A career in broadcast design involves creating graphic designs for television, news, and film productions. Broadcast designers use computer-aided techniques and software like Photoshop, Illustrator, and After Effects to produce designs such as titles, graphics, and motion graphics. Their goal is to visually convey messages in an attractive, creative, and cost-effective way. Common roles for broadcast designers include 2D and 3D motion graphic artists, graphic designers, and corporate presentation specialists. The Maac institute in Kolkata offers a course in broadcast design that covers topics like digital filmmaking, design, and motion graphics to prepare students for careers in the field.

1. Career in Broadcast Design
A broadcastdesigners areprofessionals , whosejob is to create graphic designs
that is consolidated in television productions, news , and magazines.
A broadcastdesigners work is to create an attractive look for specific subject.
Print television or film production company hire broadcastdesigners to visually
convey a messagein a mostattractive, creative, and costeffective way.
The job of a broadcast designer is to producedesign mainly in media and
entertainment industry.
The work of a broadcastdesigner is to producedesign such as network or
opening sequence of nightly news programme.
Broadcastdesigners producedesigns with the help of computer aided
techniques.
Broadcastdesigners areoften referred as motion graphic artist.
Their working tool is mainly animation& 3d animation element.
They are conscious of colours spaceand composition.
Broadcastdesigners aregenerally good listeners and effective communicator.
Ideally they should have drawing skill& must possess adequatecomposition
skill that begins with sketch and storyboard.

2. He must be updated with recent technological advances and recent trends in
designing.
A broadcastdesigner may work in normal hours but may have shifting
schedule to accommodate client timings and deadlines.
A career in broadcastdesigning is a good career option nowadays.
The various production companies are expanding their business the demand
for broadcast designers are
Maac a premier institute in Kolkata located in Chowringheeruns a course on
broadcastdesigning that is very much beneficial to aspiring students.
After completing a coursein broadcastdesigning one can work as the
positions discussed below:
2d Motion Graphic Artist-The work of 2d motion graphic artist is to convert a
script, storyboard into animated frames with graphic images and texts.
The average salary of 2d motion graphic artist is Rs36,000 per month.
3d motion graphic artist- The work of a 3d motion graphic artistis to create
computer generated imagery, who looks like real people.

3. They work with the protagonist, directors , technician, to capturethe
protagonistbody language so that they could create digital characters.
The average salary of 3d motion graphic artist is Rs 67,000
Graphic designer-Graphic designers create2d 3d image in computer to
transformideas into visual concepts to inform customers and clients .
Their duty is to grab their attention.
Their monthly packagevaries between Rs 16,000- Rs 25,000
Corporatepresentation specialist- The main job of a corporate presentation
specialist in a company is to create corporatepresentation with the help of
graphic design and copywriting .

4. Their presentation should be eyecatching , informative, and creative.
A corporatepresentation specialist salary varies from Rs 25,000-Rs 75,000.
User InterfaceDesigner-User interfacedesigners work closely with user
experience, designers and other design specialist.
Their job is to make surethat each and every step a user’s experiences in
their interaction with finished productmatches the overallvision and mission
of the Ux designer.
The average monthly package of a User InterfaceDesigner is Rs 50, 000.

5. Video editor-A video editor is the person edits videos shots.
A video editor may work for film , television programme,or for any other
personal programmesuch as wedding , birthdays.
They can work for other companies or set up his or her own business .
Broadcastdesigners- Broad castdesigners are designers who work is to
producegraphics that are generally used in starting of news programmes
television serials, advertisements and other informativeprogrammes.
The average remuneration of a broadcastdesigner is in an year is morethan Rs
5lacs.
Graphic designer- Graphic designers job is to create visual concept designs by
the help of softwareto grab the attention of the consumers.
In newpapers ,magazines and advertisementthe layoutis generally designed
by the graphic designers.
Their designs a should be very much attractive to captivate the attention of the
viewer.
The coursecontent of broadcastdesigning is discussed below-;

6. Digital film making - In this part a student learns about production, direction ,
editing, sound editing , scriptwriting etc.
In this phaseone learns Studio-Binders , Story board fountain, Black list and
Launch pad softwareprogrammes.
Digital designing-In thefirstphaseof the coursea basic concept of digital
designing is imparted to the students.
One needs to get an idea of the liking and preference of the audience and the
way they can captivate the motivation of the audience.
Digital designing is used in advertisement, news programme, movies.
The softwareone learns in this phaseis Adobe photoshop, AdobeIllustator,
Adobe In Design, Corel draw graphic.
Projectand Case Study- In this part a student learns how perfectly a project
can be completed.
The case study formatmay vary on one’s own style & liking.
The softwareused in this part is Adobe Ilustrator , AdobeAfter effects.
FCP training- In this FCP training one learns video editing i,e Apple Mac system
FCP students are placed in production houses, animation studio.
The softwareone learns is Final cut, Pro x 10.44 is the video editing software
used from Apple.
Motion Graphics- In motion graphics a student learns software that helps to
create a motion graphic series.
The softwareapplication one learns in this phaseis Adobe Photoshop,
llustrator ,Blender, After effects.
Chroma cam-In this phaseone learns how to remove a background from a
photo or a video.

7. The softwarea students learns in this phaseis Adobe Premier Pro.
Clean Plate Generator- In this phaseone learns how to clean up images using
3d shapes and projection technique.
This is done with Autodesk procedure3d shapes and Projection technique.
Lighting- In this part one learns about lightening effect with the help of 4d
lightening tools.
Look development- A look development artist work to maintain a consistency
in the look of computer generated creatures or objects justto maintain a
realistic artistic look throughoutthe film or TV programme.
Their main work tools are lighting Tds, texturing ,creating Tds, to establish
different looks according to storyline.

8. The look development artist salary may be around Rs 10,000.
In this coursea student generally learns the following softwares;
Photoshop, Premiere, Audtion, Aftereffects,3dmax, Cinema4d,FinalCut Pro.
In Maac Chowringhee the coursein broadcastdesigning coursecovers a wide
range of topics .
The courseis highly beneficial to the students.
The softwareand the training is provided by highly proficient trainers.
After completing this courseone acquires thorough knowledgeof broadcast
designing and they are placed in well known publishing houses , private news
and entertainment channels.