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1. T H E F R A N C H I S E R E V I E W
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Eleven franchise professionals obtained
Certified Franchise Executive (CFE)
accreditation at a ceremony held as part of
the MYOB FCA Excellence in Franchising
Awards 2015 in October.
‘Since launching three years ago, enrolments in the CFE
program have gone from strength to strength,’ said FCA
Chairman Michael Paul at the ceremony.
‘We are delighted to see so many CEOs, founders and
executives of successful Australian franchise brands
reaching the professional milestone of CFE accreditation in
the past two years.’
More than 40 Australian franchise professionals are currently
participating in the CFE program, representing more than 35
franchise businesses, with 17 franchise professionals so far
gaining CFE accreditation.
The CFE is the only internationally recognised professional
accreditation program for franchise executives. The Franchise
Council of Australia, in association with the American-based
Institute of Certified Franchise Executives (ICFE), delivers the
CFE program to its members in Australia.
‘Undertaking the CFE program has allowed me to grow
professionally and achieve a recognised standard of excellence
within the franchising community,’ says Eric Celik, National
Field Support Manager at PACK & SEND, who obtained his CFE
accreditation this year.
Certified Franchise
Executive program
welcomes class of 2015
L-R Franchise Council of Australia General Manager Kym De Britt and CFE graduates Darryn McAuliffe, Peter Buckingham, Corina Vucic,
Eric Celik, Damien Lisney, Erin Nagy, Rod Laycock, Jason Gehrke and John Longmire (absent: Stephen Giles and Dan Kelland)

2. T H E F R A N C H I S E R E V I E W
47
Eric Celik (left) receives his CFE accreditation from FCA General Manager
Kym De Britt
CFE graduates left to right: Rod Laycock, Jason Gehrke and John Longmire
The CFE class of 2015
• Peter Buckingham – Managing Director, Spectrum
Analysis
• Eric Celik – National Field Support Manager,
PACK & SEND
• Jason Gehrke – Deputy Chairman, Franchise Council
of Australia, and Director, Franchise Advisory Centre
• Stephen Giles – Partner, Norton Rose Fulbright
• Dan Kelland – Director, Little Kickers and Little Rugby,
New South Wales/Australian Capital Territory
• Rod Laycock – Chief Executive Offier, Civic Managed
Services
• Damien Lisney – Human Resources Manager,
PACK & SEND
• John Longmire – Multi-unit franchisee, Just Cuts, and
Chief Executive Officer, Blackdot Solutions
• Darryn McAuliffe – Chief Executive Officer, FRANdata
Australia
• Erin Nagy – Operations Manager, Tutti Frutti
• Corina Vucic – Director, FC Business Solutions
‘Receiving the CFE accreditation at the Awards Gala Dinner
Ceremony was overwhelming, and a very proud moment in
my life. Standing beside and being recognised with colleagues
who have contributed to the development of franchising in this
country is something I will remember for many years to come,’
Celik says.
These sentiments are echoed by John Longmire, Chief
Executive Officer at Blackdot Solutions and a multi-unit
franchisee with Just Cuts, who also received his CFE
accreditation in 2015.
‘Undertaking the CFE was personally and professionally
rewarding and gave me a lot more depth of knowledge on the
subjects covered,’ says Longmire. ‘From a professional point of
view, it has helped me in the short time since I’ve had the CFE
qualification in dealing with potential clients.’
CFE candidates who attended the National Franchise
Convention 2015 from 11–13 October had the opportunity to
obtain education credits for attending designated sessions.
Candidates can also obtain credits by attending a range of CFE-
accredited courses throughout the year.
For more information about the CFE program, visit the FCA website at
www.franchise.org.au, or contact the FCA Education Manager, Simon
Heggen, on 1300 669 030.