1) The document discusses factors for entrepreneurs in emerging markets like China, including politics, financing, human resources, customers, and industry trends.
2) It provides examples of how politics can both support and restrict industries, and gives financing amounts at different investment rounds in China.
3) The document advises finding the right market position using a SWOT analysis, building a simple brand name, integrating channels for expansion, and improving employee and customer relationships.
Key findings from the West Midlands Regional Skills Assessment 2009 delivered to a workshop at the the West Midlands Regional Observatory's Annual Conference in Sutton Coldfield, 20th October 2009. The Assessment covers historical trends, current skills needs and future priorities. This was a joint pesentation by Pat Jackson, Director of the West Midlands Regional Skills Partnership, and Andy Phillips, Head of Skills Research at the Observatory.
The government of Thailand has perceived the significance of cluster in the development of the nation’s economy. The cabinet and the Thailand Board of Investment, therefore, proposed the Cluster-based Special Economic Development
Zones Policy, or the Cluster Policy in short, which came into effect on September 16, 2015.
Key findings from the West Midlands Regional Skills Assessment 2009 delivered to a workshop at the the West Midlands Regional Observatory's Annual Conference in Sutton Coldfield, 20th October 2009. The Assessment covers historical trends, current skills needs and future priorities. This was a joint pesentation by Pat Jackson, Director of the West Midlands Regional Skills Partnership, and Andy Phillips, Head of Skills Research at the Observatory.
The government of Thailand has perceived the significance of cluster in the development of the nation’s economy. The cabinet and the Thailand Board of Investment, therefore, proposed the Cluster-based Special Economic Development
Zones Policy, or the Cluster Policy in short, which came into effect on September 16, 2015.
[GE Innovation Forum 2015] The Future of Work in Korea (English)GE코리아
[GE Innovation Forum 2015] The Future of Work in Korea (English)
Korea needs a new growth strategy. This is perhaps the most powerful proof that in today’s highly competitive economy, both countries and companies have to constantly look forward.
The innovations of the Future of Work can be a game-changer for Korea. The improvements in efficiency enabled by advanced manufacturing and resulting in GE’s vision of the Brilliant Factory can boost productivity and competitiveness in Korea’s industries, from shipbuilding to electronics. Industrial Internet solutions applied to new vessel designs can generate massive cost savings for operators, and healthcare applications can help improve the efficiency of Korea’s healthcare system to cope with the pressure of fast population aging while positioning the country as a global provider of services and technology.
This paper is part of a series from GE’s Chief Economist, Marco Annunziata, exploring the next generation of industrial progress.
GE코리아 뉴스레터를 구독하세요! http://goo.gl/IE8WS8
GE코리아 YouTube 채널을 구독하세요! http://goo.gl/M2gc8m
상상을 현실로 만듭니다. Imagination at work.
GE가 꿈꾸는 가치입니다. 아니, GE는 단지 꿈만 꾸고 있는 것이 아닙니다. 상상을 현실로 만들기 위해, 불가능했던 것을 가능하게 만들기 위해 쉬지 않고 움직이고 있습니다. GE는 에너지, 의료, 항공, 수송, 금융 등의 여러 분야에서 고객과 인류사회의 진보를 위해 더 편리하고 빠르며 친환경적인 솔루션을 찾아냅니다.
Connect with GE Online:
GE코리아 웹사이트: http://www.ge.com/kr/
GE리포트코리아: http://www.gereports.kr/
GE코리아 페이스북 페이지: hhttps://www.facebook.com/GEKorea
GE코리아 슬라이드쉐어: http://www.slideshare.net/GEKorea
Ensuring growth, productivity and well-being in the face of the digital trans...EduSkills OECD
PowerPoint by Mr. Andy Wyckoff, Director of Science, Technology and Innovation, Skills Summit 2018, Porto.
SSESSION 1: UNDERSTAND – Risks and opportunities in a digital world: the changing landscape of skills needs
Objective: Build a common understanding of how the digital revolution transforms economies and societies, how the skills that people need in everyday life and in the workplace are changing, and which groups of the population are most at risk of being left behind
Bracing for Impact: Assessing the impact of the automotive trends on the chem...Surabhi Shankar
As the automotive sector braces for MADE+ (Mobility, Autonomous Driving, Digital, Electrification, Light weighting) trends, chemicals and materials companies supplying into the industry must deal with some major shifts in industry dynamics.
In this new study – Bracing for Impact – we analyze the impact of MADE+ on the chemicals and materials used in an archetypal car and we model its evolution through 2030. The study covers the usage of the full-suite of materials families across key car systems as new types of vehicles and business models emerge in the future and discusses key implications for chemicals and materials players.
We look forward to your comments and questions
Identifying customer digital needs and new business areas for an automotive b...Marco De Cesaris
The premium car market in China is changing rapidly.
At the same time the customer structure will change too.
Until 2025 50% of all premium car buyers will be born after 1990 and therefore highly digitalized with a progressive and innovative way of life.
OEMs are re-designing their approach to address customers and are re-shaping the ways to sell products and services.
So two central areas need to be tackled:
Finding most effective ways to understand customer digital needs.
Identifying new business areas and/or re-shape traditional ones, to ensure OEMs success and generate profit growth.
What are the digital touch points alongside the customer journey? Identify those, which in your opinion could be most relevant for profit streaming.
How will you go about generating an outside-in customer perspective on OEM’s digital appearance?
What information will you need and what is going to be a realistic timeline to develop this analysis and derive an action plan for an OEM?
Opportunities in China's Startup EcosystemZhenFund
The 2013 update from ZhenFund on the state of China's technology startup ecosystem. Last time we outlined the 3C's 2E's in understanding the differences between China and Silicon Valley. This year we focus on some of the positive trends we see developing in the startup ecosystem.
Dr. Kai-Fu Lee's Talk on Innovation with Chinese characteristics. Videos
(Part 1) https://freeflowapp.com/v/et97qv (Part 2) https://freeflowapp.com/v/5uyqyg
US venture arm, www.ideabulb.vc
China venture arm, www.chuangxin.com
More on Kai-Fu Lee,
http://en.wikipedia.org/wiki/Kai-Fu_Lee
D2C Insider - Startify , Gateway to Middle East.pptxD2C Insider
A power packed session organised by D2C Insider along with Startify to unlock the potential of Indian D2C brands for the middle east market.
The session began with Kshitij Ladia, founding member of D2C Insider to talk about D2C Insider and the vision behind creating this massive community of 3000+ founders and also lay down the foundation of D2C Insider Middle East Chapter.
Followed by Sudhir Syal, founder of Startify who has built large Indian brands like BookMyShow and Lenskart in UAE who took 150+ brand founders on an informative ride to building business in the Middle East followed by a QnA
Reach out to d2cinsider@gmail.com
Join the largest network of D2C brands & enablers in India
https://bit.ly/d2cinsider_registration
[GE Innovation Forum 2015] The Future of Work in Korea (English)GE코리아
[GE Innovation Forum 2015] The Future of Work in Korea (English)
Korea needs a new growth strategy. This is perhaps the most powerful proof that in today’s highly competitive economy, both countries and companies have to constantly look forward.
The innovations of the Future of Work can be a game-changer for Korea. The improvements in efficiency enabled by advanced manufacturing and resulting in GE’s vision of the Brilliant Factory can boost productivity and competitiveness in Korea’s industries, from shipbuilding to electronics. Industrial Internet solutions applied to new vessel designs can generate massive cost savings for operators, and healthcare applications can help improve the efficiency of Korea’s healthcare system to cope with the pressure of fast population aging while positioning the country as a global provider of services and technology.
This paper is part of a series from GE’s Chief Economist, Marco Annunziata, exploring the next generation of industrial progress.
GE코리아 뉴스레터를 구독하세요! http://goo.gl/IE8WS8
GE코리아 YouTube 채널을 구독하세요! http://goo.gl/M2gc8m
상상을 현실로 만듭니다. Imagination at work.
GE가 꿈꾸는 가치입니다. 아니, GE는 단지 꿈만 꾸고 있는 것이 아닙니다. 상상을 현실로 만들기 위해, 불가능했던 것을 가능하게 만들기 위해 쉬지 않고 움직이고 있습니다. GE는 에너지, 의료, 항공, 수송, 금융 등의 여러 분야에서 고객과 인류사회의 진보를 위해 더 편리하고 빠르며 친환경적인 솔루션을 찾아냅니다.
Connect with GE Online:
GE코리아 웹사이트: http://www.ge.com/kr/
GE리포트코리아: http://www.gereports.kr/
GE코리아 페이스북 페이지: hhttps://www.facebook.com/GEKorea
GE코리아 슬라이드쉐어: http://www.slideshare.net/GEKorea
Ensuring growth, productivity and well-being in the face of the digital trans...EduSkills OECD
PowerPoint by Mr. Andy Wyckoff, Director of Science, Technology and Innovation, Skills Summit 2018, Porto.
SSESSION 1: UNDERSTAND – Risks and opportunities in a digital world: the changing landscape of skills needs
Objective: Build a common understanding of how the digital revolution transforms economies and societies, how the skills that people need in everyday life and in the workplace are changing, and which groups of the population are most at risk of being left behind
Bracing for Impact: Assessing the impact of the automotive trends on the chem...Surabhi Shankar
As the automotive sector braces for MADE+ (Mobility, Autonomous Driving, Digital, Electrification, Light weighting) trends, chemicals and materials companies supplying into the industry must deal with some major shifts in industry dynamics.
In this new study – Bracing for Impact – we analyze the impact of MADE+ on the chemicals and materials used in an archetypal car and we model its evolution through 2030. The study covers the usage of the full-suite of materials families across key car systems as new types of vehicles and business models emerge in the future and discusses key implications for chemicals and materials players.
We look forward to your comments and questions
Identifying customer digital needs and new business areas for an automotive b...Marco De Cesaris
The premium car market in China is changing rapidly.
At the same time the customer structure will change too.
Until 2025 50% of all premium car buyers will be born after 1990 and therefore highly digitalized with a progressive and innovative way of life.
OEMs are re-designing their approach to address customers and are re-shaping the ways to sell products and services.
So two central areas need to be tackled:
Finding most effective ways to understand customer digital needs.
Identifying new business areas and/or re-shape traditional ones, to ensure OEMs success and generate profit growth.
What are the digital touch points alongside the customer journey? Identify those, which in your opinion could be most relevant for profit streaming.
How will you go about generating an outside-in customer perspective on OEM’s digital appearance?
What information will you need and what is going to be a realistic timeline to develop this analysis and derive an action plan for an OEM?
Opportunities in China's Startup EcosystemZhenFund
The 2013 update from ZhenFund on the state of China's technology startup ecosystem. Last time we outlined the 3C's 2E's in understanding the differences between China and Silicon Valley. This year we focus on some of the positive trends we see developing in the startup ecosystem.
Dr. Kai-Fu Lee's Talk on Innovation with Chinese characteristics. Videos
(Part 1) https://freeflowapp.com/v/et97qv (Part 2) https://freeflowapp.com/v/5uyqyg
US venture arm, www.ideabulb.vc
China venture arm, www.chuangxin.com
More on Kai-Fu Lee,
http://en.wikipedia.org/wiki/Kai-Fu_Lee
D2C Insider - Startify , Gateway to Middle East.pptxD2C Insider
A power packed session organised by D2C Insider along with Startify to unlock the potential of Indian D2C brands for the middle east market.
The session began with Kshitij Ladia, founding member of D2C Insider to talk about D2C Insider and the vision behind creating this massive community of 3000+ founders and also lay down the foundation of D2C Insider Middle East Chapter.
Followed by Sudhir Syal, founder of Startify who has built large Indian brands like BookMyShow and Lenskart in UAE who took 150+ brand founders on an informative ride to building business in the Middle East followed by a QnA
Reach out to d2cinsider@gmail.com
Join the largest network of D2C brands & enablers in India
https://bit.ly/d2cinsider_registration
As part of my studies, I had to make a pitch for the launch of a new product offering in the form of an executive presentation to the Senior Management Team of “SAMSUNG”. The aim of the Pitch is to help Senior Management to decide on its future Marketing Strategy in China.
Case Study on Product Management for an ed-tech company (Biswadeep Ghosh Hazr...Biswadeep Ghosh Hazra
The competition asked 3 things to do-
1) Tracking down metrics related to learning, reading and writing- what would be required to track down on a daily, weekly, monthly and yearly basis?
2) Gamifying that whole setup for accomplishing objectives better
3) Helping in growing a community of learners who shall be accountable for their individual and community growth
I covered in detail the various aspects of-
1) Industry Overview
2) Competitor Analysis
3) TAM-SAM-SOM
4) Marketing Strategy
-Social Media Strategy (YouTube)
-Branding Strategy
5) Cost-Benefit Analysis
Columbus 2020 and the Ohio Development Services Agency held a special Columbus 2020 Investor Update where Columbus Global Connect, the Columbus Region's global trade and investment strategy, was unveiled. Jung Kim, director of research at Columbus 2020, provided context to the Columbus Region's existing global trade and investment and introduced the new strategy.
Idea Foundry - Cambodia Topline Trade LandscapeJacques Erasmus
With things returning more to normal across some ASEAN countries we have seen renewed interest in Indochinese countries like Cambodia which is why our team did some desk research and put together a comprehensive Cambodia Topline Trade Landscape!
Silicon Valley Bank presents a historical look and new research on marketplaces based on data collected from more than 140 private companies. The results describe how mobile technology is impacting the creation and sustainability of marketplaces—and separating the winners from the losers.
The presentation was delivered at Silicon Valley Bank’s Marketplace Mashup on October 14 in New York City. Nearly 100 marketplace founders, venture capital and private equity investors and industry veterans from around the world came together at the exclusive event. More information is available at http://www.svb.com/Blogs/Steve_Allan/Marketplace_Mashup_(Presentation_and_Video)/
2. 1、How entrepreneurs in emerging market create their
business institution and culture environment?
2、What differences between entrepreneurs in Silcom Valley
and emerging market?
3. Background*
• know the
knowledge of
comprehensive
environment.
Especially
politics ,money
and people.
Industry
• analyst the
industry you
concerned
with. Find out
the special
factors of
opportunity
and challenge.
Position
• find the right
position in the
target market
by SWOT
model with
your idea.
Operation
• plan to build
brand and
explore the
market
continually.
4. Politics: Support or Restrict——In China, the government can make policy to
influence the industry development.
Support: <Made in China 2025 plan > :A roadmap for the future of manufacturing in
China. The plan focus on about 10 future industries: (1)New Generation
Information Technology、(2)High-end equipment、(3)New material、(4)
Biological medicine、(5)Agricultural machinery equipment、(6)Electric
power equipment、(7)High end NC robot、(8)Aerospace equipment、
(9)Marine engineering equipment & High tech ship、(10)Advanced rail
transportation equipment。
Restrict: according to the<Opinion on the implementation of the negative list system
of market access >&< Catalogue of foreign investment industries (2015
revision)>, government has listed the industries that has restriction. Some
industries is not open to Private enterprise or foreign company, you may
have to cooperate with State-owned enterprise.
5. Money: Investment environment、Interest rate & Exchange rate .
Pre A Round A Round B Round C Round
200,000+ 800,000+ 1,800,000+ 8,000,000
The average amount of financing in Chinese internet industry: USdollar
Many entrepreneur have experienced
the period Pre A to C in 1 year.
• The rate of interest and exchange changed between 2006-2015.
4
4.5
5
5.5
6
6.5
7
7.5
8
2006 2007 2008 2010 2011 2012 2014 2015
lendingrate of RMB in China(%)
less 1 year 1year-5year more than 5 year
• Chinese capital market have a seasonal rhythm, it is easier to find the capital support in spring and
autumn. The magnet is changing every year , 2010-2012 Social Media, 2013 Mobile Game , after 2014 is O2O.
0.12
0.13
0.14
0.15
0.16
0.17
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Exchange rate: RMB/USD
USD/RMB
6. Human resources(Skilled employee、R&D personal)
40%
25%
25%
10%
Channels for worker
Fellow introduction Direct recruitment
Emplovment office other
Customer: revenue and Expenditure
75%
20%
5%
Channels for White collar
Recruitment website Job fair other
Chinese R&D personal in 2012
Region Total(thousand)
National Total 288.3
Eastern China 193.2
Middle China 59.5
Western China 35.6
31%
23%12%
11%
8%
7%
6%
2%
Expenditure accounting in
2013
food&drink
living
Communications and
transportation
education、
culture&entertainment
clothes
health care
basic goods and
services
other
Average Salary in China (USD/1year)
3000
4000
5000
6000
7000
8000
9000
2006 2007 2008 2009 2010 2011 2012 2013
Average wages of urban workers
(USD/1 year)
$5,363
$3,943
$3,470
0
1000
2000
3000
4000
5000
6000
Eastern China Middle China Western China
7. FOCUS ON THE CHANGE
AND GRASP THE TREND
1990s 2000s 2010s 2020s
Micro industry: period of Development
Material Manufactuer E-commercial
10.0
20.0
30.0
40.0
50.0
60.0
70.0
Macro industry: Proportion of industrial
employment
primary industry second industry service sector
The Primary Industry is in recession (but still
undeveloped), the labor is flow to the second industry
and service sector.
The Manufacturing Industry: grow fast during the
1990-2010,then suffer a decline after 2013.
The Service sector and other High tech industry
grow fast after 2000, especially after 2010.
Potential
entrants
Substitute
SUPPLIER CUSTEMER
COMPETITOR
Opportunity
Challenge
8. INNOVATION AND STRAGETGY CHOICE
CROSS DISCIPLINE
Cross domain
INDUSTRIAL
EVOLUATION
breaker
NON INNOVATION
SCOPE INNOVATION
Bettercheaperfaster
BUSSINESS MODLE
AND PROCESS
Technology
W-O S-O
W-T S-T
It is suitable to be a finder if you are a
beginner in Consumer market . Subversive
innovation is effective in china .
It is suitable to be a seeker if you already have
the foundation in the industry, especially the
Manufacturing industry.
9. RIGHT POSITION & BRAND
Formation of company -good location good beginning
• Define their company's market position, then choose a birthplace where it is easy to
gain resources and less competition .
• eg. The founder of Venustech , Miss Yan Wangjia, seize the current gaps in the
market, positioning itself for the Internet security company and located in Beijing.
Because Beijing is the center of China's Internet market, It is much more close to
customers.
Build brand - create a simple local name and promote online
• A simple, memorable name wins the hearts and minds of customers
• eg. Dianping.com. The name in chinese means everyone can published and share
reviews on that website . Taobao.com means search lot of funny goods on the website.
• 70% Chinese consumers are linked with mobile internet, It is very important to
promote the brand online, especially in common or social media like Baidu、Dianping.
10. CHANNEL INTEGRATION AND
MARKET EXPANSION
Channel management - Channel integration and platform
construction
•Many chinese market are less concentration. Levels of channel development differ from
regions, local suppliers are strong in the local area. entrepreneurs have to do channel
integration.
•Online platform like B2C B2B can overcome many barriers of the traditional channels,
but need high requirements for logistics management.
Market expansion – deal with Opportunities and Challenges
• The best time to expand market when there are challenges. It is better to combine your
business with traditional and necessary needs or cooperate with other industry.
• eg.Wechat Payment VS Alipay. Wechat payment expand 400 billion by the function of
“red packets (お年玉)“and cooperate with DiDi, Alipay resolved challenge by explore 0.3
billion offline stores , consumer will pay by Ali APP when shopping everywhere.
11. IMPROVE THE RELATIONSHIP WITH
YOUR EMPLOYEE & CUSTOMER
Team Building-build up a relation ship with your employee
• Combining the characteristics of Chinese culture with
company,enhance the sense of belonging and give them room for
improvement.
• Example: Huawei.
• “Employee stock ownership” wolf culture
Customer service -create more added value to customers
and listening to customer feedback
• eg.IBM has become a services provider in china;
• eg.Haier,Three Squirrels.