The document outlines goals and plans for a Campus Crusade blogference event. The goals are to expose staff to ministry content, connect staff who are distant, and facilitate engagement discussions. It describes potential user personas and how they may interact through reading, commenting, and connecting on social media. It also provides an overview of the event structure with multiple topic discussions that staff can view and leave comments on.

1. campus crusade blogference
goal 1: expose staff & ministry leaders to relevant
ministry philosophy content
goal 2: connect staff & ministry leaders relationally who
may be geographically or relationally distant
goal 3: facilitate staff & ministry engagement discussions
over ministry philosophy content

2. user personas
user 1: ccc staff member, digital native, under 35
user 2: ccc staff member, non digital native, over 35
user 3: ministry leader, non ccc staff member
social action
read happens most
comment happens second most
add others as friend on fb happens least

3. topic 1 discussion topic 2 discussion topic 3 discussion topic 4 discussion
comment feed of each topic?
campus crusade blogference can this auto-generate?
**welcome/vision/explanation video**
topic 1 title--subtitle click opens shadowbox
topic 2 title--subtitle click opens shadowbox
topic 3 title--subtitle click opens shadowbox
topic 4 title--subtitle click opens shadowbox
leave a comment
name
topic #
google form?
comment:
manually curate comments