agreement between the two
countries was signed in 2006.
Top ten destinations under selected weighting scenarios
By percentage weight on Opportunity pillar
Rank 100% 67% 33% 0%
1 US US Singapore Singapore
2 Russia Singapore Hong Kong Hong Kong
3 Japan Hong Kong US New Zealand
4 Australia Australia Australia Taiwan
5 Canada Canada Canada Chile
6 Singapore Japan Taiwan Australia
7 Saudi Arabia Switzerland Switzerland Malaysia
8 Switzerland Russia New Zealand Canada
9 South Korea Taiwan Denmark Denmark
10 Norway Norway Malaysia Switzerland
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 17
Conclusion
At the beginning of 2014, weakened ODI flows from China raised concerns over the potential impact
that the ongoing anti-corruption campaign may have had on the country’s overseas investment.
However, this downward trend was reversed in the third quarter of the year, when ODI shot up by
90.5% year on year in September alone. Will this reversal prove temporary in the context of the current
political and economic environment in China, or will it persist?
The EIU expects that the ongoing economic reform and the anti-corruption campaign will more
probably result in structural changes in the nature of China’s overseas investment, rather than altering
its broader growth trend. China’s “Go global” policy was first spelled out in its tenth five-year plan
(2001-05) and has remained a key national strategy. Starting from October 2014, companies will no
longer need to seek approval from MOFCOM for overseas investments, except for those with plans to
invest in sensitive sectors or locations. Strong national policy support will drive healthy growth in
China’s outbound investment in the long run.
We believe that risk preferences will change, particularly among SOEs. Investments in risky
locations, or those without a strong business justification, will become less likely to receive
government approval. According to a report released by KPMG in August 2014, the majority of SOEs
with investments in Australia are motivated by market factors, are hiring growing numbers of non-
Chinese senior executives and are mindful of their reputation. The current leadership’s ambitions in
SOE reform should result in better risk-management practices.
The private sector will also play a more active role. Relaxed regulations and the central
government’s pledge to provide the private sector with a more level playing field will help to raise
further the share of outbound investment by private companies—and, in particular, small to medium-
sized enterprises. Unlike SOEs, whose business is concentrated in strategic sectors such as natural
resources and infrastructure, private companies operate in a much wider range of sectors. The rising
share of private enterprises in China’s ODI will see Chinese overseas investment move into more diverse
industries in the host country.
The World Bank’s International Comparison Programme estimated early in 2014 that China will
supplant the US as the world’s largest economy in purchasing power parity (PPP) terms this year.
Coupled with growing economic ties in trade and investment, China will inevitably play an increasingly
important role in the global economic community. The EIU’s China Going Global Investment Index
provides a framework for tracking such changes in the country’s role and interests on the global stage.
China Going Global Investment Index
© The Economist Intelligence Unit Limited 201418
Appendix – Index structure and data sources
Weight (%) Source Period
OPPORTUNITY
Host country market
GDP, US$ bn at market exchange rates 4.2 EIU 2012
GDP per head, US$ at market exchange rates 4.2 EIU 2012
Service sector as % of GDP 4.2 EIU 2012
Real GDP growth 3-year forecast 4.2 EIU 2012-15
Natural resources
Natural gas reserves 0.4 BP Statistical Review of World Energy 2012
Crude oil reserves 5.0 BP Statistical Review of World Energy 2012
Coal reserves 0.5 BP Statistical Review of World Energy 2012
Iron ore reserves 2.8 USGS 2012
Copper reserves 0.4 USGS 2012
Natural gas production 0.4 BP Statistical Review of World Energy 2008-12
Crude oil production 5.0 BP Statistical Review of World Energy 2008-12
Coal production 0.5 BP Statistical Review of World Energy 2008-12
Iron ore production 2.8 USGS 2007-11
Copper production 0.4 USGS 2007-11
Intellectual property
Patents in force 3.7 WIPO 2012
Innovation inputs and environment 3.7 EIU innovation index 2004-08
R&D intensity 3.7 World Bank latest
Number of brands in top 500 3.7 Brand Finance 2014
Export manufacturing
Number of RTAs signed with China's largest export markets 1.9 WTO present
Number of RTAs signed with China 1.9 WTO present
Quality of port infrastructure 1.9 EIU 2014-18
Distance between host country and large markets 1.9 CEPII 2011
Distance to China 1.9 CEPII 2011
Average hourly wage 1.9 EIU 2012
Average years of schooling of population over 15 1.9 Barro Lee 2010
Exchange rate volatility 1.9 Financial Times 2009-13
Forecast inflation 1.9 EIU 2012-15
China Going Global Investment Index
© The Economist Intelligence Unit Limited 2014 19
RISK
Domestic political and regulatory risk
Risk of armed conflict 1.4 EIU 2014-18
Risk of social conflict 1.4 EIU 2014-18
Risk of expropriation of foreign assets 1.4 EIU 2014-18
Government regulation on setting up new private business 1.4 EIU 2014-18
Restrictiveness of labour laws 1.4 EIU 2014-18
Extent of wage regulation 1.4 EIU 2014-18
Hiring of foreign nationals 1.4 EIU 2014-18
Government policy towards foreign capital 1.4 EIU 2014-18
FDI inflows as % of GDP 1.4 EIU 2008-12
External debt as % of GDP 1.4 BIS/EIU 2012
International political and regulatory risk
Bilateral relations
Voting affinity with China in UN General Assembly 0.5 Erik Voeten 2002-12
Number of militarised disputes with China since 1949 0.5 COW 1949-2001
Number of militarised disputes with China since 1978 0.5 COW 1978-2001
Trade frictions
Number of anti-dumping and anti-subsidy cases against
China per US$ m of imports from China
0.5 WTO 2003-13
Number of WTO dispute settlement cases against China 0.5 WTO 2003-present
Number of anti-dumping and anti-subsidy cases against local
country by large markets per US$m of imports
0.5 WTO 2003-13
Investment openness
Number of rejected investments from China 0.5 Heritage Foundation 2005-13
Number of non-rejected investments from China 0.5 Heritage Foundation 2005-13
Bilateral investment treaty with China in force 0.5 World Bank present
Cultural affinity
% of population viewing China favourably 3.1 Pew 2012
Ethnic Chinese as % of total population 3.1 OCAC 2012
Stock of Chinese-born migrants 3.1 World Bank 2010
Chinese language use 3.1 CIA present
Operational risk
Incidence of strikes 0.4 EIU 2014-18
Production of electricity per head 0.4 EIU 2014-18
Road density 0.4 EIU 2014-18
Rail density 0.4 EIU 2014-18
Fixed line telephone faults 0.4 EIU 2014-18
Cover image - © Maestriadiz/Shutterstock
While every effort has been taken to verify the accuracy
of this information, The Economist Intelligence Unit
Ltd. cannot accept any responsibility or liability
for reliance by any person on this report or any of
the information, opinions or conclusions set out
in this report.
LONDON
20 Cabot Square
London
E14 4QW
United Kingdom
Tel: (44.20) 7576 8000
Fax: (44.20) 7576 8500
E-mail: london@eiu.com
NEW YORK
750 Third Avenue
5th Floor
New York, NY 10017
United States
Tel: (1.212) 554 0600
Fax: (1.212) 586 1181/2
E-mail: newyork@eiu.com
HONG KONG
6001, Central Plaza
18 Harbour Road
Wanchai
Hong Kong
Tel: (852) 2585 3888
Fax: (852) 2802 7638
E-mail: hongkong@eiu.com
GENEVA
Rue de l’Athénée 32
1206 Geneva
Switzerland
Tel: (41) 22 566 2470
Fax: (41) 22 346 93 47
E-mail: geneva@eiu.com

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China Going Global Investment Index 2014

  • 1. China Going Global Investment Index A report from The Economist Intelligence Unit www.eiu.com/ChinaODI2014
  • 2. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 1 Table of contents Introduction 2 China’s outbound investment 5 Methodology 7 Full rankings 8 Opportunity 10 Risk 12 Opportunity and risk trade-off 14 Mapping a strategy 14 Change in risk preference 15 Conclusion 17 Appendix – Index structure and data sources 18
  • 3. China Going Global Investment Index © The Economist Intelligence Unit Limited 20142 Introduction In 1984 a group of 11 engineers founded the predecessor to the Lenovo Group—then known as Legend—with US$25,000 and a plan to resell televisions. In 2005 Lenovo acquired IBM’s flailing personal computer (PC) business for a whopping US$1.75bn. Since then, Lenovo has grown into the world’s largest producer of PCs, with operations in more than 60 countries. That acquisition was the opening shot for China’s outbound direct investment1 (ODI). 2005 marked the beginning of a new era: China’s ODI had previously been minimal compared with foreign direct investment (FDI); however, that year alone saw ODI jump to US$14bn, from US$2bn in 2004. It has since skyrocketed to US$163bn in 2013, half the size of FDI. China is now reaching another turning point, where the hunger for FDI is overshadowed by a push to invest overseas. The Economist Intelligence Unit (EIU) expects that by 2017 China’s ODI will close in on FDI, to make the country a net investor in the world. Today, boosting outbound investment is a national strategy backed by the Chinese leadership, described using the exhortative phrase “Go Global”. However, challenges for Chinese companies remain. Deciding how best to allocate resources towards different locations is first among these. To answer this question, The EIU launched the China Going Global Investment Index in 2013, using a quantitative approach to rank countries based on their attractiveness for Chinese ODI. Our 2014 update of the index marks the continuation of our efforts to assist Chinese companies in their endeavours to expand into the global business community. The index also provides policymakers with a constructive framework for assessing how to enhance their countries’ position in attracting Chinese investors. The basic structure of the index remains unchanged, but two new indicators were added in the 2014 version to reflect the latest trends in China’s ODI. 1 The EIU’s foreign direct investment data is sourced from the IMF and based on balance of payments and international investment position statistics. China's growing overseas investment (US$ bn; China's ODI in comparison with FDI from 2000 to 2017) Source: The Economist Intelligence Unit. 0 50 100 150 200 250 300 350 0 50 100 150 200 250 300 350 FDIODI 17161514131211100908070605040302012000
  • 4. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 3  Service sector as a proportion of GDP. Transforming the economy towards services-led growth is a key national reform priority set by the new leadership. As the disposable income and wealth of Chinese households continue to rise, demand for higher quality services will bolster Chinese companies’ interest in the sector.  Research and development (R&D) intensity, measured by R&D spending as a percentage of GDP. R&D intensity measures a country’s potential to develop cutting-edge technology, build brand value and supply skilled labour, which are attractive traits for Chinese investors keen to move up the value chain. Highlights from the index include:  Developed economies generally perform better than developing economies, backed by large market size, diversified economic structure, strength in intellectual property and low political and social risks. The US, Singapore and Hong Kong continue to lead the index as the top three destinations for Chinese ODI.  Japan’s ranking slips by two places, to sixth. The perception of China has deteriorated over the past year: Japan has the least favourable view towards China among all of the countries surveyed in 2012 by a US polling agency, Pew Research. Cooling relations might create additional obstacles in investment approval and business operation.  Southern European countries, including Italy, Spain, Portugal and Greece, lag behind other European countries in the Opportunity pillar, as a result of gloomy growth prospects and weaker strength in intellectual property development. However, subdued economic performance presents appealing acquisition opportunities for Chinese buyers, as a result of suppressed valuation.  The rankings of African and Latin American economies diverge. Countries with stable political and social environments in general see their rankings improve. Venezuela, Egypt and Libya remain near the bottom, with worsening rankings. We also classified all 67 countries that the index covers into four categories, based on their relative scores in the Opportunity and Risk subindices—two broad pillars that we used to assess a country’s China Going Global Investment Index Final ranking (100=Best) Rank Country Score 1 US 57.5 2 Singapore 54.6 3 Hong Kong 50.2 4 Australia 48.0 5 Canada 46.4 6 Japan 46.2 7 Switzerland 44.3 8 Russia 43.5 9 Taiwan 43.1 10 Norway 42.4
  • 5. China Going Global Investment Index © The Economist Intelligence Unit Limited 20144 attractiveness. Conventional wisdom holds that there is a trade-off between opportunity and risk; however, our assessment indicates that there is a group of countries that offer potential but entail limited risk. Netherlands Norway Qatar Singapore Sweden Switzerland Taiwan UAE United Kingdom US France India Israel Russia Saudi Arabia South Korea Algeria Angola Argentina Azerbaijan Bahrain Bangladesh Colombia Cuba Dominican Republic Ecuador Egypt El Salvador Greece Indonesia Iran Italy Jordan Kazakhstan Kenya Libya Morocco Nigeria Philippines Portugal South Africa Sri Lanka Tunisia Turkey Venezuela Vietnam Chile Costa Rica Kuwait Mexico New Zealand Pakistan Peru Poland Spain Thailand Australia Austria Belgium Brazil Canada Denmark Finland Germany Hong Kong Japan Malaysia Low Opportunity High Risk Low Opportunity Low Risk High Opportunity Low Risk High Opportunity High Risk Mapping investment destination
  • 6. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 5 China’s outbound investment FDI was a key engine of China’s economic development. With abundant labour supply and supportive policies, China quickly emerged as a global manufacturing hub, overtaking Germany to become the world’s largest exporter in 2009. China’s goods exports that year stood at US$1.2trn, more than one- fifth of its nominal GDP (measured at market price). The boom in the export sector helped to boost China’s foreign-exchange reserves, which reached US$3.8trn in 2013, up from just US$169bn in 2000. The huge foreign-exchange reserve balance provides ample financial resources to support outbound activity. The People’s Bank of China (PBoC, the central bank) initiated currency reforms in 2005 that allowed the renminbi to adjust modestly against a basket of currencies. The value of the Chinese currency has appreciated against the US dollar by more than 34% since then, which has also raised the purchasing power of Chinese households and firms. These macroeconomic dynamics help to fuel the foray of Chinese companies into the international arena. Chinese investment is now in nearly every corner of the world. The EIU estimates that China’s ODI will continue its rapid expansion to reach US$264bn in 2017—the first year it will catch up with inbound FDI. We expect that a slowing domestic economy will create incentives for Chinese companies to look beyond the local market. The EIU forecasts that real GDP growth will figure at slightly above 5% by 2020, from more than 7% in 2014. As the costs of land and labour rise in China, the prospect of producing and selling outside the country could prove attractive. The slow pace of global recovery from the 2008-09 financial crisis has forced a number of businesses in many parts of the world, particularly Europe, to sell at relative discounts. This also presents excellent buying opportunities for Chinese companies that aspire to move up the value chain by acquiring technological know-how and brand value. China's export-led growth (US$ bn) Source: The Economist Intelligence Unit. 0 1,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000 9,000 10,000 0 1,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000 9,000 10,000 Nominal GDP Exports in goodsForeign-exchange reserves 131211100908070605040302012000
  • 7. China Going Global Investment Index © The Economist Intelligence Unit Limited 20146 In addition, strong policy support is reducing the amount of red tape involved in such transactions. An official from the Ministry of Commerce (MOFCOM) has estimated that China’s overseas investment will grow by more than 10% per annum in the next five years. CHINA Geographical expansion of China's ODI Sources: CEIC; The Economist Intelligence Unit. Counties where China invested in 2013 Investment flow in US$m, 2005 Selected countries: Investment flow in US$m, 2013 2005: Angola 2013: 0.5 224 2005: UK 2013: 25 1,420 2005: Brazil 2013: 15 311 2005: US 2013: 232 3,873 2005: Kenya 2013: 2 231 2005: Hong Kong 2013: 3,420 62,824 2005: Indonesia 2013: 12 1,563 2005: Japan 2013: 17 434 2005: Russia 2013: 203 1,022 2005: Germany 2013: 129 911 2005: Malaysia 2013: 57 616 2005: Singapore 2013: 20 2,033
  • 8. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 7 Methodology The basic structure of The EIU’s China Going Global Investment Index has not been changed, apart from the addition of two indicators: service sector as a percentage of GDP and R&D intensity. The index is built on two pillars, Opportunity and Risk. Each pillar consists of four categories. These categories are based on survey results from an earlier EIU report, A Brave New World: The Climate for Chinese M&A Abroad. It asked 110 Chinese companies, both state-owned and private, about their motivations and challenges regarding overseas investment. A weight is assigned to each category based on its importance as rated by survey respondents. Interested readers can refer to the 2013 report (Full report: http://www.eiu.com/public/thankyou_ download.aspx?activity=download&campaignid=ChinaGoingGlobal ) and Appendix for a detailed explanation. Leveraging The EIU’s extensive country coverage and data from international organisations, the China Going Global Investment Index features 55 quantitative indicators, up from 53 in 2013. They were selected based on their strength in describing most effectively a country’s attractiveness under each category. For instance, the domestic political and regulatory risk category comprises a number of indicators from our business environment rankings. They range from the risk of social conflict to government policy towards foreign capital. Equal weights were assigned to each indicator under the same category (with the exception of the natural resources indicators, where weights were scaled by their respective share in China’s imports). Such an approach enables us to assess opportunities and risks specific to Chinese firms with rigour, and to consider empirical realities rather than political rhetoric. China Going Global Investment Index Structure and weighting assignment Index component Weights (rounded) Opportunity Market size 17% Natural resources 18% Intellectual property (brands and technology) 15% Export manufacturing 17% Risk Domestic political and regulatory risk 14% International political and regulatory risk 5% Cultural proximity 12% Operational risk 2%
  • 9. China Going Global Investment Index © The Economist Intelligence Unit Limited 20148 Full rankings 2 Ranking changes in 2014 also partly reflect a refinement made in our methodology to reduce the impact of extreme values. The following analysis focuses on the discussion of fundamental changes in the indicators. China Going Global Investment Index Final ranking2 2014 2013 Country 2014 2013 Country 1 1 US 35 39 Philippines 2 2 Singapore 36 41 Vietnam 3 3 Hong Kong 37 35 Thailand 4 5 Australia 38 42 Peru 5 6 Canada 39 34 Italy 6 4 Japan 40 38 Kazakhstan 7 7 Switzerland 41 37 Bahrain 8 9 Russia 42 46 Sri Lanka 9 12 Taiwan 43 45 Jordan 10 8 Norway 44 44 Indonesia 11 13 Sweden 45 40 Portugal 12 14 Denmark 46 52 Bangladesh 13 10 Germany 47 47 Pakistan 14 16 Finland 48 48 Tunisia 15 18 Malaysia 49 49 South Africa 16 28 South Korea 50 50 Colombia 17 19 United Kingdom 51 53 Turkey 18 17 New Zealand 52 55 Dominican Republic 19 15 Saudi Arabia 53 54 El Salvador 20 11 UAE 54 60 Morocco 21 31 Israel 55 56 Greece 22 23 Belgium 56 57 Iran 23 24 Qatar 57 59 Azerbaijan 24 20 France 58 65 Kenya 25 25 Austria 59 63 Cuba 26 22 Chile 60 58 Venezuela 27 21 Netherlands 61 66 Nigeria 28 26 Brazil 62 64 Ecuador 29 32 Costa Rica 63 62 Argentina 30 27 Kuwait 64 51 Egypt 31 30 Mexico 65 61 Algeria 32 33 India 66 43 Libya 33 29 Spain 67 67 Angola 34 36 Poland
  • 10. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 9 The US continues to top our index as the most attractive destination for Chinese ODI out of 67 countries. It has the world’s largest economy, with a stable political and social environment. It also has a sizable natural resources sector, tops our ranking in intellectual property and scores highly in cultural proximity by having an established Chinese community. According to a data service provider, CEIC, China’s ODI to the US reached around US$4bn in 2013, making it a top recipient of Chinese overseas investment. Singapore and Hong Kong remain in second and third place in our index for 2014. Both economies are very open to foreign investment. They also have excellent infrastructure and offer free capital and labour markets, making it easy to do business. With their strong cultural links with China, they top the Risk pillar as the least risky destinations for Chinese ODI. Although both economies have healthy growth prospects, Singapore is ranked ahead of Hong Kong in the Opportunity pillar. Singapore is diversifying its industrial structure into biomedical manufacturing, petrochemicals and liquefied natural gas (LNG) trading, and is investing heavily in infrastructure development. (Singapore has a huge oil-refining industry fed by imported crude.) Hong Kong, on the other hand, is still relying on a few sectors to drive its economy. The EIU forecasts that Singapore’s economy will expand by more than 4% annually in 2014-18, while Hong Kong’s growth will remain moderate, at 2-3% in the same period. Japan falls by two places to sixth in our 2014 rankings owing to a number of factors. Decades of deflation and lacklustre economic growth have discouraged Japanese companies from investing in new technology and human resources. The IMF estimates that corporate investment declined from around 20% of GDP in the early 1990s to 13.5% in 2013. The reduction is blunting Japan’s edge in innovation: according to a UK consulting firm, Brand Finance, only 41 of the world’s 500 most valuable brands were Japanese in 2014, down from 48 in 2013. Cooling Sino-Japanese relations also put constraints on Chinese investment into the country. When asked about their attitudes towards China in Pew Research’s Global Attitudes Project in 2012, only 15% of Japanese who responded viewed China as “very favourable” or “somewhat favourable”, the lowest level among all of the countries surveyed; the rate was 30% in 2011. The deterioration in perception increases Japan’s risk level to Chinese investors; as such, Japan saw its ranking in the Risk pillar rise by two places. European economies are ranked among the top destinations for Chinese investments, especially those in northern Europe. However, some countries, including Germany and France in Western Europe and Spain, Italy and Portugal in southern Europe, see their rankings slip. The scores of Germany and France in the Opportunity pillar do not deviate much from their northern neighbours, but their Risk pillar scores are slightly higher, owing to more rigid labour market regulations and less liberal environments towards foreign investment. Spain, Italy and Portugal, on the other hand, score much lower in the Opportunity pillar. Even so, the weak economic performances of those countries are forcing more businesses to sell at a discount, generating buying opportunities for Chinese investors. Bloomberg, a US business and financial news provider, estimates that China made acquisitions worth US$3.4bn in Italy this year, making the country the second-largest target in Europe (after the UK).
  • 11. China Going Global Investment Index © The Economist Intelligence Unit Limited 201410 African and Latin American countries generally rank below Asian and European economies, but performances diverge at the national level. Libya’s ranking plummets by 23 places, reflecting a downward adjustment in its economic growth prospects. Albeit from a very low base, Libya’s economy expanded by 92% in 2012, contributing to a high ranking in 2013. GDP is estimated to have shrunk by 3% in 2013, and The EIU forecasts that GDP growth will continue to slide in 2014 as a result of ongoing social and political unrest and lacklustre oil revenue. In contrast, Kenya’s ranking rises by seven places. Assisted by a peaceful election, moderate inflation and investment in infrastructure, GDP growth in Kenya will accelerate to 5.8% per year in 2014-18, leading to an improvement in the country’s ranking in the Opportunity pillar. In Latin America, political instability in Venezuela pushes the country’s ranking in the Opportunity pillar down 16 places. The economy continues to suffer from high inflation, capital flight and low productivity. Venezuela’s macroeconomic environment outlook for 2014-18 remains the least attractive of the countries covered in The EIU’s business environment rankings. Opportunity The Opportunity pillar includes four categories: market size, natural resources endowment, availability of brands and technology and potential to serve as an export manufacturing destination. The top ten countries under the Opportunity pillar feature both resource-rich nations (Russia and Saudi Arabia) and developed economies with large or fast-growing markets, strong intellectual and technological capacity and stable political and social environments. In 2014 we introduced two additional indicators to the index. One is service sector as a percentage of GDP, placed in the market size category; the other is R&D intensity, measured by R&D spending as Opportunity pillar rankings Top ten countries by category Rank Opportunity Market size Natural resources Brands and technology Export manufacturing 1 US US Russia US Singapore 2 Russia Qatar Saudi Arabia Japan South Korea 3 Japan Singapore Venezuela Germany Hong Kong 4 Australia Switzerland Brazil South Korea Malaysia 5 Canada Norway Australia Israel Philippines 6 Singapore Australia US Sweden Jordan 7 Saudi Arabia Japan Iran Finland Thailand 8 Switzerland Hong Kong Canada Switzerland Taiwan 9 South Korea United Kingdom India France Vietnam 10 Norway UAE UAE Denmark Israel
  • 12. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 11 a percentage of GDP, under the brands and technology category. China’s new leadership has placed economic reform at the top of the agenda since taking office. In particular, restructuring the economy from investment-led to consumption-driven and providing a more level playing field for the private sector are two priorities that have not only been repeatedly emphasised by the government but have also received solid policy support. This shift in policy orientation has affected China’s ODI: the number of outbound deals into the service sector is increasing, as is the share of private companies participating in investment overseas. As Chinese household income and wealth continue to rise, considerable demand will be created in the retail, entertainment and leisure and education sectors, as well as a wide range of other services. As such, we added a country’s strength in the service sector into our index, to reflect the expected shift in Chinese ODI in the coming years. The modification boosts the market size rankings of economies with large service sectors: these are mostly developed economies in Europe (the UK rises from 16th in 2013 to 9th this year) and East Asia (Hong Kong rises from 22nd to 8th). The change also narrows the gap in scores between these economies and the frontrunners, which in turn helps to lift their overall ranking in the index. As land and labour costs rise, the previous growth model that was built on low-cost export manufacturing will no longer propel economic growth. Firms face the challenge of moving up the value chain. Companies are motivated to hunt for technological innovations that can boost productivity and generate higher-value-added business. R&D intensity, measured by R&D spending as a percentage of GDP, can assess a country’s ability to create and innovate. Countries with higher intensities will be increasingly favoured by Chinese investors. The information and communication technology (ICT) sector has cultivated some of China’s most successful companies. Alibaba’s recent listing on the New York Stock Exchange raised US$25bn, making it the largest initial public offering in history. However, strong competition in the domestic market makes it hard to gain further market share, and as a result some ICT providers are starting to set their sights on overseas markets to expand their client base and gain R&D capacity to broaden their product offerings. Indeed, according to fDi Markets, a service offered by Financial Times, four Chinese ICT companies were among the top ten when ranked by the number of overseas projects between January 2013 to September 2014; they were Huawei Technologies, Tencent, ZTE and Beijing Xiaomi Technology. South Korea and Israel stand out after the inclusion of this indicator. The two countries spend the highest proportion of GDP on R&D. Chinese companies, including Lenovo Group and Ping An Insurance, are investing millions of dollars in Israeli venture funds that focus on high technology, and, according to one Israeli government official, China will probably overtake the US to become the leading country in terms of joint projects in the high-tech sector in 2014.
  • 13. China Going Global Investment Index © The Economist Intelligence Unit Limited 201412 Top 10 – R&D intensity rankings Top ten countries by R&D spending as a percentage of GDP Rank Country Score 1 South Korea 4.0% 2 Israel 3.9% 3 Finland 3.5% 4 Sweden 3.4% 5 Japan 3.4% 6 Taiwan 3.0% 7 Denmark 3.0% 8 Germany 2.9% 9 Switzerland 2.9% 10 Austria 2.8% Source: World Bank Risk pillar rankings Top ten countries by category Rank Risk Domestic political and regulatory risk International political and regulatory risk Cultural proximity* Operational risk 1 Iran Venezuela US Singapore Bangladesh 2 Cuba Cuba Taiwan Hong Kong Nigeria 3 Venezuela Iran India Taiwan Kenya 4 Angola Algeria Philippines Malaysia Egypt 5 Algeria Libya South Korea US Angola 6 Libya Ecuador Israel Pakistan Philippines 7 Egypt Angola Russia Thailand India 8 Ecuador Nigeria Poland Bangladesh Indonesia 9 Morocco Saudi Arabia Vietnam Canada Dominican Republic 10 Nigeria Egypt Colombia Kenya El Salvador * Cultural proximity lists the top ten countries having strongest cultural links with China; other categories list top ten riskiest countries respectively. The Risk pillar of the index attempts to quantify the riskiness of a particular country for a Chinese investor. In a similar way to the Opportunity pillar, some indicators are specific to China while others are of general relevance. It includes the four categories of domestic political and regulatory risk, international political and regulatory risk, cultural proximity and operational risk. Singapore and Hong Kong are the least risky destinations for Chinese investment, as a result of business-friendly regulations, openness toward foreign investment and close cultural and government ties. Perhaps unsurprisingly, the riskiest countries are from Africa, the Middle East and Latin America. Risk
  • 14. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 13 Despite the fact that China enjoys good political ties with these regions, the poor business climates will require caution from companies. Cultural differences were cited as one of the top challenges for Chinese investors in managing overseas projects. To quantify cultural proximity, we use four indicators: the proportion of the population that is ethnically Chinese, the stock of Chinese-born migrants, the adoption of the Chinese language and the proportion of population that views China favourably, provided by Pew Research. The most noticeable change in the cultural proximity rankings is a worsening perception of China in the US, Europe and some parts of Asia. More than half of respondents in the US, France and Germany have a negative view of China, and Japan recorded the lowest favourable view among all of the countries surveyed. China has long been criticised for its lack of soft power. Despite economic success, its growing level of confidence and eagerness to revive its historical dominance has not yet borne fruit, instead being largely characterised by rising tensions in areas such as trade and territorial disputes. Chinese companies and policymakers should take that as an alarming sign. Nevertheless, a positive international image is in their interests as they seek to achieve further economic gains.
  • 15. China Going Global Investment Index © The Economist Intelligence Unit Limited 201414 Opportunity and risk trade-off Mapping a strategy In the classical investment theory, there is a positive relationship between risk and return: a risk- averse investor will only accept higher risks if the investment yields higher return. However, The EIU’s analysis reveals that this might not always be the case when it comes to country screening. There is a group of what we call “star” countries, with low risks but numerous opportunities. The reason is that the relationship in investment theory is not causal. However, in economic theory a stable and low-risk environment supports economic growth, which in turn provides more opportunities for foreign investors. Companies have the misconception that rewards are higher in riskier locations, but in fact they often end up with enormous losses caused by political and social risks or operational difficulties. In addition, the prediction by investment theory applies only to risk-averse investors, whereas in reality not all companies are risk-averse. The majority of Chinese investors view accessing new markets as their primary motivation for expanding overseas, according to the survey results from The EIU’s A Brave New World: The Climate for Chinese M&A Abroad. And in the case of some state-owned enterprises (SOEs), political consideration is the overarching objective in entering a new market. The question then arises of how companies should evaluate opportunity and risk based on their corporate strategy and risk preference. To shed some light on the question and to illustrate how the index can be used as a decision-making tool, we plot the difference between a country’s scores in the Opportunity and Risk pillars and their average in the chart below. The bottom-right quadrant includes a group of “star” countries with high opportunities but low risks in relative terms. They consist mainly of developed countries (the US and Japan) and fast- growing Asian economies (Hong Kong and Singapore). Opportunity and risk matrix * AUS=Australia; BRA=Brazil; CHL=Chile; HKG=Hong Kong; IND=India; IRN=Iran; JPN=Japan; KEN=Kenya; LBY=Libya; MYS=Malaysia; NGA=Nigeria; RUS=Russia; SAU=Saudi Arabia; SGP=Singapore; ESP=Spain; GBR=United Kingdom; USA=United States. Source: The Economist Intelligence Unit. -20.0 -10.0 0.0 10.0 20.0 30.0 40.0 -40.0 -30.0 -20.0 -10.0 0.0 10.0 20.0 -40.0 -30.0 -20.0 -10.0 0.0 10.0 20.0 HKG SGP AUS JPN RUSSAU IND GBR IRN US BRA CHL MYS ESP LBY NGA KEN STAR Risk Opportunity
  • 16. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 15 Brazil is the only Latin American country featured here. On the Opportunity side, it has a strong natural resources sector (ranked fourth in the natural resources category) with modest market size and R&D capacity. A smooth trade and investment relationship with China in the past few years also helps to reduce the risk of disturbance or rejection of Chinese investment. Generally speaking, countries in this group are recommended for a wide range of investment opportunities. Countries in the top-right quadrant offer equally attractive opportunities as star countries, but entail greater risks. An example is Russia. China signed a US$400bn 30-year natural gas deal with Russia in May 2014, exemplifying its interest in the country’s natural resources sector. However, the two countries’ relationship has never been smooth. Ideological gaps, territorial disputes and the Moscow government’s wariness of China’s influence in Central Asia and Russia’s sparsely populated far- eastern territory could hamper future co-operation. For Chinese investors attracted by opportunities in those countries, it will be essential to keep alert and to monitor closely their respective internal political developments and diplomatic relations with China. Countries in the top-left quadrant are in general not recommended for foreign investment, as they are highly risky and offer limited opportunities. They include countries such as Iran, Libya and Venezuela, with turbulent domestic environments, underdeveloped infrastructure, weak growth prospects and low R&D capacity. Nevertheless, some Chinese investors may be interested in those markets exactly because of their low development status or rich reserves in natural resources. We recommend that such companies set up a thorough risk-management practice to track potential risk factors. Emergency procedures in the case of war or other catastrophic events are likely to be helpful. Countries in the bottom-left quadrant are characterised by low risks but lacklustre opportunities. They are not confined to any specific geographic location, but achieve average performances in either pillar when compared with others. Spain is one of them. The country is strong in infrastructure and has a liberal trade sector, which makes it a low-risk country for foreign investment. However, Spain’s economic prospects are not as attractive as some of its European peers; its economy has been hit hard by the euro zone crisis. Even though there are signs of stabilisation, challenges remain in its financial sector, and its weak fiscal position implies a rise in the overall tax burden, which will further suppress private spending and business investment. We advise companies to keep watching economic and political developments in those countries. When favourable conditions return, they might be worth greater consideration. Change in risk preference The EIU’s China Going Global Investment Index uses the default weight of 67% for the Opportunity pillar. A different way to understand the opportunity and risk dynamics is to look at how countries’ rankings change when the weights—or investors’ risk perception—change. The table below lists a group of top ten countries under selected weighting schemes. When a company behaves as a risk-taker (Opportunity weight = 100%), resource-rich countries, including Russia and Saudi Arabia, are ranked among the top destinations. As companies become more risk-averse (lower weight on Opportunity), developed countries and Asian economies are better
  • 17. China Going Global Investment Index © The Economist Intelligence Unit Limited 201416 favoured. In the extreme case where a company only cares about avoiding risk (Opportunity weight = 0), the top two destinations for Chinese investors are the two developed Asian economies with the strongest cultural links with China: Singapore and Hong Kong. The political legacy between China and Taiwan can be difficult to overcome for some Chinese investments, but generally speaking the overall risk profile of Taiwan is low. Taiwan is the fourth least risky economy out of 67 countries. It has a stable social environment and a close cultural affinity with China, as the majority of the population is ethnically Chinese and can use the language. Taiwan also features excellent infrastructure, with a high-speed rail network connecting all of the major cities. Chile is the only Latin American country that rises towards the top of the rankings when investors become more risk-averse. Chile tops The EIU’s business environment rankings among Latin America countries; it is a market economy with a well-functioning capital market and is open to foreign investment. It also has the world’s most extensive network of free-trade agreements. A healthy foreign relationship with China also works in Chile’s favour. It was the first Latin American country to recognise officially the People’s Republic of China in 1970, and a regional trade agreement between the two countries was signed in 2006. Top ten destinations under selected weighting scenarios By percentage weight on Opportunity pillar Rank 100% 67% 33% 0% 1 US US Singapore Singapore 2 Russia Singapore Hong Kong Hong Kong 3 Japan Hong Kong US New Zealand 4 Australia Australia Australia Taiwan 5 Canada Canada Canada Chile 6 Singapore Japan Taiwan Australia 7 Saudi Arabia Switzerland Switzerland Malaysia 8 Switzerland Russia New Zealand Canada 9 South Korea Taiwan Denmark Denmark 10 Norway Norway Malaysia Switzerland
  • 18. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 17 Conclusion At the beginning of 2014, weakened ODI flows from China raised concerns over the potential impact that the ongoing anti-corruption campaign may have had on the country’s overseas investment. However, this downward trend was reversed in the third quarter of the year, when ODI shot up by 90.5% year on year in September alone. Will this reversal prove temporary in the context of the current political and economic environment in China, or will it persist? The EIU expects that the ongoing economic reform and the anti-corruption campaign will more probably result in structural changes in the nature of China’s overseas investment, rather than altering its broader growth trend. China’s “Go global” policy was first spelled out in its tenth five-year plan (2001-05) and has remained a key national strategy. Starting from October 2014, companies will no longer need to seek approval from MOFCOM for overseas investments, except for those with plans to invest in sensitive sectors or locations. Strong national policy support will drive healthy growth in China’s outbound investment in the long run. We believe that risk preferences will change, particularly among SOEs. Investments in risky locations, or those without a strong business justification, will become less likely to receive government approval. According to a report released by KPMG in August 2014, the majority of SOEs with investments in Australia are motivated by market factors, are hiring growing numbers of non- Chinese senior executives and are mindful of their reputation. The current leadership’s ambitions in SOE reform should result in better risk-management practices. The private sector will also play a more active role. Relaxed regulations and the central government’s pledge to provide the private sector with a more level playing field will help to raise further the share of outbound investment by private companies—and, in particular, small to medium- sized enterprises. Unlike SOEs, whose business is concentrated in strategic sectors such as natural resources and infrastructure, private companies operate in a much wider range of sectors. The rising share of private enterprises in China’s ODI will see Chinese overseas investment move into more diverse industries in the host country. The World Bank’s International Comparison Programme estimated early in 2014 that China will supplant the US as the world’s largest economy in purchasing power parity (PPP) terms this year. Coupled with growing economic ties in trade and investment, China will inevitably play an increasingly important role in the global economic community. The EIU’s China Going Global Investment Index provides a framework for tracking such changes in the country’s role and interests on the global stage.
  • 19. China Going Global Investment Index © The Economist Intelligence Unit Limited 201418 Appendix – Index structure and data sources Weight (%) Source Period OPPORTUNITY Host country market GDP, US$ bn at market exchange rates 4.2 EIU 2012 GDP per head, US$ at market exchange rates 4.2 EIU 2012 Service sector as % of GDP 4.2 EIU 2012 Real GDP growth 3-year forecast 4.2 EIU 2012-15 Natural resources Natural gas reserves 0.4 BP Statistical Review of World Energy 2012 Crude oil reserves 5.0 BP Statistical Review of World Energy 2012 Coal reserves 0.5 BP Statistical Review of World Energy 2012 Iron ore reserves 2.8 USGS 2012 Copper reserves 0.4 USGS 2012 Natural gas production 0.4 BP Statistical Review of World Energy 2008-12 Crude oil production 5.0 BP Statistical Review of World Energy 2008-12 Coal production 0.5 BP Statistical Review of World Energy 2008-12 Iron ore production 2.8 USGS 2007-11 Copper production 0.4 USGS 2007-11 Intellectual property Patents in force 3.7 WIPO 2012 Innovation inputs and environment 3.7 EIU innovation index 2004-08 R&D intensity 3.7 World Bank latest Number of brands in top 500 3.7 Brand Finance 2014 Export manufacturing Number of RTAs signed with China's largest export markets 1.9 WTO present Number of RTAs signed with China 1.9 WTO present Quality of port infrastructure 1.9 EIU 2014-18 Distance between host country and large markets 1.9 CEPII 2011 Distance to China 1.9 CEPII 2011 Average hourly wage 1.9 EIU 2012 Average years of schooling of population over 15 1.9 Barro Lee 2010 Exchange rate volatility 1.9 Financial Times 2009-13 Forecast inflation 1.9 EIU 2012-15
  • 20. China Going Global Investment Index © The Economist Intelligence Unit Limited 2014 19 RISK Domestic political and regulatory risk Risk of armed conflict 1.4 EIU 2014-18 Risk of social conflict 1.4 EIU 2014-18 Risk of expropriation of foreign assets 1.4 EIU 2014-18 Government regulation on setting up new private business 1.4 EIU 2014-18 Restrictiveness of labour laws 1.4 EIU 2014-18 Extent of wage regulation 1.4 EIU 2014-18 Hiring of foreign nationals 1.4 EIU 2014-18 Government policy towards foreign capital 1.4 EIU 2014-18 FDI inflows as % of GDP 1.4 EIU 2008-12 External debt as % of GDP 1.4 BIS/EIU 2012 International political and regulatory risk Bilateral relations Voting affinity with China in UN General Assembly 0.5 Erik Voeten 2002-12 Number of militarised disputes with China since 1949 0.5 COW 1949-2001 Number of militarised disputes with China since 1978 0.5 COW 1978-2001 Trade frictions Number of anti-dumping and anti-subsidy cases against China per US$ m of imports from China 0.5 WTO 2003-13 Number of WTO dispute settlement cases against China 0.5 WTO 2003-present Number of anti-dumping and anti-subsidy cases against local country by large markets per US$m of imports 0.5 WTO 2003-13 Investment openness Number of rejected investments from China 0.5 Heritage Foundation 2005-13 Number of non-rejected investments from China 0.5 Heritage Foundation 2005-13 Bilateral investment treaty with China in force 0.5 World Bank present Cultural affinity % of population viewing China favourably 3.1 Pew 2012 Ethnic Chinese as % of total population 3.1 OCAC 2012 Stock of Chinese-born migrants 3.1 World Bank 2010 Chinese language use 3.1 CIA present Operational risk Incidence of strikes 0.4 EIU 2014-18 Production of electricity per head 0.4 EIU 2014-18 Road density 0.4 EIU 2014-18 Rail density 0.4 EIU 2014-18 Fixed line telephone faults 0.4 EIU 2014-18
  • 21. Cover image - © Maestriadiz/Shutterstock While every effort has been taken to verify the accuracy of this information, The Economist Intelligence Unit Ltd. cannot accept any responsibility or liability for reliance by any person on this report or any of the information, opinions or conclusions set out in this report.
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