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CASE STUDY
ANCHOR DANLY
4300 40TH
STREE SE, KENTWOOD, MI
Challenge
Anchor Danly, a leading international manufacturer and distributor of high quality
die sets, components, steel plates, and metal fabrications, had recently relocated
their operations and wanted to sell their vacated 37,570-square-foot
manufacturing facility in Kentwood. Built in 1996, the property was well located in
an industrial park near the airport. However, as a former die manufacturing plant,
the building was specifically suited for heavy manufacturing use, meaning the pool
of potential buyers was small. In addition, the property would require a thorough
environmental investigation.
Solutions
Knowing the seller needed to dispose of the property quickly while maximizing its
return, CBRE approached the disposition proactively, by first preparing a
comprehensive completive market analysis of the property and assembling the
majority of the due diligence documents prior to launching the marketing.
Utilizing our proprietary property marketing website, cbremarketplace.com, to
reach the widest pool of potential purchasers, CBRE brought the property to
market with preliminary title work, environmental reports, seller reports and
documents, building documents and plans, a recent survey, and a detailed
equipment list.
Results
The seller received three solid offers to purchase the property within just 10 days
of listing. CBRE provided the seller with a summary of each offer, comparing the
benefits, contrasting the timing and other significant variables. After soliciting the
best and final offer, the seller went under contract and was successful in closing
within 38 days of an executed purchase contract.
 Three solid offers received within 10 days of listing, closed 38 days after
contract
 Sold Price $2,525,000; $1,750,000 for building or $46.58 per sq. ft.
CLIENT TESTIMONIAL
“CBRE did a great job. The buyer has even commented on the high level professionalism and attention to detail.
Anchor Danly wanted to maintain a relationship with the buyer and CBRE helped in solidifying that relationship.”
Terrence Connell, Principal, Anchor Danly
“CBRE is one of the top real estate firms I have ever worked with in all of my years of practice.”
Tom Clemens, Legal Counsel, Anchor Danly
QUICK FACTS
− Special use facility
with limited propect
pool
− Aggresive, proactive
marketing efforts
including CBRE
Marketplace.com
− Multiple offers within
10 days of listing
− Closed within 38 day
of contract
− $2,525,000 Sold
Price
− $1,750,000 for
building or $46.58
per sq. ft.
SIZE
37,570 sq.ft.
SERVICES
Seller Representation
Comparative Market
Analysis
Part of the CBRE affiliate network

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Case Study

  • 1. CASE STUDY ANCHOR DANLY 4300 40TH STREE SE, KENTWOOD, MI Challenge Anchor Danly, a leading international manufacturer and distributor of high quality die sets, components, steel plates, and metal fabrications, had recently relocated their operations and wanted to sell their vacated 37,570-square-foot manufacturing facility in Kentwood. Built in 1996, the property was well located in an industrial park near the airport. However, as a former die manufacturing plant, the building was specifically suited for heavy manufacturing use, meaning the pool of potential buyers was small. In addition, the property would require a thorough environmental investigation. Solutions Knowing the seller needed to dispose of the property quickly while maximizing its return, CBRE approached the disposition proactively, by first preparing a comprehensive completive market analysis of the property and assembling the majority of the due diligence documents prior to launching the marketing. Utilizing our proprietary property marketing website, cbremarketplace.com, to reach the widest pool of potential purchasers, CBRE brought the property to market with preliminary title work, environmental reports, seller reports and documents, building documents and plans, a recent survey, and a detailed equipment list. Results The seller received three solid offers to purchase the property within just 10 days of listing. CBRE provided the seller with a summary of each offer, comparing the benefits, contrasting the timing and other significant variables. After soliciting the best and final offer, the seller went under contract and was successful in closing within 38 days of an executed purchase contract.  Three solid offers received within 10 days of listing, closed 38 days after contract  Sold Price $2,525,000; $1,750,000 for building or $46.58 per sq. ft. CLIENT TESTIMONIAL “CBRE did a great job. The buyer has even commented on the high level professionalism and attention to detail. Anchor Danly wanted to maintain a relationship with the buyer and CBRE helped in solidifying that relationship.” Terrence Connell, Principal, Anchor Danly “CBRE is one of the top real estate firms I have ever worked with in all of my years of practice.” Tom Clemens, Legal Counsel, Anchor Danly QUICK FACTS − Special use facility with limited propect pool − Aggresive, proactive marketing efforts including CBRE Marketplace.com − Multiple offers within 10 days of listing − Closed within 38 day of contract − $2,525,000 Sold Price − $1,750,000 for building or $46.58 per sq. ft. SIZE 37,570 sq.ft. SERVICES Seller Representation Comparative Market Analysis Part of the CBRE affiliate network