Over 300 basketball players participated across 65 teams in the 2011 Rick and Bubba 3on3 basketball tournament in Birmingham, Alabama, which saw over 19,000 total page views and 12,000 unique visitors on its website. The tournament was promoted through 50 TV commercials, a viral video with over 2,000 YouTube views, over 100,000 printed marketing pieces, and around 200 mentions on The Rick and Bubba Show, resulting in 1,000 people attending and $1,500 in cash prizes being awarded.

1. Birmingham, AL 2011 EVENT RECAP

3. 65 Basketball Teams! 300 Players

5. www.rickandbubba3on3.com-19,374 Total Page Views…12,876 Total Unique Views

6. 50 TV Commercials between 3/16/11 and 4/9/11

7. The Legendary Shots Viral Video 2,218 Views On YouTube.com

8. Over 100,000 Printed Marketing Pieces

9. The Rick and Bubba Show- Approx. 200 Live Air Mentions

10. 1,000 Total Event Day Attendence

12. $1,500 In Cash Prizes

16. Birmingham, AL 2011 THANK YOU!