Cargo Cults 
What’s in it for me?
World War II 
in the South Pacific 
Natives on many south Pacific islands had never before 
seen airplanes, modern war ships and other strange sights 
-- such as tanks, Jeeps and men wearing godlike clothing. 
Very often, cargo planes would parachute crates of 
clothing, canned food, tents, weapons and other useful 
stuff for the amazing new visitors -- who often shared the 
goodies with the natives. 
But when the war ended, the soldiers left and 
all the stuff stopped dropping from the sky.
The natives assumed that all they had to do was 
imitate the practices they had seen the soldiers 
performing to make the “sky gods” come back 
with all the neat stuff. 
Thus, they carved headphones from wood, and 
wore them while sitting in fabricated control 
towers, or airplanes made of bamboo. They 
waved landing signals while standing on the old 
runways.
Members of the modern day “John Frum” cargo cult celebrate John Frum Day 
in hope that their deity, John Frum, will bring them “Cargo”.
• As a result of missionary efforts, 
Christianity and the myth of the “cargo” 
intermix. 
• The result is that the natives create 
their own version of Christianity in 
which Jesus makes the “cargo” in 
heaven, and only by being good 
Christians can they receive the “cargo”.
• Both are inexorably linked to commerce. 
• “Commerce is intended to carry, even to all the world, the blessed 
message of salvation.” –Anglican bishop Samuel Wilberforce in a sermon (1860)
• “Cargo Heaven” is a concept of heaven as a place 
where all your material needs and wants are met. 
• An example of this in Christianity is the belief that 
the streets of heaven are paved with gold. (aka: 
everyone is rich) 
-And the twelve gates were twelve pearls; each one of the gates was a single pearl. 
And the street of the city was pure gold, like transparent glass. (Rev 21:21 NKJV)
God will make you rich 
TV evangelists often 
promise that if you give to 
God (preferably 10%) then 
God will give to you. So 
believe and you will be 
saved (financially that is). 
There is nothing mysterious about how you earn 
$US200 million ($215 million) a year promising 
people prosperity, healing and eternal salvation. No 
one knows how to do it better than Pastor Benny 
Hinn. He was at the Brisbane Entertainment Centre 
last month and the Hinn machine in action - healing 
and sucking in the money.
Do New Agers Follow 
Cargo Cults? 
The Secret based on the Law of Attraction was a type 
of Cargo Cult 
A more modern consensus among New Thought 
thinkers is that the Law of Attraction says people's 
thoughts (both conscious and unconscious) dictate the 
reality of their lives, whether or not they're aware of it. 
Essentially "if you really want something and truly 
believe it's possible, you'll get it", but putting a lot of 
attention and thought onto something you don't want 
means you'll probably get that too.
Misusing the Law Of 
Attraction 
Here’s a sample of what’s peddled 
• The secret to prospering through the recession – Become a 
money magnet. 
• The 3 often overlooked principles of The Law of Attraction, 
and why you must master them. 
• One overwhelmingly simple gesture that could change your 
life and manifest your desires. 
• Reject negative energies at a whim – How thousands have 
prospered through the Lancelot’s Armour technique. 
• PLUS: The truth about wealth – a billionaire’s shocking 
confession.
The Blame Game 
Did you ever really want a bike or a toy or 
something when you were a kid? 
And if you wanted it hard enough you got it by 
wanting it and wanting it … 
Or was it really because you saved up or it was your 
birthday? 
Or maybe you didn’t get it. 
Well then you mustn’t have wanted it hard enough. 
So it’s your fault! 
(Not the law or the author or the book!)
Quantum Physics or 
Quacksome Physics? 
Writing in the New York Times, Virginia Heffernan 
said: "“The Secret” is not really a book but a series of 
misquotations from historical figures and fraudulent 
maxims from no-count hucksters. And yet something 
in that gooey red waxy seal on the front of “The 
Secret,” and the book’s believe-in-magic glitter, takes 
me to a happy place." The hitherto undiscovered 
"Secret", is actually a mix of misunderstood quantum 
physics and a re-telling of "New Thought" fallacies, 
which have been around since the late 18th century.
Salma Hayek 
...if you think really, really hard, say, 
about vigorously cavorting with Salma 
Hayek on a soft, fluffy bed, you will 
emit a magnetic signal to the universe 
that will make your vision a reality. 
Greg Beato, (Reason)
Associative Thinking 
Because B follows A then A caused B 
I needed a parking space so I rubbed on a spot on 
the dashboard and lo and behold a space 
appeared! And that happens again and again 
(well mostly!) 
I want to win the lottery so I pick certain numbers 
that mean something to me (and I always win! I 
just buy another ticket so I can win again.)
• Cargo cults 
• Christian TV evangelists 
• New Age Prosperity 
• Some supposedly “magical” thinking 
What do they have in common?
What if we had the power? 
The Butterfly Effect 
By changing the past 
to “fix” things 
in the present 
The Lathe of Heaven 
By our dreams
The Lathe of Heaven – Cartoon Style
Be careful what 
you wish for 
Especially if you are an apprentice 
Because you just might get it!
So what is real magical thinking? 
In Ursula le Guin’s Earthsea Trilogy 
fantasy series, Ogion, the wizard 
teaching the apprentice Ged (later to 
become Sparrowhawk), has the 
power to control the weather but 
instead he lets them walk around in 
the rain much to Ged’s chagrin 
Why?

Cargo cults

  • 1.
    Cargo Cults What’sin it for me?
  • 2.
    World War II in the South Pacific Natives on many south Pacific islands had never before seen airplanes, modern war ships and other strange sights -- such as tanks, Jeeps and men wearing godlike clothing. Very often, cargo planes would parachute crates of clothing, canned food, tents, weapons and other useful stuff for the amazing new visitors -- who often shared the goodies with the natives. But when the war ended, the soldiers left and all the stuff stopped dropping from the sky.
  • 3.
    The natives assumedthat all they had to do was imitate the practices they had seen the soldiers performing to make the “sky gods” come back with all the neat stuff. Thus, they carved headphones from wood, and wore them while sitting in fabricated control towers, or airplanes made of bamboo. They waved landing signals while standing on the old runways.
  • 4.
    Members of themodern day “John Frum” cargo cult celebrate John Frum Day in hope that their deity, John Frum, will bring them “Cargo”.
  • 5.
    • As aresult of missionary efforts, Christianity and the myth of the “cargo” intermix. • The result is that the natives create their own version of Christianity in which Jesus makes the “cargo” in heaven, and only by being good Christians can they receive the “cargo”.
  • 6.
    • Both areinexorably linked to commerce. • “Commerce is intended to carry, even to all the world, the blessed message of salvation.” –Anglican bishop Samuel Wilberforce in a sermon (1860)
  • 7.
    • “Cargo Heaven”is a concept of heaven as a place where all your material needs and wants are met. • An example of this in Christianity is the belief that the streets of heaven are paved with gold. (aka: everyone is rich) -And the twelve gates were twelve pearls; each one of the gates was a single pearl. And the street of the city was pure gold, like transparent glass. (Rev 21:21 NKJV)
  • 8.
    God will makeyou rich TV evangelists often promise that if you give to God (preferably 10%) then God will give to you. So believe and you will be saved (financially that is). There is nothing mysterious about how you earn $US200 million ($215 million) a year promising people prosperity, healing and eternal salvation. No one knows how to do it better than Pastor Benny Hinn. He was at the Brisbane Entertainment Centre last month and the Hinn machine in action - healing and sucking in the money.
  • 9.
    Do New AgersFollow Cargo Cults? The Secret based on the Law of Attraction was a type of Cargo Cult A more modern consensus among New Thought thinkers is that the Law of Attraction says people's thoughts (both conscious and unconscious) dictate the reality of their lives, whether or not they're aware of it. Essentially "if you really want something and truly believe it's possible, you'll get it", but putting a lot of attention and thought onto something you don't want means you'll probably get that too.
  • 10.
    Misusing the LawOf Attraction Here’s a sample of what’s peddled • The secret to prospering through the recession – Become a money magnet. • The 3 often overlooked principles of The Law of Attraction, and why you must master them. • One overwhelmingly simple gesture that could change your life and manifest your desires. • Reject negative energies at a whim – How thousands have prospered through the Lancelot’s Armour technique. • PLUS: The truth about wealth – a billionaire’s shocking confession.
  • 11.
    The Blame Game Did you ever really want a bike or a toy or something when you were a kid? And if you wanted it hard enough you got it by wanting it and wanting it … Or was it really because you saved up or it was your birthday? Or maybe you didn’t get it. Well then you mustn’t have wanted it hard enough. So it’s your fault! (Not the law or the author or the book!)
  • 12.
    Quantum Physics or Quacksome Physics? Writing in the New York Times, Virginia Heffernan said: "“The Secret” is not really a book but a series of misquotations from historical figures and fraudulent maxims from no-count hucksters. And yet something in that gooey red waxy seal on the front of “The Secret,” and the book’s believe-in-magic glitter, takes me to a happy place." The hitherto undiscovered "Secret", is actually a mix of misunderstood quantum physics and a re-telling of "New Thought" fallacies, which have been around since the late 18th century.
  • 13.
    Salma Hayek ...ifyou think really, really hard, say, about vigorously cavorting with Salma Hayek on a soft, fluffy bed, you will emit a magnetic signal to the universe that will make your vision a reality. Greg Beato, (Reason)
  • 14.
    Associative Thinking BecauseB follows A then A caused B I needed a parking space so I rubbed on a spot on the dashboard and lo and behold a space appeared! And that happens again and again (well mostly!) I want to win the lottery so I pick certain numbers that mean something to me (and I always win! I just buy another ticket so I can win again.)
  • 15.
    • Cargo cults • Christian TV evangelists • New Age Prosperity • Some supposedly “magical” thinking What do they have in common?
  • 16.
    What if wehad the power? The Butterfly Effect By changing the past to “fix” things in the present The Lathe of Heaven By our dreams
  • 17.
    The Lathe ofHeaven – Cartoon Style
  • 18.
    Be careful what you wish for Especially if you are an apprentice Because you just might get it!
  • 19.
    So what isreal magical thinking? In Ursula le Guin’s Earthsea Trilogy fantasy series, Ogion, the wizard teaching the apprentice Ged (later to become Sparrowhawk), has the power to control the weather but instead he lets them walk around in the rain much to Ged’s chagrin Why?

Editor's Notes

  • #13 (BTW I’m not advocating thinking negatively!)
  • #14 (BTW I’m not advocating thinking negatively!)