Taken from Future of Web Design (#FOWD), London 2015 Conference. http://futureofwebdesign.com/london-2015 Frank Gilbreth was the father of a dozen children. His story is told in the book by the same name as this talk. In this session David will look at how the principles that Frank thought about and lived by in his daily life are impactful to the user experience today. Specifically he will look at how the importance of ordering, step-by-step processes, and efficiency make for a delightful user experience. Don’t get caught up in the interface and making pretty layouts which make the user do backflips to complete. And definitely don’t make your users do twice what they should only do once.